Power Sports Accessories Market Size - By Product Type (Cab System, Protective Gear, Apparel & Clothing), By Vehicle Type (ATV, UTV, Snowmobiles, Personal Watercraft, Heavyweight Motorcycles), By Sales Channel (Online, Offline) & Forecast 2023 - 2032

Power Sport Accessories Market Size

Power Sports Accessories Market size was valued at USD 5.3 billion in 2022 and is projected to register a CAGR of 9.7% between 2023 and 2032. There is a significant interest in outdoor recreational activities such as off-road riding, water sports, and snowmobiling. People are increasingly looking for opportunities to engage in adventure, leisure, and adrenaline-pumping activities. This growing interest drives the demand for UTV, ATV, and powersport vehicles which are designed specifically for these outdoor activities.
 

As individuals become increasingly aware of power sports vehicles, they are drawn to the idea of a unique & exciting way of exploring and experiencing the outdoors. The desire for adventure and the pursuit of new recreational experiences have fueled the popularity of power sports activities.
 

The growth in luxury tourism & adventure travel is driven by the increasing desire for unique & memorable experiences among travelers, which is leading to them seeking adventurous activities and destinations. Secondly, advancements in transportation and technology have made travel more accessible & convenient, allowing individuals to explore remote and difficult locations. The rise of social media has also played a significant role in promoting adventure travel as travelers share their experiences online, inspiring others to embark on similar journeys.
 

Various power sports activities experience peak demands during specific times of the year. For example, winter sports accessories such as snowmobile gear experience increased demand during winter while water sports accessories have a higher demand in the summer. Manufacturers and retailers need to carefully manage their inventory, production & marketing strategies to align with the weather variations and ensure that they meet these changing consumer demands during peak seasons while efficiently managing the inventory during off-peak seasons.
 

COVID-19 Impact

The COVID-19 pandemic hampered the power sports accessories market growth. Lockdowns and restrictions on recreational activities limited the opportunities for enthusiasts to engage in their preferred pursuits. This reduced the demand for accessories as participation in sports declined. Furthermore, economic uncertainties and financial constraints due to the pandemic led to a decrease in discretionary spending, further impacting the market for power sports accessories.
 

Power Sports Accessories Market Trends

Power sports accessories are being incorporated with advanced technologies to elevate user experiences and improve performance. GPS navigation systems allow riders to explore new routes confidently. Wireless communication equipment enable seamless communication between riders. Smartphone connectivity enables access to apps and features on the go. Electronic suspension systems enhance ride comfort and control. These technological advancements enhance convenience, safety, and overall enjoyment for power sports enthusiasts.
 

Manufacturers of power sports accessories are recognizing the importance of fashion and style along with functionality. They are placing greater emphasis on sleek designs, vibrant colors, and visually appealing aesthetics. This approach caters to consumers seeking accessories that enhance performance and possess an attractive look. Manufacturers are also incorporating modern design elements and trendy patterns into helmets, riding gear, or vehicle accessories to attract fashion-conscious consumers. By blending fashion with functionality, power sports accessories offer high performance and allow riders to express their style & preferences.
 

Power Sports Accessories Market Analysis

The offline segment held around 55% of the power sports accessories market share in 2022. Despite the rise of e-commerce, the offline sales channel in the market is growing. Offline retail stores provide customers with a hands-on experience, allowing them to physically examine and try out the accessories before purchasing. Knowledgeable staff in these stores can provide expert advice and guidance to customers. Furthermore, offline channels offer immediate product availability and convenient return or exchange options, which can be advantageous for customers seeking instant gratification and personalized service.
 

The heavyweight motorcycles segment accounted for 56% of the power sports accessories market share in 2022. The demand for heavyweight motorcycles is attributed to several factors, which include the popularity of high-performance motorcycles among enthusiasts seeking powerful & thrilling riding experiences. Secondly, customization options and aftermarket accessories allow riders to personalize & enhance their motorcycles, boosting the demand for accessories. Advancements in technology, such as improved braking systems and rider-assist features, also contribute to the appeal and growth of the heavyweight motorcycles segment in the market.
 

North America power sports accessories market with a share of over 38% in 2022. Firstly, there is a strong culture of power sports and outdoor activities in North America, fueling the demand for accessories. The region has a significant number of power sports enthusiasts and a well-developed infrastructure to support power sports activities. Increasing disposable incomes, a growing focus on recreational activities, and the availability of a wide range of power sports accessories further bolster market growth in North America.
 

Power Sports Accessories Market Share

Major companies operating in the power sports accessories market are :

• Harley-Davidson, Inc.
• Honda Motor Co., Ltd.
• Kawasaki Heavy Industries Ltd.
• KTM AG
• Yamaha Motor Co., Ltd.
• Suzuki Motor Corporation
• BRP Inc.

These companies are focused on strategic partnerships, new product launches, and commercialization efforts for market expansion. They are also heavily investing in research to introduce innovative products and garner the maximum market revenue.
 

Power Sport Accessories Industry News

• In March 2023, Polaris Inc, the global leader in powersports launched Polaris Xchange platform, a one-stop online marketplace that provides customers the ability to shop, research and start the buying process on thousands of off-road vehicles, snowmobiles, motorcycles, side-by-sides, auto-cycles, ATVs and related accessories from Polaris dealers. The platform is built with the needs of the powersports customer in-mind and enhance the customer experience.
   

This power sports accessories market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Billion) from 2018 to 2032, for the following segments:

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Market, By Product Type

• Cab systems
  • Lights
  • Roofs
  • Mirrors
  • Windshield
  • Doors
  • Others
• Protective gear
  • Helmet
  • Gloves
  • Body armor
  • Others
• Apparel & clothing
  • Jackets
  • Pants
  • Boots
  • Others

Market, By Vehicle Type

• ATV
• UTV
• Snowmobiles
• Personal Watercraft
• Heavyweight Motorcycles

Market, By Sales Channel

• Online
• Offline

The above information has been provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Russia
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea 
• Latin America
  • Brazil
  • Mexico
• MEA
  • Saudi Arabia
  • UAE
  • South Africa