UK Spa Market Size - By Service Type, By Spa Type, By Customer Preference, By Age Group, By End Use, Distribution Channel, Growth Forecast, 2025 - 2034

UK Spa Market Size

The UK spa market size was estimated at USD 4.1 billion in 2024. The market is expected to grow from USD 4.6 billion in 2025 to USD 13.7 billion in 2034, at a CAGR of 12.9%.

• The market for UK spas is expanding due to the rising focus on health and wellness among consumers. Consumers are becoming aware of the importance of taking care of their physical & mental well-being, and this has led to a surge in the demand for spa services.
   
• From the rise of ageing baby boomers to high-net-worth customers whose stress levels and the need for self-fulfillment have increased, and a time-poor population in greater need of relaxation for enhanced health. The demand for restorative and healing spa services will continue to grow.
   
• In addition, offering the extra mind fresh activities from spa center are also affecting the market growth. More spas are offering healthy cooking classes and cuisine harvested from their on-site organic farm or garden. With a range of healthy diet and nutrition options at spa retreats across the globe, customers can choose whether they want to pursue an alkaline, Ayurveda, Macrobiotic or raw food meal plan.
   
• Customer expectations for hotel spas and wellbeing facilities have hugely increased as more people travel to luxury properties both in the UK and aboard and experience the very best that the industry has to offer.
   
• There is a shift in interest for traditional pampering treatments to ones that transform and the increase in the medical spa is testament to that. According to Spa Seekers, there was a 124% increase in searches for the term over the last year, fuelling a growing desire for treatments which bridge the gap between traditional relaxation-focused spa experiences and clinical cosmetic procedures.
   
• According to the latest report by Spa Seekers highlighted the increase in popularity for digital detox spas, as more people look to disconnect from technology and detach from the digital world.
   
• Furthermore, the rapidly increasing consumer spending on personal care is also propelling the spa market growth in the UK. In 2024, UK households increased their spending on personal care products and services by 8%.
   
• As per the Global Wellness Institute, UK consumers were spending 31 per cent more on wellness, averaging USD 3,342 annually. Wellness is rapidly growing in the UK, reflecting a growing national focus on holistic health and wellbeing. This trend highlights a widespread commitment to integrating physical, mental, and emotional wellness into everyday life, driving innovative approaches across multiple sectors.
   

UK Spa Market Trends

• The spa industry is changing at a fast pace due to a variety of factors like acceptance of technology, increasing personalization and preference for green practices.
   
• Partnering with self-aware amenity companies that adopt these environmental values is most critical. hotels are continuing to partner with amenity brands driven by consumer needs along with environmental pressures.
   
• The use of personalization and technology in the services of the various spas is the trend of the market. Personalization and technology are heavily dependent on the various spas' services. AI is being utilized by some hotels to scan clients' preferences and customize-wellness programs to them, providing virtual concierges to recommend personalized wellness tips and services, and providing access to healthcare monitoring devices and apps to monitor clients' wellness factors during their stay.
   
• There has been a clear trend toward making every spa visit increase about the person. Clients desire their skin care concerns being addressed individually, products chosen for them, and their experience leaving a lasting impression.
   
• Ragdale Hall, a Leicestershire spa hotel, is launching new reservation technologies to help customers locate available rooms more quickly. It can be difficult to find empty rooms at full capacity. Features such as 'Search for Next Available' and 'My Dates are Flexible' allow customers to locate their ideal room and package in a speedy fashion without having to re-search by dates.
   
• One spa trend that is gaining momentum is the touchless experience, the goal of which is to provide a relaxing experience without physical contact from a therapist. These treatments utilize a built-in transducer machine that emits gentle vibrations throughout the body. According to SpaSeekers, searches across social and online for touchless spas have increased 100%.
   
• Hotels across the country are investing in luxury spa experiences to gain the advantage of growing demand, with spas such a major driver of extra revenue for venues.
   
• Sustainability has become a considerable issue to a core business imperative. Consumers are highly anticipating that brands will be green. Therefore, spas offer a variety of decadent and eco-friendly treatments.
   
• Top sustainability trends are waterless treatments like dry facials and no-rinse body scrubs, sustainable products like bamboo linens and compostable packaging, and carbon-neutral operations aided by solar power and offsetting emissions.
   
• Also, there are cruelty-free and vegan products that have become industry-standard. Bamford Wellness Spa in the UK is almost 100% sustainable and provides nature-based treatments with certified-organic products.
   
• Green spas that also feature permaculture gardens, herbal apothecaries, and outdoor eco-sanctuaries to get the visitors in touch with nature again. The practices help promote biodiversity, decrease carbon emission, and draw environmentally aware tourists.
   

UK Spa Market Analysis

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Based on the service type, the UK spa industry is divided into massage therapies, facial treatments, body scrubs & wraps, medical & cosmetic procedures and others. In 2024, massage therapies dominated the market, generating revenue of USD 1.9 billion and expected to grow at a CAGR of 12.9% during the forecast period.
 

• In the past few years, businesses offering massage and other hands-on healing services have been innovating menus to adapt to the digital age. Some of these adaptations include advanced equipment that combines science and technology to create elevated wellness experiences.
   
• The Bureau of Labor Statistics (BLS) projects the massage therapy profession will grow by 18% between 2023 and 2033, which is much faster than the average for all professions.
   
• The medical & cosmetic procedures segment is projected to grow at a CAGR of 13.5% from 2025 to 2034. Medi-spas are gaining popularity because they offer convenience and cosmetic expertise under one roof. People are also attracted to the idea of achieving significant aesthetic or health improvements in a more comfortable, spa-like environment rather than a traditional clinical setting.
   
• The growing demand for med spa services is driven by Millennials and Gen Z, who prioritize effective results with minimal recovery time. Social media has significantly contributed to the normalization of aesthetic medicine, making it more mainstream and widely accepted.
   

Learn more about the key segments shaping this market

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Based on spa type, the UK spa market is segmented into day spas, resort/hotel spas, medical spas, destination spas, wellness retreats and others. In 2024, day spas segment dominates the market with 44% market share, and the segment is expected to grow at a CAGR of 12.6% from 2025 to 2034.
 

• The day spa market in the UK is expanding exponentially with increasing consumer demand for convenient and affordable wellness solutions. Urban living and busy lives have resulted in more short-term visits to spas from working professionals. Day spas in most cases are incorporating new age therapies like hydrotherapy and aromatherapy to entice more diversified clients.
   
• Hotel resorts and spas are benefiting from the enhanced popularity of wellness tourism in the UK. Tourists are increasingly demanding facilities with holistic well-being experiences such as spa treatments, fitness training, and healthy dining. Luxury hotels are investing heavily in high-end spa facilities to serve high-net-worth individuals, whereas mid-range hotels are serving low-spending tourists by offering value-added spa facilities.
   
• The medical spas segment is growing strongly, driven by increasing demand for non-surgical cosmetic treatments and premium skin treatments. Consumers are increasingly looking for treatments like Botox, fillers, and laser treatments, presented in a clinical but comfortable setup. The ageing population of the UK makes it a strong driver for the segment, as ageing people need anti-aging treatments.
   

Based on the consumer group, the UK spa market is segmented into men and women. In 2024, the women segment dominates the market and is expected to grow at a CAGR of 12.8% from 2025 to 2034.
 

• The female segment is still the UK spa industry's largest consumer base, fueled by a continued emphasis on beauty, relaxation, and wellbeing. Women are still looking for a variety of spa treatments such as skincare therapy, massage, and holistic treatments to promote their physical and emotional well-being.
   
• Social media websites are responsible for driving trends in this segment because spas and treatments are endorsed by celebrities and influencers. The UK spa industry's male segment has been consecutively growing because men have higher awareness of wellbeing, as well as self-care.
   
• Men have made stress relief and grooming very important, and demand for services in the form of massage, facials, as well as grooming treatments has grown. In addition, the increasing power of social media and shifting societal values have led men to pamper themselves with spa services that were previously reserved just for women.
   

UK Spa Market Share

• The top 5 companies in the UK spa industry are Claridge's Health Club & Spa, Ragdale Hall Spa, Four Seasons Hotels and Resorts, The Bulgari Spa and Cliveden Spa collectively hold a share of 21% in the market.
   
• These companies continue to acquire and merge with others, expand facilities, and make various collaborations to increase their product offerings, access customer bases, and secure their market positions.
   
• Ragdale Hall Spa is increasing its market share by providing a complete range of well-being and relaxation therapies. Well established for ambiance and high-tech treatments, the spa has wide appeal, ranging from well-being enthusiasts to beginners. The business is targeting easy booking for its spa treatments.
   
• Four Seasons Hotels and Resorts is gaining the UK spa market share by merging spa luxury services into its globally famous hospitality brand. The emphasis of the spa on providing a tranquil combination of luxury and relaxation draws high-net-worth clients as well as international tourists. Its application of high-end products along with innovative treatments ensures a more fulfilling customer experience. Moreover, the successful marketing strategy of the brand and collaboration with wellness experts further enhance its appeal.
   
• Bulgari Spa is gaining market share due to its connection with the luxury Bulgari brand renowned for luxury and sophistication. The spa has an exceptional array of treatments and wellness programs which have been especially tailored to suit the requirements of its upscale clientele. The Bulgari Spa also enjoys the advantage of its presence in London, catering to local in addition to global customers.
   

UK Spa Market Companies

Major players operating in the UK spa industry are:
 

• Bamford
• Beaverbrook
• Calcot & Spa
• Champneys
• Claridge's Health Club & Spa
• Cliveden Spa
• COMO Shambhala
• ESPA Life at Corinthia
• Estelle Manor
• Four Seasons Hotels and Resorts
• Gainsborough Bath Spa
• Livingwell
• Ragdale Hall Spa
• Seaham Hall
• The Bulgari Spa
   

To improve the product and market share key players are constantly investing in technological activities and are also entering into partnerships to provide improved and better solutions for the customers. These investments are benefiting both companies and customers as they help develop and offer solutions as per the changing technological trends and thus the customer requirements.
 

Bamford provides treatments and mind & movement classes, all specifically focused on relaxing, restoring, and caring for well-being in a holistic manner. All of the treatments employ specially formulated products from the Bamford body and skincare ranges developed using natural & organic ingredients certified to the highest level. The company provides various kinds of massages including pregnancy massage, full body massage, and de-stress massage. It also sells clothing, jewelry, candles & diffusers, gifts and homeware, and accessories. Bamford presently runs its business in Europe & North America in nine cities such as London, Miami, New York, West Hollywood, Princeville, and San Francisco
.

Ragdale Hall operates its business in the spa sector. There is an extensive provision of amenities, ranging from a gym to numerous fitness classes, a 25m swimming pool, and a thermal spa offering a sequence of heat and water treatments. These are augmented by the environment with far-reaching views over the rolling countryside and the immaculately manicured gardens. Ragdale Hall has an exceptional provision of treatments and packages. With more than 120 therapies to select from, guests can indulge their mind, body, and spirit with everything from classic massages and facials to more exotic alternatives like crystal therapy and Ayurvedic treatments.
 

COMO Shambhala provides a host of wellness services such as spa treatment, Pilates and yoga exercises, fitness programs, and nutrition consultations. The aim is to address the physical, emotional, and psychological needs of their patients with an emphasis on prevention instead of merely curing the existing illness. The spa therapies use ancient methods from other civilizations, including Balinese healing, Ayurveda, and TCM, to give novel and revitalizing experience. The wellness programs are specifically designed for each customer, considering their individual goals and issues.
 

UK Spa Industry News

• In August 2025, Chewton Glen Hotel & Spa and Cliveden House announced an exclusive partnership with Decree, a skincare brand. The partnership makes the Chewton Glen Hotel & Spa and Cliveden House the first in the UK to offer Decree’s bespoke treatments. The treatments will be available to in-house guests, spa members, and non-residents across Chewton Glen Hotel & Spa and Cliveden House.
   
• In January 2025, Four Seasons Hotel London announces three new luxury spa partners includes Omorovicza, Cellcosmet, and Philosophia Botanica. These new brand partnerships reflect The Spa’s expansion into Regenerative Wellness, with results-driven treatments that deliver instant results through cutting edge technology, organic ingredients and ancient rituals.
   
• In August 2024, Bloxham worked with Calcot & Spa to launch their brand-new fitness, wellness and holistic space which comprises of a purpose built, state of the art gym and fitness studio, called The Grain Store, and expansion to their iconic spa which includes a new spa partner, further treatment space, a new relaxation room and spa hang out.
   
• In May 2024, Ragdale Hall launch Medik8’s new facial peel. Ragdale will be the first spa to deliver this innovative facial treatment which promises to elevate the spa experience whilst delivering radiant results.
   

The UK spa market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue (USD Billion) from 2021 to 2034, for the following segments:

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Market, By Service Type

• Massage therapies
• Facial treatments
• Body scrubs & wraps
• Medical & cosmetic procedures
• Others (health assessments etc.)

Market, By Spa Type

• Day spas
• Resort/hotel spas
• Medical spas
• Destination spas
• Wellness retreats
• Others (mineral springs spa etc.)

Market, By Consumer Group

• Men
• Women

Market, By Age Group  

• Below 18
• 19 to 35
• 36 to 50
• Above 50

Market, By Customer Preference

• Luxury experience
• Budget-friendly experience