KSA & UAE Spa Market, By Service Type (Massage Therapies, Facial Treatment, Body Scrubs & Wraps, Medical & Cosmetics Procedures), By Spa Type, Customer Preference, Age Group, End Users & Forecast, 2024 – 2032

KSA & UAE Spa Market Size

KSA & UAE spa market was valued at approximately USD 1.79 billion in 2023 and is anticipated to register a CAGR of 8.3% between 2024 and 2032. The consolidated spa market in Saudi Arabia (KSA) and the UAE is seeing significant expansion due to the growing wellness trend. Extensive work hours, higher stress levels, and a rising awareness about health concerns are characteristics of modern lives. People in the UAE and KSA are placing a higher priority on their health and are looking for methods that help them relax, reduce stress, and lead healthier lives.
 

Spas provide an environment for rest, rejuvenation, and self-care, which are in perfect harmony with the increasing emphasis on wellbeing. They are developing from simply providing massages and pampering into more comprehensive wellness hubs that serve an expanded range of needs.
 

Additionally, the growing popularity of health extends beyond simple physical enjoyment. It has to do with overall health, which includes mental, physical, and emotional well-being. Spas that can successfully include these components and offer a wellness experience that is genuinely transforming will have a strong competitive advantage in the KSA and UAE spa markets.
 

Labor shortage is one of the major obstacles in the rapidly expanding spa market in the UAE, hindering expansion and reducing the standard of services provided by spas, thereby affecting client happiness and the standing of the sector. The need for licensed spa professionals including massage therapists, beauticians, aestheticians, and wellness therapists is rising with the spa industry's explosive growth.
 

Nevertheless, there is frequently not enough competent labor available to match this demand.
The lack of standardized training, little educational opportunities, and competition from other industries are the causes of the shortage.
 

KSA & UAE Spa Market Trends

The spa experience is becoming technologically enhanced. The ease with which internet scheduling and booking tools are being embraced by customers has streamlined the process of making spa reservations. To provide a more participatory and personalized wellness experience, spas are implementing smart technology such as temperature control, lighting modifications, and even personalized music playlists through applications.
 

Additionally, with wearable health trackers becoming more popular, spas can now measure health parameters and customize treatments to better meet the needs of their customers, who are increasingly interested in data-driven wellness journeys.
 

KSA & UAE Spa Market Analysis

Based on the service type, the market is segmented into massage therapies, facial treatment, body scrubs & wraps, and medical & cosmetics procedures. The massage therapy segment held the maximum share in the market with USD 809.6 million in 2023 and is anticipated to grow at a CAGR of 8.3% during the forecast years.
 

Within the consolidated spa market of the UAE and Saudi Arabia, the service type sector provides a wide range of possibilities to meet different consumer wants and preferences. Different massage therapies, such as Swedish, deep tissue, and aromatherapy, address muscular tension, stress reduction, and relaxation. Massage therapy is still a fundamental spa service in the market.
 

Based on end user, the market is segmented into men and women. The men segment holds 60.5% of the total market share and is anticipated to grow at a CAGR of 8.7% during the forecast period.
 

Men and women seek distinct spa treatments. Sports massages, deep tissue massages, and therapies aimed at promoting muscle healing and pain relief are popular choices. Male-specific facials are likewise becoming more popular.
 

The KSA & UAE spa market was valued at around USD 508.7 million and USD 1.28 billion in 2023 respectively and is anticipated to register a CAGR of 7.9% and 8.5% between 2024 and 2032. Self-care and wellness activities are becoming more popular due to rising disposable income, especially among middle-class and upper-class individuals. KSA and the UAE both emphasize marketing luxury experiences. Travelers are served by upscale spas offering distinctive therapies and individualized services in these regions.
 

The KSA & UAE spa industry presents exciting opportunities for growth. Spas can ensure their success in this thriving and evolving industry by catering to the diverse needs of customers, embracing technological advancements, and promoting sustainable practices.
 

Saudi Arabia: The Saudi Arabia consolidated spa market was valued at USD 508.7 million in 2023 and is expected to grow at a CAGR of 7.9% during the forecast years. The Saudi Arabia spa market is experiencing significant growth, driven by a combination of economic diversification cruise tourism and its shift toward health and wellness among local population. Saudi Arabia’s vision 2030 initiative aims to reduce the country dependence on oil by diversifying its economy, and this includes developing the tourism and leisure sectors, positively impacting the spa market. The Saudi Arabia spa market is expanding rapidly due to reformation in tourism and interest in wellness.
 

UAE: The UAE consolidated spa market was valued at USD 1,287.3 million in 2023 and is expected to grow at a CAGR of 8.5% during the forecast years. The market in the UAE is thriving and has a significant growth within the country's broader hospitality and wellness industry. Cities, such as Dubai and Abu Dhabi, in the UAE are global tourism centers attracting millions of visitors annually, and this influx of tourism has increased the demand for high-quality spa and wellness services. The UAE has a large population who are accustomed to spa and wellness services, and this diverse demographic has increased the demand for a variety of spa treatments.
 

KSA & UAE Spa Market Share

Key players in the KSA & UAE spa industry are AL Faisaliah Spa Amara Spa, Anantara Spa, Ritz-Carlton Spa, Montage International, Narcissus Hotel, and Spa and Riyadh Marriott Hotel. Together, these companies accounted for a market share of 35-40% in 2023. These companies are known for their exceptional customer service and the ability to offer unique wellness experience. They cater to diverse customers including tourists and locals, contributing significantly to the growth and reputation of the spa industry in both KSA & UAE.
 

KSA & UAE Spa Market Companies

Major companies operating in the market include:

• AL Faisaliah Spa
• Amara Spa
• Anantara Spa
• Assila Spa
• Montage International
• Narcissus Hotel and Spa
• Riyadh Marriott Hotel
• Saray Spa
• Six Senses Spa
• Talise Ottoman Spa
• Talise Spa
• The Heavenly Spa
• The Ritz-Carlton Spa
• The Spa at palace Downtown
• Willow Stream Spa
   

KSA & UAE Spa Industry News

• In January 2024, the Ritz-Carlton, a luxury brand under Marriott, expanded its portfolio with a new property in Costa do Sol and Rio de Janeiro. This move reflected the company’s commitment to extending its high-end wellness and hospitality services globally.
   
• In November 2023, Montage International invested USD 87 million in the wellness and hospitality sector to emphasize the importance of integrating wellness practices into guest experiences.
   
• In June 2023, Six Senses Spa announced the continuous innovation in providing unique wellness experiences and focusing on both physical and mental wellbeing for its guests
   

The KSA & UAE spa market research report includes in-depth coverage of the industry, with estimates & forecasts in terms of revenue (USD million) from 2021 to 2032, for the following segments:

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Market, By Service Type

• Massage therapies
• Facial treatments
• Body scrubs & wraps
• Medical & cosmetic procedures
• Others

Market, By Spa Type

• Day spas
• Resort/Hotel spas
• Medical spas
• Destination spas
• Wellness retreats
• Others

Market, By Customer Preference

• Luxury experience
• Budget-friendly experience

Market, By Age Group

• Below 18
• 19 to 35
• 36 to 50
• Above 50

Market, By End Users

• Men
• Women

The above information is provided for the following countries:

• KSA
• UAE