Breast Implants Market — By Product, By Shape, By Application, By Implant Texture, By End Use — Global Forecast, 2025 to 2034

Breast Implants Market Size

The global breast implants market was valued at around USD 2.6 billion in 2024. The market is expected to reach from USD 2.9 billion in 2025 to USD 5.7 billion in 2034, growing at a CAGR of 7.9% during the forecast period. The growing number of breast augmentation procedures, technological advancements, and surging awareness about outer appearances among others is one of the key variables driving industry growth.
 

Breast augmentation is a popular cosmetic treatment, with many women opting for nowadays. Breast augmentation surgery remains one of the most popular cosmetic procedures in many developed regions. As per the recent survey, the high rate of satisfaction, long lasting and personalized results, and easy and safe procedures are augmenting the popularity of breast augmentation among women across the globe to enhance the appearance of their breasts. Breast surgeries that utilize breast implants are crucial in increasing breast size, enhancing appearance, and helping with asymmetry among others. Thus, owing to these attributes the market is expected to witness a substantial growth in the coming years.
 

Moreover, the implementation of new techniques in surgical procedures, including minimally invasive surgery, has helped increase the market growth due to lower recovery times, reduced risk of complications, and better cosmetic outcomes. The ability to perform accurate and precise breast augmentation and reconstruction surgery has improved due to advances in surgical tools and knowledge. This has led to improved outcomes, high patient satisfaction, and rising numbers of women seeking breast implants.
 

Breast implants are defined as medical devices that are surgically implanted under the chest muscle or breast tissue to either enhance the size of the breast or to replace breast tissue which has been excised due to cancer or trauma. The two types of breast implants used are silicone gel-filled and saline-filled breast implants.
 

Breast Implants Market Trends

Growing prevalence of breast cancer across the globe is anticipated to proliferate market growth in the coming years. Breast reconstruction is widely performed after mastectomy surgery to treat or prevent breast cancer.
 

• Breast reconstruction procedures are aimed to reshape breasts and rebuild damaged or missing tissue. This procedure employs breast implants that are inserted underneath the skin or chest muscle following the mastectomy. Surgeons are increasingly using breast implants in the same surgery as mastectomy.
   
• As per the Global Cancer Observatory (GCO), in 2020, 15,491 new breast cancer cases were diagnoses in South Africa.  Moreover, according to the estimates From GLOBOCAN 2020, around 186,598 breast cancer cases were reported in the MEA region. These statistics are highlighting the augmented demand for breast implants across several countries worldwide.
   
• Moreover, the implementation of breast cancer therapeutics and screening policies and programs to limit the incidence and mortality rates associated with the disease are expected to promote the breast implant market growth in the foreseeable future. Owing to improved clinical outcomes, many regions such as European and North America are initiating population-based screening campaigns for breast cancer mammography.
   
• For instance, in the UK, over 2 million women undergo breast cancer screening every year. Thus, owing to the above variables rising prevalence of breast cancer and growing breast imaging for cancer detection is set to increase the demand for breast implants that will prove beneficial for business growth.
   

Trump Administration Tariffs

• Trump's administration reciprocal tariffs on medical devices may impact the breast implants market in U.S. The increased tariffs negatively impacts both sellers and buyers in medical devices industry. This is because a large portion medical devices such as breast implants are produced in foreign countries such as Costa Rica, where companies like Allergan and Motiva operate.
   
• While U.S. based manufacturers, Mentor and Sientra, may have a smoother operation because of their domestic production, they can still face the risk of price increases for imported implants which will inflate consumer prices for the surgeries.
   
• Moreover, the Advanced Medical Technology Association (AdvaMed) alongside other organizations have expressed their discontent over the imposed tariffs arguing that these policies could create increased business costs and complications in supply chains.
   
• With these negative economic factors, the breast implants industry will likely undergo alterations in the supply and demand currents for cosmetic and reconstructive surgeries.
   

Breast Implants Market Analysis

Based on product, the market is categorized into saline implant and silicone implant. The silicone implant segment held a dominant revenue share in the market and was valued at USD 2.4 billion in 2024 and is expected to witness a same trend during the analysis period.
 

• This is primarily attributed to a significant increase in the preference for silicone implants to either increase breast size (breast augmentation) or help reconstruct the breast after a mastectomy. The preference for these products is surging significantly owing to numerous advantages in breast surgery.
   
• Silicone breast implants are less prone to wrinkling and rippling, closely mimics the texture of human fat, provide a natural look and texture of the breast tissue, and improve the overall aesthetics of the breasts.
   
• These products are highly recommended by plastic surgeons attributed to the easy availability of a wide range of implant sizes and profiles that fit the patient’s body. Silicone gel-filled breast implants are U.S. Food and Drug Administration (FDA) and European Medicines Agency (EMA) approved for breast augmentation in women aged 22 or older and for breast reconstruction in women of any age.
   
• They are also used in revision surgeries, that correct or improve the result of an original surgery.  As a result, all the aforementioned variables are projected to propel the market growth during the forecast timeline.
   

Based on shape, the breast implants market is segmented into round and anatomical. The round breast implants segment held a considerable market share in 2024 and is anticipated to reach at USD 4.3 billion by the end of 2034.
 

• This revenue share is attributable to the round breast implants that can shift and rotate freely without distorting the shape of the breasts, provide the breasts a rounder appearance, increase the size of the breast and give it a more lift. Cost-effectiveness, filling flexibility, surgical ease, longevity of results, etc. These implants perform crucial roles based on the patient’s breast anatomy and aesthetic goals.
   
• Additionally, the increased usage of breast implants of a round shape in breast augmentations procedures is due to the increased variety of options available in round implants and technology. Also, round breasts can be placed through any breast augmentation incision, including the axillary (underarm) incision.
• Therefore, these round breast implants are being selected more often by women who wish to minimize visible scarring after augmentation procedures. Thus, these factors are expected to positively support category growth.
   

Based on application, the breast implants market is segmented into breast augmentation and breast reconstruction. The breast augmentation segment accounted for the largest segmental share in 2024 and is anticipated to expand at 8.2% CAGR from 2025 to 2034.
 

• This dominant market share is owing to an upsurge in breast augmentation surgeries, rising awareness of cosmetic implants, etc. As per the European Association of Plastic Surgeons (EURAPS), breast augmentations are among the most popular surgical procedures. Breast augmentation using breast implants is one of the most popular cosmetic surgery procedures in several countries comprising the Germany, UK, among others.
   
• Novel breast implants are delivering several benefits in breast augmentation procedures comprising long-lasting results, improved breast symmetry, correct developmental defects, etc. Some of the key variables driving market growth are increasing accessibility to innovative technologies that boost the quality of breast augmentation coupled with the presence of board-certified skilled surgeons.
   
• Moreover, continuous advancements and development in products used in these procedures are expected to aid in maintaining steady growth and continue to expand the business in the coming years.
   

Based on implant texture, the breast implants market is categorized into smooth and textured. The textured breast implants segment held the significant market share of around 38.6% in 2024 and is forecasted to witness a similar trend during the analysis period.
 

• This market share is primarily attributed to an increase in the preference for textured breast implants in breast surgery procedures across the regions significantly. Some of the factors that are propelling the segmental growth are lower rate of capsular contracture, less risk of displacement, and lower rates of infection. 
   
• A textured surface helps the implant adhere to the breast tissue, thereby preventing rotation of these implants. The slight roughness keeps implants in their initial positions and prevents movement within the breast pocket created by the surgeon. Many plastic surgeons prefer textured implants owing to the textured implants shell that is stiffer and firmer and hence holds its shape better than a smooth implant.
   
• Further, these implants are widely preferred by surgeons in women with adequate breast tissue and good breast skin tone to conceal the implants. Thus, the advantages offered by textured breast implants are set to accelerate the segmental growth during the estimation timeframe.
   

Based on end use, the breast implants market is categorized into hospitals, clinics, and other end users. The hospitals segment held around 49.4% market share in 2024 and is projected to reach around USD 2.8 billion by 2034.
 

• The use of novel breast implants in hospital settings offering enhanced outcomes is estimated to surge the patient preference for hospitals. Increasing admissions for breast augmentation and growing breast cancer screening initiatives coupled with the availability of highly skilled healthcare professionals are some other attributes that are propelling the growth of the hospital segment positively.
   
• Furthermore, the increasing number of plastic surgeons in developing regions with robust healthcare infrastructure is anticipated to positively impact segment growth. Thus, accessibility to better treatment and diagnosis coupled with the rising breast surgery procedures is estimated to boost patient visits to hospitals, thereby propelling the segment revenue.
   

Breast Implants Market Regional Analysis

U.S. market accounted for USD 864 million in 2024. The U.S. dominated the global market in 2023 with USD 766.8 million growing from USD 688 million in 2022 and is anticipated to grow at a CAGR of 8.1% between 2025 to 2034 period.
 

• This significant market share is attributable to several factors such as the presence of major business players, an increase in breast surgery procedures, etc.
   
• The presence of prominent players such as Mentor Worldwide LLC, Establishment Labs SA, among others, are engaged in the new product development and commercialization that facilitates the industrial expansion in the country.
   
• Moreover, the rising number of breast augmentation procedures is owing to the availability of advanced healthcare facilities coupled with highly skilled medical professionals that improve the procedure outcomes.
   
• In addition, the treatment costs related to breast implants have become less pronounced in recent years, thereby increasing the adoption of these implants considerably. Hence, the aforementioned factors are expected to impel the demand for these procedures, thereby fostering market growth in the country.
   

UK breast implants market in the Europe is projected to grow remarkably in the coming years.
 

• Breast augmentation is one of the most popular surgical operations in the UK. The British Association of Aesthetic Plastic Surgeons (BAAPS) report stated that more than 8,500 breast augmentations were performed in the UK in 2023.
   
• The continuous growth of breast augmentations can be attributed to the recent focus on social norms related to femininity and aesthetics. For example, augmentations have risen by 25% between 2021 and 2023. According to NHS Digital, private cosmetic surgery clinics also have seen a 31% increase in consultations for breast augmentations from 2022-2024.
   

Japan holds a key position in the Asia Pacific breast implants market.
 

• The aging population of Japan has led to a greater performing of breast implants due to societal factors. Between 2021 and 2023, the Japanese Society of Aesthetic Plastic Surgery (JSAPS) reported that breast augmentation procedures rose by 15%, with women in their 40s and 60s constituting 45% of the surgeries.
   
• As reported by the Ministry of Health, Labour and Welfare, Japan's population over the age of 65 was projected to increase to 28.9% in 2023, up from 28.1% in 2021. This highlights a potential market for aesthetic procedures. Women seeking breast augmentations commonly desire to regain the youthful contours of their breasts that have reduced in volume due to aging and life events such as pregnancy.
   
• In addition, Japan's remarkable reputation for outstanding medical services has encouraged individuals looking to undergo breast implants to seek them within the country, thus increasing domestic demand.
   

The Brazil breast implants market is experiencing robust growth in Latin America market.
 

• Brazil is a leading country for medical tourism for their lower cost on cosmetic surgeries. Brazil Specialty of Plastic Surgery (SBCP) stated that in 2023, they completed over 1.5 million plastic surgeries and breast augmentations comprised 22% of the procedure performed.
   
• The Brazilian National Health Agency (ANS) tracked an increase in foreign patients by 15% concerning cosmetic surgeries between 2021 and 2023. With Brazil’s reputation of having skilled surgeons and modern clinics, they estimate over 6,500 certified plastic surgeons in 2024. This serves as a reason foreign patients continue visiting the country for breast augmentations which enhances the market.
   
• Moreover, the adoption of new technologies leads to the introduction of new types of treatment such as breast implants that are cohesive silicone gel implants which are safer and provide a more natural feel. These changes increase patient satisfaction and the range of options available and therefore more people are willing to undergo breast augmentation surgery.
   

Breast Implants Market Share

The market is moderately consolidated and balanced between regional companies and international multinationals competing on cost, product innovation, safety, aesthetic value, and effectiveness. Some of the leading industry players including Johnson and Johnson, AbbVie, GC Aesthetics, Inc, Euromi, and Sientra Inc. account for approximately 45% of the total market share.
 

Major industry players concentrate on increasing their product lines with FDA-approved silicone and saline implants and reducing complications like capsular contracture. These companies are focused on portfolio expansion through new geographical targets and mergers and acquisitions to strengthen their market presence. At the same time, more established industry participants are being challenged by newer market entrants with advanced technology and customizable implants aimed at niche patient groups to drive up competition.
 

Breast Implants Market Companies

Some of the eminent market participants operating in the breast implants industry include:

• AbbVie
• Establishment Labs
• Euromi
• GC Aesthetics
• Groupe Sebbin
• Guangzhou Wanhe Plastic Material
• Hansbiomed
• IDEAL Implant
• Laboratoires Arion
• Mentor Worldwide LLC (Johnson & Johnson)
• POLYTECH Health & Aesthetics
• Prayasta 3D Inventions
• Shanghai Kangning Medical Device
• Sientra
   
• AbbVie (Allergan Aesthetics) offers the renowned NATRELLE implant range with varied gel cohesiveness and shapes, backed by robust clinical data. AbbVie leads with strong brand recognition, global reach, and a broad aesthetic product portfolio.
   
• Establishment Labs are known for its Motiva implants, featuring advanced silk surface technology and Q Inside Safety Technology for traceability. Focuses on safety, innovation, and high patient satisfaction, particularly in international markets.
   
• Euromi specializes in customizable, made-to-order products with emphasis on European manufacturing standards. Known for innovation in minimally invasive aesthetic equipment alongside breast implant products.
   

Breast Implants Industry News

• In July 2022, Sientra, inc. announced that it has received approval from the Saudi Food and Drug Authority to market the company’s line of smooth surface, high-strength cohesive (HSC and HSC+) silicone gel breast implants in Saudi Arabia. Sientra marketed its breast implants in the GCC through its local partner Rose Aljazera, an established distributor of medical aesthetics solutions for the middle east region. This strategic move assisted the company in augmenting its geographic presence.
   
• In May 2021, GC Aesthetics, Inc. (GCA) announced the launch of its next generation of breast implants, PERLE. It is a line of smooth breast implants that features a proprietary surface technology (BioQ) and an enhanced version of the safety features. With the launch of PERLE, GCA offered the broadest product line in the industry, with a full range of surfaces, fillings, sizes and projections to address all patient and surgeon needs for both aesthetic and reconstruction applications.
   

Breast implants market research report includes an in-depth coverage of the industry with estimates and forecast in terms of revenue in USD Million and from 2021 – 2034 for the following segments:

Click here to Buy Section of this Report

Market, By Product

• Silicone implant
• Saline implant

Market, By Shape

• Round
• Anatomical

Market, By Application

• Breast augmentation
• Breast reconstruction

Market, By Implant Texture

• Smooth
• Textured

Market, By End Use

• Hospitals
• Clinics
• Other end users

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Spain
  • Italy
  • Sweden
  • Netherlands
• Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • South Korea
  • Thailand
• Latin America
  • Brazil
  • Mexico
  • Argentina
  • Columbia
  • Chile
  • Peru
• Middle East and Africa
  • Saudi Arabia
  • South Africa
  • UAE
  • Israel
  • Turkey