Home > Sustainable & Smart Technologies > Print On Demand (POD) Market
Print On Demand Market size crossed USD 5 billion in 2022 and is poised to witness over 25% CAGR from 2023 to 2032. The market growth is driven by the rapidly changing fashion trends, increasing purchasing capabilities, and advancements in printing technology. Also, the growing e-commerce sales and rising penetration of smartphones is contributing to the market revenue. POD services can provide various designs on apparel, shoes, and other goods as per customer requirements.
Print on demand helps local businesses develop their marketing plans with the help of built-in templates. The software allows users to make necessary changes using customizable images and graphics. Print-on-demand software provides remote access to documents. The print-on-demand service is label-free, allowing customization of products and packaging with different names so that customers don’t have the signature of the third service when they receive their orders. The growing penetration of the internet along with the easy availability of products is driving the overall print on demand market.
The lack of transparency and control for artists is a limitation of the market. The artist has no control over product quality and not everyone has access to the client list. This can lead to dissatisfaction among customers looking for other solutions.
Based on platform, the print on demand (POD) market from software segment is expected to develop significantly during the estimated timeline, attributed to the technology investments by service providers in the print. Service providers offer software solutions such as Application Programming Interfaces (APIs) and design tools. APIs make it easy for print vendors to integrate their existing online stores with the print-on-demand platform.
Based on product, the consumer goods segment is set to witness significant growth through 2032, credited to the rising remote working globally since the pandemic as more people are staying at home and looking to improve their home space. The increasing availability of a wide range of home & living product options, such as mats, cushions, and posters, is increasing the sale.
The North America print on demand market is anticipated to grow steadily between 2023 and 2032. The expansion in the retail & fashion industry is augmenting the regional industry growth. Factors, such as technology, job stability, and the availability of production facilities for printed products, are responsible for business growth. For example, Printful, Inc., Printify, Inc., and Zazzle Inc. are some of the largest printing companies in the region. With the increasing internet penetration and adoption of smartphones, the number of online shoppers is growing, thereby propelling market expansion. Technological advancements and the existence of many large textile factories are also fostering the targeted market.
Some key players in the print on demand market are Amplifier, Apliiq, CustomCat, Gelato, Gooten, JetPrint Fulfillment, Printed Mint, Printful, Inc., Printify, Inc., Printsome, Prodigi Group, Redbubble Group, T-Pop, Teelaunch, VistaPrint, and Zazzle Inc. These companies invest heavily in R&D to create advanced products and integrate new technologies into their offerings to stay ahead. Major players engage in mergers & acquisitions and product innovations as key strategies to achieve integration and product optimization.
Market, By Platform
Market, By Product
The above information has been provided for the following regions and countries: