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OSS/BSS Market - By Solution (OSS, BSS), By Deployment Model (On-premise, Cloud), By Enterprise Size (Small & Medium Enterprise (SME), Large Enterprise), By Application (IT & Telecom, BFSI, Media & Entertainment) & Forecast, 2022-2028

  • Report ID: GMI2921
  • Published Date: Mar 2022
  • Report Format: PDF

Industry Trends

OSS/BSS Market size exceeded USD 50 billion in 2021 and is projected to expand at over 15% CAGR from 2022 to 2028. The market growth has been characterized by a number of changes in the sector in terms of customer needs and operational business models.

OSS/BSS Market Overview

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The changing market dynamics has forced the operators to transform their traditional OSS/BSS to meet the organization’s requirements, respond to emerging technologies, and meet the higher service delivery standards. OSS/BSS solutions are evolving into agile operating systems to fully support the market demand for next-generation networks. This is expected to spur the industry progression for OSS/BSS technologies.

The OSS/BSS market is witnessing rapid growth in the acceptance of convergent billing systems to address real-time customer needs and amplify the industry revenues. In addition, the benefits of integrating different service charges into a single customer invoice have strengthened the industry demand for convergent billing tools.

The canceled domestic and global business travels due to the second peak of the ongoing COVID-19 outbreak have resulted in a sharp increase in mobile communications. Telecom enterprises are increasingly emphasizing on providing continued delivery of critical communication services, leading to positive the OSS/BSS market progression.

Strong emphasis on ensuring SLAs and adhering to service assurance will accelerate the market expansion of OSS in the UK region

OSS/BSS Market Demand

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In the UK, the OSS segment accounted for 50% of revenue share in 2021. The growing popularity of service assurance tools to detect faults in the network and resolve issues quickly has accentuated the demand for OSS solutions. Customers are becoming empowered owing to the rapid digitalization and easy availability of information, encouraging the UK telecom industry to lay more focus on providing greater customer experience to improve the churn rate.

Rising economic commitment toward 5G investments to augment the cloud market in Japan

OSS/BSS Market share

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In China, the OSS/BSS market for cloud segment is predicted to reach USD 4 billion through 2028, attributed to the shifting preference of Chinese enterprises toward cloud computing to automate VAS systems. In a modern cloud-based OSS/BSS solution, new value-added services can be introduced quickly via automated configuration. Such configuration covers all the aspects of a VAS to be marketed including product & service models and its integration with the VAS provider’s management platform.

The country’s 5G players, such as Huawei, China Mobile, and ZTE, are entering into global collaborations, contributing to the country’s 5G lead. This also contributes significantly to the country’s financial boom, accounting for around 3.2% of the country’s entire GPD by 2025.

Gradual embarking of telecom virtualization technologies across Argentine SMEs will propel OSS/BSS tools adoption

OSS/BSS Market size

In Argentina, the SME sector in OSS/BSS market is estimated to observe a 10% growth rate till 2028 led by the increasing focus of SMEs on virtualization and cloud computing technologies. The ability of OSS/BSS systems to reduce operational & capital expenditures and boost business efficiency will also foster adoption among SMEs. Furthermore, the development of cloud OSS & BSS systems and the advent of next-generation systems have created new market opportunities for the segment.

High market maturity and consistent product innovation driving the IT & telecom industry value in the U.S.region

U.S. IT & telecom sector dominated more than 75% of the OSS/BSS market share in 2021 on account of the rising awareness of new service layer architecture amongst the U.S. Cloud Service Providers (CSPs). Additionally, the growing demand for next-generation OSS/BSS solutions for flexible, scalable, and open network architecture is a major factor stimulating the market. Next-generation systems are assisting regional CSPs to easily deploy open network interfaces, develop new service capabilities, and adapt to the changing market scenarios.

Early mover advantage in telecom virtualization and cloud platforms to raise the market revenue in the America

America OSS/BSS Market

Americas OSS/BSS market held 45% of revenue share in 2021. The industry is characterized by a high level of competition and the maturity of the market, making it crucial for the players to offer product differentiation for sustaining their market position and customer base. Companies, such as IBM and Oracle, are bringing about transformations in their OSS/BSS solutions to deliver new services, reduce cost & complexity, and maintain customer loyalty. The efforts of telecom operators toward the deployment of 5G networks will drive new service opportunities, compelling traditional service providers to implement transformational changes to support the revenue stream.

Launch of innovative solutions with enhanced features to gain a competitive edge

Some of the key companies operating in the OSS/BSS market are Accenture Plc, Agile Network Systems, Amdocs Ltd., BMC Software, Inc., CA Technologies, Cisco Systems, Inc., Comarch SA., CSG Systems International, Inc., Hewlett Packard Enterprise (HPE), Huawei Technologies Co., Ltd., IBM Corporation, Infosys Limited, Netcracker Technology Corporation, Nokia Corporation, Oracle Corporation, Optiva, Inc., Subex Limited, Tata Consultancy Services (TCS) Limited, Tech Mahindra Ltd., and Telefonaktiebolaget LM Ericsson. The global market is characterized by intensified rivalry amongst major participants and fueled by strategic partnerships & new product launches.

The emergence of several SMEs in the market, such as Innoeye, GlobeOSS, and Clear, has exerted immense strain on established players to continuously launch new products with added functionalities to maintain the industry share and profitability.

The OSS/BSS market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD from 2018 to 2028 for the following segments:

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Market, By Solution

  • OSS
    • Service Assurance
    • Network Management
    • Inventory Management
  • BSS
    • Billing and Revenue Management
    • Service Fulfillment
    • Customer and Product Management

Market, By Deployment Model

  • On-premise
  • Cloud

Market, By Enterprise Size

  • SMEs
  • Large Enterprises

Market, By Application

  • IT & Telecom
  • BFSI
  • Media & Entertainment
  • Others

The above information has been provided for the following regions and countries:

  • Americas
    • U.S.
    • Canada
    • Brazil
    • Mexico
    • Argentina
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Netherlands
  • Asia Pacific
    • China
    • Japan
    • India
    • Australia and New Zealand (ANZ)
    • South Korea
    • Southeast Asia
  • MEA
    • South Africa
    • UAE
    • Saudi Arabia
  • CIS
    • Russia
    • Armenia


Authors: Preeti Wadhwani, Smriti Loomba

Frequently Asked Questions (FAQ) :

Global market size of OSS/BSS was over USD 50 billion during 2021 and could witness a CAGR of around 15% over 2022-2028 with increased demand from BFSI, IT & telecom, media and entertainment sectors.

China from cloud deployment model will surpass USD 4 billion by 2028, with the need for automating VAS systems among companies and the ability to integrate new value-added services faster through automated configuration.

Argentina SME sector is expected to record over 10% growth rate through 2028 as more of these enterprises focus on adoption of cloud technologies and virtualization.

In 2021, OSS segment held over 50% of the market share, as more organizations opt for service assurance tools for detecting network faults and quickly resolve any issue.

Americas market accounted for nearly 45% of revenue share in 2021, exhibiting characteristics like high competition and the need for offering product differentiation to sustain market position.

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Premium Report Details

  • Base Year: 2021
  • Companies covered: 20
  • Tables & Figures: 470
  • Countries covered: 22
  • Pages: 300
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