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Base Year: 2024
Companies covered: 15
Tables & Figures: 556
Countries covered: 18
Pages: 190
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Multi Serving Snack Bags Packaging Market
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Multi Serving Snack Bags Packaging Market Size
The global multi serving snack bags packaging market currently accounts for USD 6.3 billion with a volume of 4,685.2 kilo tons in 2024 and is projected to grow at a CAGR of 6.4% from 2025 to 2034, driven by growing demand for on-the-go snacks, increasing preference for sustainable & eco-friendly packaging, and premiumization and luxury packaging.
The rapid urbanization and hectic lifestyles have increased the demand for grab-and-go snacks and beverages globally. This trend has increased the demand for multifunctional and convenience-oriented snack packaging, especially for multi-serving snacks. Striking a balance between shelf life and material efficiency, key design elements such as resealability, visibility, and portion control have become critical features leading to waste minimization. An excellent example of this trend is Frito-Lay’s 2023 launch of compostable multi-serving bags for Sunchips featuring a resealable design. Innovations in resealable and family-size packaging are also increasing the rate of the global snack packaging market. Companies adopting these smart packaging designs are adequately improving their sales while gaining a competitive advantage by offering a better user experience, rewarding the shift to the packaging.
Consumers becoming more environmentally aware has fuelled growth in the multi-serving snack packaging market. To reduce packaging waste from single servings, larger snack packs are now being demanded because single packs are usually more expensive. In response, large-scale brands have started using eco-friendly packaging like recyclable pouches and family-sized paper bags which replace the smaller plastic wrappers they used previously. These changes are likely caused by strong consumer sentiment as a survey conducted in 2023 revealed that 82% of consumers are willing to pay more for sustainable packaging. Companies like Nestlé have begun acting on this trend by switching products like smarties to 100% recyclable paper packaging which gets rid of hundreds of millions of plastic packs every year. Multi-serving formats foster these environmental initiatives. Hence, the industry is concentrating on the development and refinement of large, green packaging solutions, which accelerates the growth of the multi-serving snack packaging market.
Multi Serving Snack Bags Packaging Market Trends
Multi Serving Snack Bags Packaging Market Analysis
Based on type, the market is segmented into biodegradable, non-biodegradable, and total. The non-biodegradable segment accounts for the highest market share of 67.4%, and the biodegradable segment is the fastest-growing segment with a CAGR of 7.6% during the forecast period.
The biodegradable segment is the fastest-growing segment, growing with a CAGR of 7.6% and accounts for USD 2 billion in 2024. The biodegradable segment is witnessing significant growth, fueled by increasing environmental awareness and regulatory efforts to reduce plastic waste. Consumers are demanding sustainable packaging solutions, prompting innovations in materials such as plant-based resins and compostable films. A notable instance is Bee's Wrap, which offers reusable and compostable snack bags made from organic cotton coated with beeswax, designed for a year's use before composting. This trend is shaping the market by encouraging manufacturers to invest in research and development of eco-friendly materials, reducing reliance on non-renewable resources and minimizing environmental impact. As consumer preference shifts towards sustainability, the demand for biodegradable multi-serving snack bags is expected to grow, fostering a more environmentally conscious packaging industry.
The non-biodegradable segment accounts for USD 4.2 billion in 2024 and is expected to grow with a CAGR of 5.7% during the forecast period. The non-biodegradable segment, primarily comprising plastic packaging, continues to hold a significant market share due to its excellent barrier properties, durability, and cost-effectiveness. However, there is a growing emphasis on improving recyclability to address environmental concerns. A key development is the collaboration between AMCOR and Lorenz Snacks, which introduced recycle-ready packaging for lentil-coated peanuts, designed to be easily recyclable while maintaining product freshness and shelf appeal. This initiative reflects the industry's move towards creating packaging that can be integrated into recycling streams, reducing waste and promoting a circular economy. Despite these efforts, the persistent use of non-biodegradable plastics may face increasing scrutiny from regulators and consumers, potentially slowing its growth relative to biodegradable alternatives. Nevertheless, ongoing innovations in recycling technologies and material science are likely to sustain demand, particularly in regions with established recycling infrastructure.
Based on material type, the multi serving snack bags packaging market is segmented into plastic and paper & paperboard. The plastic segment accounts for the highest market share of 74.7% and is also the fastest growing segment with a CAGR of 7% during the forecast period.
The plastic segment is the fastest growing segment, growing with a CAGR of 7% and accounts for USD 4.7 billion in 2024. Plastic remains the primary material for multi-serving snack bags packaging, valued for its excellent barrier properties, flexibility, and cost-effectiveness. However, the industry is witnessing a significant shift towards more sustainable plastic options to address environmental concerns. A notable development is mars' initiative to incorporate recycled plastic into the packaging of their kind snack bars, reducing the use of virgin plastic and promoting a circular economy. This trend is shaping the market by encouraging manufacturers to adopt recycled content and explore bio-based plastics, which help reduce carbon footprints and dependency on fossil fuels. As regulatory pressures and consumer demand for eco-friendly products increase, the demand for sustainable plastic packaging is expected to grow, pushing the industry towards more innovative and environmentally responsible solutions.
Paper & paperboard segment accounts for USD 1.5 billion in 2024 and is expected to grow with a CAGR of 4.4% during the forecast period. The paper and paperboard segment is experiencing growth as a more sustainable alternative to traditional plastic packaging, favored for its biodegradability, recyclability, and lower environmental impact. A significant development is walkers' adoption of paper outer packaging for their snack jack’s multipacks, which are easily recyclable with household paper recycling. This move reflects the industry's response to consumer demand for eco-friendly options and regulatory pushes for reduced plastic use. The use of paper and paperboard is shaping the market by offering a viable alternative that maintains product visibility and shelf appeal while being more environmentally friendly. As technology advances, improvements in barrier properties and moisture resistance of paper-based packaging are likely to further increase its adoption, driving the demand for multi-serving snack bags made from these materials in the future.
Based on size, the multi serving snack bags packaging market is segmented into small, medium, and large. The medium accounts for the highest market share of 42%, and is also the fastest-growing segment with a CAGR of 8% during the forecast period.
The medium size segment is the fastest-growing segment, growing with a CAGR of 8% and accounts for USD 2.6 billion in 2024. The medium size segment in multi-serving snack bags packaging is seeing increased adoption, catering to the needs of smaller households and individual consumers looking for portion control without the excess of larger bags. These sizes typically offer 2-4 servings, making them ideal for snacking over a couple of days or for sharing among a small group. A notable trend is the incorporation of resealable features in medium-sized bags, which help maintain freshness and allow consumers to control their intake more effectively. This segment is shaping the market by providing a middle ground between single-serve and large multi-serve options, thus appealing to a broad range of consumers who value convenience and moderation. As health consciousness and mindful eating habits grow, the demand for medium-sized snack bags is expected to rise, supporting the overall growth of the multi-serving snack bags market by offering a practical and sustainable snacking solution.
The large size segment accounts for USD 1.9 billion in 2024 and is expected to grow with a CAGR of 3.8% during the forecast period. Large size multi-serving snack bags are popular among larger families, group settings, and consumers who prefer buying in bulk for cost savings, typically containing 6 or more servings suitable for extended periods or sharing. A key development in this segment is the enhancement of packaging technology to ensure longer shelf life and better preservation of product freshness, such as advanced barrier materials and improved sealing mechanisms. This trend is shaping the market by meeting the demands of bulk purchasers and promoting economies of scale in production and distribution. Additionally, large bags often feature easy-to-open designs and handles for convenience. As the trend towards home consumption and entertainment continues, the demand for large multi-serving snack bags is likely to grow, contributing significantly to the expansion of the overall market.
Based on application, the multi serving snack bags packaging market is segmented into bakery & confectionery, savoury snacks, nuts & dried fruits, healthy snacks, and others. The bakery & confectionery segment accounts for the highest market share of 24.6%, and is also the fastest-growing segment with a CAGR of 7.7% during the forecast period.
The bakery & confectionery application segment is the fastest-growing segment, growing with a CAGR of 7.7% and accounts for USD 1.5 billion in 2024. In the bakery and confectionery segment, multi-serving snack bags packaging plays a crucial role in maintaining product freshness and protecting delicate items like cookies, cakes, and candies from damage. There is a growing trend towards using sustainable materials such as plant-based plastics and kraft paper for packaging these products. For instance, many confectionery brands are adopting compostable packaging solutions to meet consumer demand for eco-friendly options. This shift towards sustainability is shaping the market by encouraging innovation in material science and packaging design, ensuring that products remain appealing while minimizing environmental impact. As consumers become more environmentally conscious, the demand for sustainably packaged bakery and confectionery products is expected to increase, driving the growth of this segment within the multi-serving snack bags market.
The savoury snacks application segment accounts for USD 1.8 billion in 2024 and is expected to grow with a CAGR of 6.3% during the forecast period. The savoury snacks segment, including chips, nuts, and pretzels, is a significant driver of the multi-serving snack bags packaging market, requiring packaging that preserves crunchiness and flavor. A key trend in this segment is the development of high-barrier flexible packaging that protects against moisture and oxygen, ensuring product quality over time. A notable example is the collaboration between AMCOR and Lorenz Snacks to introduce recycle-ready packaging for lentil-coated peanuts, which not only maintains product freshness but also enhances recyclability. This initiative reflects the industry's focus on creating packaging that meets both consumer demands for convenience and sustainability. As the popularity of savoury snacks continues to grow globally, the demand for innovative and sustainable packaging solutions in this segment is expected to rise, contributing to the overall expansion of the multi-serving snack bags market.
Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and MEA. In 2024, the North American region accounted for the largest market share with over 38.5% of the total market share, and Asia Pacific is the fastest-growing region, growing at a CAGR of 7.4%.
The multi serving snack bags packaging market has been expanding rapidly in the United States, achieving a CAGR of 6.7% and reaching a valuation of USD 2.1 billion. In the U.S., the market is stimulated by the consumer need for easy-to-carry snack foods suitable for busy schedules and lifestyles. There is a growing tendency towards more sophisticated packaging, such as stand-up pouches and resealable bags, which are more portable and improve the freshness of the product. Major brands are also improving packaging to broaden market capture and improve aesthetic appeal and user experience on the shelves. As more people replace traditional meals with snacks, the consumption of multiple servings sized bags of snacks will continue to increase.
Germany’s multi serving snack bags packaging market has been expanding steadily, achieving a CAGR of 5.3% and reaching a valuation of USD 236.9 million. In Germany, environmental issues very significant impact on the sustainable development of the packaging of snacks. Consumers' environmentally responsible attitude leads to a preference for compostable or recyclable materials. Some retailers are adopting a no-packaging policy and invite consumers to bring their containers for bulk purchase. This change in approach is encouraging manufacturers to design sustainable packaging in line with consumer expectations.
In China, the multi serving snack bags packaging market has been expanding at a CAGR of 8.2% and reaching a valuation of USD 786.6 million in 2024. The snack market in China is developing rapidly as a result of increased urbanization and consumer demand for convenience. Shoppers appreciate multifunctional packaging that is appealing, artistic and has a cultural significance. There is a stronger spike in demand for imported snacks and their novelty and premium design options. In addition, sustainability is gaining importance, and more brands are using eco-friendly materials.
The multi serving snack bags packaging market in Japan has been experiencing significant expansion, achieving a compound annual growth rate of 7.2% and attaining a valuation of USD 182.3 million in 2024. The Japanese consumers have a high regard for a blend of appealing and functional design. The packaging must also include a modern blend of traditional motifs, which increases its attractiveness. There is more focus placed on eco-friendly and recyclable materials, which makes it more sustainable. This increase in attention toward packaging alongside design encourages sustainable advancements within multi-serving snack packaging.
In South Korea, multi serving snack bags packaging market is expanding, achieving a CAGR of 7.7% and reaching a value of USD 375.7 million in 2024. South Korea’s market integrates innovative packaging methods that increase convenience and focus on the experience of the user. Labels illustrating health benefits accessed during a fast-paced lifestyle and easy to open, headed portals are greatly appreciated. The new trend of cup packaging for snacks is to accommodate those who eat on the move. South Korean consumers have shifting preferences, and manufacturers are in constant need of developing new designs to capture these emerging trends.
Multi Serving Snack Bags Packaging Market Share
The market for multi-serving snack packaging is very competitive and dynamic, with high levels of innovation and creativity. AMCOR plc, American Packaging Corporation, and Berry Global Group are the leading players in the market player of the multi serving snacks bags packaging market. AMCOR plc leading player in the market, leveraging a competitive edge with its extensive global presence and advanced packaging innovation.
The presence of these players dominates the market, but it remains fragmented with a wide variety of regional and new market entrants. To maintain an edge, these global players are turning to more aggressive and sustainable packaging solutions. For instance, AMCOR has developed recyclable, high-barrier paper-based solutions, and Berry Global focuses on sustainable materials to address post-consumer concerns. These innovations help mitigate the issues of sustainability but also fortify product shelf life and consumer accessibility which propels the growth of the multi-serving snack packaging industry.
Multi Serving Snack Bags Packaging Market Companies
The list of prominent players operating in multi serving snack bags packaging industry includes:
Amcor PLC is a global packaging company that offers both flexible and rigid packaging for food, beverages, pharmaceuticals, and personal care items. Based in Zürich, Switzerland, Amcor has a presence in over 40 countries where it sells cartons, closures, containers, and other types of packaging. With this acquisition, Amcor intends to dominate the consumer and healthcare packaging markets. Such strategic moves are thought to aid Amcor in bolstering its innovations and increasing the rate at which it develops sustainable packaging offerings.
Multi Serving Snack Bags Packaging Industry News
Multi serving snack bags packaging market research report includes an in-depth coverage of the industry with estimates and forecast in terms of revenue (USD million) and volume (kilo tons) from 2021 – 2034 for the following segments:
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Market, By Type
Market, By Material Type
Market, By Size
Market, By Application
The above information is provided for the following regions and countries: