Air Humidifier Market Size By Product (Portable {Ultrasonic, Cool Mist, Warm Mist}, Whole House {Bypass, Fan-Powered, Steam}), By Application (Residential, Commercial/Industrial), Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2020 – 2026

Published Date: Apr 2020  |  Report ID: GMI620  |  Authors: Ankita Bhutani

Report Format: PDF   |   Pages: 315   |   Base Year: 2019

Summary Table of Contents Industry Coverage Methodology

Industry Trends

Air Humidifier Market size exceeded USD 4.5 billion in 2019 and is estimated to grow at 4% CAGR from 2020 to 2026. According to the market report, rapid increase in respiratory and health problems owing to constant exposure to dry air is fueling the adoption of humidifiers, driving the market.

The rising pollution levels across the globe are impacting the indoor and outdoor air quality, augmenting the market growth. Dry air in colder regions including Europe and North America causes several health problems, such as respiratory tract diseases, dry skin, chapped lips, and difficulty in breathing for infants and elder people.

Air Humidifier Market

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Changing consumer lifestyles and shift toward advanced healthcare devices is driving the air humidifier market. The market demand for all-year residential air humidifiers is expected to grow rapidly, owing to irregular temperature fluctuations. Increasing spending on construction of smart homes equipped with technologically advanced devices to promote a healthy lifestyle in North America and Europe is expected to provide lucrative opportunities for the market.

Government authorities across the globe are raising awareness related to indoor air quality standards to reduce health problems. For instance, according to the U.S Environmental Protection Agency, indoor relative humidity between 30-50% is recommended for households to reduce the growth of biological contaminants that cause several health diseases.

A major factor impacting the adoption of air humidifiers is regular high maintenance of these devices. Maintenance requirements of humidifiers are restricting their uses in household & commercial applications. These systems are integrated with advanced sensors and sensitive electrical components, which pose difficulties in cleaning the device. Regular cleaning of filters in the humidifiers is crucial to avoid the dispersion of harmful bacteria in the indoor air. Moreover, the operational costs of distilled water usage as a pre-requisite in air humidifiers may hamper the developing market trend.

Air humidifier market development is expected to slow down due to the outbreak of COVID-19 pandemic in January 2020. Economic slowdown across the globe due to temporary shutdown of manufacturing and service industries is responsible for the sluggish growth of the market. However, post the reduction of impact of COVID-19, the market is anticipated to grow steadily.

Air Humidifier Market Report Coverage
Report Coverage Details
Base Year:2019Historical Data for:2015 to 2019
Market Size in 2019:4.5 Billion (USD)Forecast Period:2020 to 2026
Forecast Period 2020 to 2026 CAGR:4%No. of Pages:315
2026 Value Projection:6 Billion (USD) Tables, Charts & Figures:699
Geographies covered (26):U.S., Canada, UK, Germany, France, Italy, Russia, Netherlands, Spain, Turkey, Sweden, China, India, Japan, South Korea, Indonesia, Australia, Vietnam, Thailand, Malaysia, Brazil, Mexico, Argentina, UAE, Saudi Arabia, South Africa
Segments covered:Product, Application
Growth Drivers:
  • Growing consumer health awareness across the globe
  • Rapid development of residential sector in Europe and the U.S.
  • Government policies related to industrial humidity levels in Asia and Europe.
  • Declining indoor and outdoor air quality due to rising pollution levels across the globe
  • Rapid expansion of commercial and industrial sectors in Latin America
  • Increasing consumer demand for advanced residential products in Asia and MEA
Pitfalls & Challenges:
  • Regular maintenance requirements
  • Health concerns
  • Impact of COVID-19

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Increasing demand for clean indoor air in households and low market price of portable air humidifiers supports its demand

Air Humidifiers Market

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The portable air humidifier segment dominates the market share owing to high mobility, convenience of operation, and low initial investment costs. Growing consumer awareness and the benefits of indoor air quality maintenance in homes and offices will propel the market size 2019. Ease of installation and reduced energy consumption of these air humidifiers suitable for small rooms will improve product adoption over the forecast timeframe. However, portable air humidifiers require regular maintenance to avoid formation of bacteria on the filter, which may pose serious health risks.

The ultrasonic models are expected to grow at a CAGR of over 5.5% from 2020 to 2026 in the air humidifier market share. Features, such as propulsion of moisture into the air by sound vibrations, are supporting the product penetration. Key benefits, such as cost-effectiveness, energy-efficiency, and high affordability, will impact the market statistics. In addition, major advantages including adequate air circulation to indoor plants, low power cost, and reduced air borne infections has impacted the market size in 2018.

Manufacturers in the air humidifier industry are incorporating advanced technologies to introduce innovative portable smart products. For instance, in July 2019, Xiaomi Corporation launched its new portable MIJIA Smart Sterilization Humidifier. This device uses Ultraviolet-C light to sterilize the water that is put into the air humidifier, removes bacteria from water, and prevents formation of mold on the inner filter walls.

Growing adoption of commercial/industrial air humidifiers owing to rising amount of toxic air in industries

U.S. Air Humidifiers Market

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The commercial/industrial segment is projected to cross USD 1.5 billion by 2026. Shifting consumer preferences toward the usage of air humidifiers, majorly in manufacturing spaces, hospitals, process data centers, and operation theaters will proliferate the market opportunities. Key features, such as provision of superior humidification, low static electricity leakage, and reduced risk in the aggravation & cause of several health issues, are the market development factors.

High amount of toxic air in industries, such as leather, chemical, and textile, along with the increased risk of skin and respiratory issues among workers will further provide a strong business outlook for the market. The increasing focus of vendors on their pricing strategies for building long-term relationships with industrial customers will add up market analysis and trends. Moreover, extensive marketing programs by manufacturers are likely to enhance product sales over the industry forecast time.

Increasing demand in Europe due to cold climatic conditions and development of industrial sector

European countries are posing a huge demand for air humidifiers owing to cold & dry weather conditions and increasing consumer awareness about the benefits of humidification systems. According to the industry report, established players are expanding their customer bases in Europe by introducing improved air humidifiers with multiple functions to gain maximum market share. For instance, in January 2020, Dyson introduced its new humidifier fan, the Pure Humidify+ Cool Cryptomic, which is equipped with functions such as air humidification, air purification, and formaldehyde filtration.

The development of industrial and IT sectors in Europe is another factor boosting the demand for industrial humidifier products in these regions. Companies operating in the EU are also focusing on expanding their geographic presence to support the industry trends. For instance, in January 2019, Condair Group AG, established a new sales office in Sweden to cater to the growing demand in these markets. Additionally, rising purchasing power of consumers will support the industry growth.

Continuous innovation is the key strategy by leading market players

Strategies adopted by the companies include new product launches and expansion of operations. Market leaders are expanding their product lineups with advanced features to cater to rising consumer demand. For instance, in January 2019, Pure announced the launch of ultrasonic cool mist humidifier. The product offers 1.5-liter water tank equipped with 360-degree mist nozzle for effective humidity maintenance. Similarly, in November 2019, Dyson launched its new product, Dyson Pure Humidify + Cool, which provides the benefits of both air purifier and humidifier. It allows users to remotely control its functions through their smartphones.

Key players operating in the air humidifier market share include Carel Industries, Boneco, Nortec Humidity, Armstrong International, Procter & Gamble, Carrier and DriSteem, Honeywell International, Inc., Dyson, Pure, Vornado Air, Condair, Winix, Neptronic, Philips, and Stadler Form.

The air humidifier market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD and shipment in units from 2020 to 2026 for the following segments:

By Product

  • Portable
    • Ultrasonic
    • Cool Mist
    • Warm Mist
  • Whole House
    • By-pass
    • Fan-powered
    • Steam

By Application

  • Residential
  • Commercial/Industrial

The above information has been provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • Spain
    • Germany
    • France
    • Italy
    • Russia
    • Netherlands
    • Spain
    • Turkey
    • Sweden
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Indonesia
    • Australia
    • Vietnam
    • Thailand
    • Malaysia
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • MEA
    • Saudi Arabia
    • UAE
    • South Africa


Frequently Asked Questions (FAQ) :

The market size of air humidifier was valued over USD 4.5 billion in 2019.
The industry share of air humidifier is projected to witness 4% growth rate during 2020 to 2026.
The commercial/industrial segment is projected to cross USD 1.5 billion by 2026, says this GMI report.
The ultrasonic models are expected to grow at 5.5% CAGR from 2020 to 2026.
Key players operating in the market include Carel Industries, Boneco, Nortec Humidity, Armstrong International, Procter & Gamble, Carrier and DriSteem, Honeywell International, Inc., Dyson, Pure, Vornado Air, Condair, Winix, Neptronic, Philips, and Stadler Form.

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Premium Report Details

  • Published Date: Apr 2020
  • Pages: 315
  • Tables: 667
  • Charts / Figures: 32
  • Companies covered: 18
  • Countries covered: 26

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