Xanthan Gum Market Size By Application (Oil & Gas, Food & Beverages, Pharmaceutical, Cosmetics), Industry Analysis Report, Regional Outlook, Application Potential, Price Trends, Competitive Market Share & Forecast, 2015 - 2026

Industry Trends

Xanthan gum market size exceeded USD 960 million, in 2019 and is estimated to grow at over 6% CAGR between 2020 and 2026. Increasing prevalence of gluten intolerance and rapid penetration of healthy snacks in food & beverage industry to augment product demand during the forecast period.

Xanthan gum is a polysaccharide manufactured using sugar fermentation with alcohol and bacteria xanthomonas campestris. It is widely used in various end-user industries such as food & beverage, cosmetics, pharmaceutical, and oil & gas. Industry players are rapidly investing in developing new extraction methods and developing indigenous technology in an attempt to gain competitive advantage in xanthan gum market.
 

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Food & beverages application segment is likely to grow with CAGR of over 6.5% owing to increasing demand for high quality ingredients. It is widely used as a thickening agent and stabilizer owing to its compatibility with natural and synthetic ingredients. It is widely used in gluten free snacks as it provides similar texture to wheat and other stapes which is likely to accelerate market xanthan gum market share.
 

Increasing competition in food & beverage sector and rapid shift towards gluten free snacks is likely to boost product demand. Industry players are rapidly investing in new production developing by introducing snacks fortified by xanthan gum in an attempt to capitalize on emerging trends in market. Furthermore, changing consumer perceptions on health & nutrition and increasing need for easily digestible solutions may also provide an impetus to xanthan gum market demand.
 

Strict regulations in Europe & North America on xanthan gum additives and stringent compliances on labeling is increasing competition in market sphere. Industry players are trying to manufacture xanthan gum solutions that exceed the current safety regulations to stay competitive in post corona economy.
 

Increasing cases of COVID – 19 and strict restrictions on movement & trade are likely to boost product demand. Manufacturers are rapidly engaging in long term contracts with suppliers in an attempt to continue production within limited means. Furthermore, conservative consumer buying patterns, higher tax rates, and slowing down of economy is likely to hinder the xanthan gum market growth in short and medium run.
 

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Increasing competition in cosmetic market and rising demand for skin conditioning agents to boost product demand

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Cosmetics application segment is likely to grow with CAGR of over 5.5% through 2026 owing to increasing awareness on dermatological aspects of healthcare. It is widely used as a binding agent in cosmetics and personal care products. It is also used in manufacturing creams, lotions, sunscreens, and anti-aging solutions.
 

Increasing competition in cosmetic industry and rising demand for high quality skin conditioning agents is likely to boost product demand. Xanthan gum aids in retaining moisture in skin, decreases the prevalence of fine lines, wrinkles, and patches. Consumers are rapidly moving towards adopting high quality cosmetic preparations owing to rising awareness on dermatological aspects of healthcare which should augment the xanthan gum market value.
 

Rising oil & gas industry and increasing demand for sustainable solutions is likely to foster market share

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Oil & gas industry is likely to surpass USD 610 million by the end of 2026 owing to expanding oil & gas sector. Xanthan gum is widely used a thickening agent in drilling mud to increase mud viscosity. It aids in improving flow of oil as it swells and takes on gel like consistency making it easy for oil to flow easily and reducing cost.
 

Increasing demand for sustainable solutions in oil & gas industry and increasing initiatives to reduce brand image is likely to boost the xanthan gum market demand. Xanthan gum is widely used in upstream oil & gas operations as it aids in processing of raw crude oil. Furthermore, its high resonance with water, synthetic chemicals, and non-toxic nature makes it an effective alternative to corrosive & toxic solutions which is likely to boost market share.
 

Stringent regulations in pharmaceutical industry and rapid demand for high performance ingredients is likely to boost product demand

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North America is likely to surpass USD 445 million by 2026 owing to increasing demand for high quality ingredients and strict manufacturing compliances in pharmaceutical industry. It is widely used as suspending agent, foam enhancer, and emulsion stabilizer. Industry players are rapidly adopting xanthan gum solutions in an attempt to manufacture high quality products in an attempt to boost consumer base and improve brand image.
 

Rising demand for foaming topical solutions and changing perceptions on skin health is likely to boost product demand. Xanthan gum is widely used in manufacturing foaming gel face wash and cleaning solutions. Consumers in this regional are widely moving towards medicated face wash solutions and over the counter economical topicals which is likely to accelerate the xanthan gum market trends.
 

New product development and developing indigenous technology remains pivotal business strategies by market players

Global xanthan gum industry is moderately consolidated and key players include Cargill, DuPont Danisco, Solvay, ADM, Unionchem and Fufeng Group Company Limited. Industry are rapidly engaged in new product development and developing indigenous technology in an attempt to capitalize in emerging trends in market, broaden consumer base and boost brand equity.
 

In March 2017, TIC Gums launched a new product which aids in boosting the solubility rate of xanthan gum. The product TIC Pretested Pre-Hydrated Ticaxan Xanthan Rapid 3 makes it easy for manufacturers to add xanthan gum solutions without causing lumps. This new product launch will aid industry players to rapidly utilize xanthan gum is wide variety of food & beverage and cosmetic products, thus boosting xanthan gum market.
 

The xanthan gum market report includes in-depth coverage of the industry trends, with estimates & forecast in terms of volume (Kilo Tons) and revenue (USD Million) from 2015 to 2026, for the following segments:
 

By Application

• Oil & Gas
• Food & Beverages
• Pharmaceuticals
• Cosmetics
• Others

The above information has been provided for the following regions:

By Region

• North America
  • U.S.
• Europe
  • Germany
  • Russia
  • Netherlands
• Asia Pacific
  • China
  • India
• Latin America
  • Brazil
• Middle East & Africa
• Saudi Arabia