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Motorhome Market - By Class (Class A, Class B, Class C), By Fuel (Gasoline, Diesel), By Price (Standard, Luxury), By End-use (B2B/Fleet Owner, B2C/Individual), & Forecast 2023 – 2032
- Report ID: GMI5422
- Published Date: Jan 2023
- Report Format: PDF
Industry Statistics
Motorhome Market size surpassed USD 40 billion in 2022 and is anticipated to register over 3% CAGR from 2023 to 2032, owing to an increase in travel and tourism spending.
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The shifting preference toward renewable energy to limit carbon footprint has contributed to the popularity of solar-powered motorhomes. Numerous product benefits including cost-effectiveness, low maintenance costs, and less noise generation will further create lucrative prospects for motorhome vehicle manufacturers. However, the high cost associated with insurance-related expenses and road taxes may adversely affect the motorhome market outlook.
| Report Coverage | Details |
|---|---|
| Base Year: | 2022 |
| Market Size in 2022: | USD 40 billion |
| Forecast Period: | 2023 to 2032 |
| Forecast Period 2023 to 2032 CAGR: | 3% |
| 2032 Value Projection: | USD 50 billion |
| Historical Data for: | 2018 to 2022 |
| No. of Pages: | 340 |
| Tables, Charts & Figures: | 543 |
| Segments covered: | Class, Fuel, Price, End-use |
| Growth Drivers: | |
| Pitfalls & Challenges: |
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Increase in luxury travel and tourism to bolster Class A motorhome vehicle production
The Class A motorhome market reached USD 20 billion in 2022, considering the massive size and ability of these vehicles to accommodate large groups. In recent years, Europe has been witnessing a return of foreign tourists, contributing to the growth of luxury tourism. Since Class A motorhome vehicles provide amenities such as well-equipped kitchens, master bedrooms and bathroom facilities, the rise in extravagance travel is expected to stimulate the market development.
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High energy density and other beneficial features drive adoption of diesel motorhomes
The diesel motorhomes segment is set to account for 25% of the market share by 2032, due to the enhanced fuel efficiency and high engine torque and power. Compared to gas-powered motorhomes, diesel counterparts have higher energy density and combustion pressure. These vehicles also have more living space due to the absence of bulky engines. These attributes will enable such motorhomes to emerge as a viable solution for use in remote tourist destinations that lack quality accommodation and in turn, strengthen the motorhome market statistics.
Standard motorhomes to gain traction as solution for affordable travel needs
| Segment | Market Share, 2022 (%) |
|---|---|
| B2C/Individual | 86.7% |
| B2B/Fleet Owner | 13.3% |
| Total | 100% |
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The industry size from the standard priced motorhomes is poised to attain 3% gains through 2032, given the increasing preference for affordable travel to remote destinations. With the rising disposable income, the acceptance of standard motorhomes for family travel is likely to surge. The improvements in living standards and rapid road infrastructure expansion, will accelerate product usage.
Rising availability of rental services to boost motorhome sales from B2B and fleet owners
The B2B/fleet owner end-use sector is said to hold over 10% share of the motorhome market by 2032, credited to the extensive availability of motorhomes for rental services. Rental facilities offer a variety of camping vehicles and can ensure minimal maintenance needs, encouraging customers to opt for these services for family vacations. Fleet owners have been focusing on manufacturing modern and feature-rich motorhomes, thereby garnering market demand among B2B and fleet owners.
Improvement in travel & tourism to augment motorhome production in North America
The North American motorhome market revenue valued at USD 9 billion in 2022, as a result of the escalating investment in camping vehicles such as luxury motorhomes, as well as the rapid recovery of the regional travel sector. The steady revival of the travel industry and the rising disposable income will promote tourism and consequently enhance the use of motorhomes in small and large recreational camping grounds across the region.
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Innovative product launch initiatives to define competitive industry landscape
Some of the prominent players in the market are Thor Motor Coach, Swift Group Ltd., Fendt Caravan, Elddis, Dethleffs GmbH & Co. KG, CMC Caravan, Compass, Coachman Caravan Company Limited, Burstner, Buccaneer Caravans, Bailey of Bristol, Airstream, Inc., Adria Mobil, and Abbey Caravans & Leisure. Innovative product launches and business expansions are among the strategies being adopted by these companies to improve their market presence.
Impact of COVID-19 crisis on motorhomes market trends
The introduction of strict norms and restrictions following the COVID-19 outbreak influenced the travel and tourism sector to a great extent, especially in the early months of the crisis. Caravan tourism, however, as a well-established recreational solution in the U.S., New Zealand, Australia, parts of Europe and North America, has become one of the major sectors recovering rapidly from the pandemic. With the gradual ease in travel restrictions, tourism resurgence is gaining momentum, subsequently creating lucrative growth opportunities for the global industry.
This market research report on motorhomes includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD and shipments in units from 2018 to 2032 for the following segments:
Market, By Class
- Class A
- Class B
- Class C
Market, By Price
- Standard
- Luxury
Market, By End-use
- B2C/Individual
- B2B/Fleet owner
Market, By Fuel
- Gasoline
- Diesel
The above information has been provided for the following regions and countries:
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Sweden
- Netherlands
- Norway
- Turkey
- Greece
- Hungary
- Georgia
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- LAMEA
- Brazil
- Saudi Arabia
- UAE
- South Africa
- Mexico