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Household Cleaning Tools & Supplies Market Size by Product (Cleaning Brushes, Mops & Brooms, Gloves, Wipes), By Application (Living Room, Kitchen, Bedroom, Toilet), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Stores), Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2021 – 2027

  • Report ID: GMI5162
  • Base Year: 2020
  • Report Format: PDF

Industry Overview

Household Cleaning Tools and Supplies Market size exceeded USD 10 billion in 2020 and is estimated to grow at over 4.5% CAGR from 2021 to 2027. Introduction of new and improved cleaning tools supplies and increasing standards of living along with growing awareness for household cleanliness and hygiene will drive the product demand during the forecast period.
 

Household Cleaning Tools and Supplies Market Outlook

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Outbreak of COVID-19 pandemic in addition to rising health awarness and risk of ciritical diseases has augmented the need for clean and hygeinic environment. Further, the rapidly growing urbanisation has boosted the demand for well organised household with neat and clean environment which has subsequently boosted the demand for different types of household cleaning tools and supplies. Also, the booming cleaning services industries for both residential and commercial space is expected to drive the household cleaning tools and supplies market during the forecasted timeframe.
 

Household cleaning tools and supplies consist of different products such as cleaning brushes, mops & brooms, gloves, wipes, and others used in varied cleaning applications. High importance of cleaning and disinfection to limit the spread of diseases and microorganisms among different surfaces has supported the demand of varied cleaning equipments and in turn drivng the global household cleaning tools and supplies market. Household cleaning tools and supplies are majorly utilized to reduce, remove, inactivate and destroy various types of parasite, viruses, diseases, and antibodies.
 

Furthermore, the rising consumer demand for newer technologies as a result of their busy schedules and the increasing need for appropriate and efficient cleaning will drive the market for household cleaning tools and supplies. Manfacturers are increasing focus on improved cleaning tools to make day-to-day life easier. For instance, product such as window magnetic cleaners have been introduced in the market space, the product is specially dedicated for the cleaning of ares  not easily accessible. Also, robotic vacuum cleaner is the innovation of new age used for effective and efficient cleaning of household spaces.
 

Limited regulatory giudeline for cleaning tools and supplies market has encouraged different players to enter into this space thus propelling the growth of the market. Furthermore, increasing governmental regulation for improved sanitization and cleaniness in various sectors of the society is expected to boost the demand for husehold cleaning tools and equipement which inturn will boost the market growth globally. Further, the crisis of COVID-19 has positively impacted the household cleaning tools and supplies market, owing to their increasing demand in residential as well as commercial space.
 

Increasing sales of mops & brooms to drive the market demand globally

Household Cleaning Tools and Supplies Market from Mops & Brooms Product

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Based on product, household cleaning tools & supplies market is segmented into cleaning brushes, mops & brooms, gloves, wipes, and others. The demand for mops & broom products surpassed USD 6.5 billion by 2027. Mops are considered effective while removing dust and dirt from floor and other surfaces and helps to maintain proper hygiene in the residential and workspace thus supporting its sales in the global market.
 

Furthermore, rapid urbanisation and growth of residential housing construction is expected to boost the demand for varied cleaning tools and supplies which will in turn drive the market demand. Also, the introduction of newer technologies to support the need for fatigue-free and time-saving cleaning will support the growth of the market.
 

Further, the increasing demand for microfiber-based mops in the global market drive the product demand. Microfibre mops are increasingly being used for household cleaning due to their high absorbency and ability to trap fine particles. Microfiber mops also remove considerably more microbes than an ordinary cotton string mop, according to a study published in the American Journal of Infection Control. All these factors along with cost effectiveness of microfiber mops will drive its demand in the global household cleaning tools and supplies market.
 

Positive outlook of household cleaning tools and supplies in toilet application is expected to drive the market

Household Cleaning Tools and Supplies Market from Toilet Application

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Toilet application segment is anticipated to surpass over USD 4.2 billion by 2027. Toilets are high prone to bacteria and germs which can attack human body thus making the usage of cleaning tools essential for toilet application. Tools such as gloves and brushes have been majorly utilized for toilet cleaning to maintain a level of safety and hygiene during cleaning process thus boosting demand of these products in the global market.
 

Further, the demand for toiletries and toilet cleaning tools has experienced a major boom during the COVID-19 pandemic has hygiene and health cautiousness has increased among consumers. As per doctor’s advice toilet and washroom space needs to be cleaned frequently owing to multiple usage frequency thus promote high usage of toilet cleaning tools as well as the growth of the market.
 

Increasing number of hypermarkets and supermarkets to drive the industry growth

Household Cleaning Tools and Supplies Market from Supermarkets/Hypermarkets Distribution Channel

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Hypermarkets and supermarkets segment is anticipated to surpass over USD 9.5 billion by 2027. Key players including Walmart, Tesco, Kroger, Albertsons, Whole Foods Market, etc., have a strong foothold in the distribution of the household cleaning tools and supplies. Low prices, discounts, and offers provided by hypermarkets and supermarkets is expected to stimulate household cleaning tools sales in turn boosting business growth.
 

Further, good quality products and wide range of cleaning products available in these stores will promote the growth of the market. Additionally, the rapid expansion of supermarket and hypermarket chains in developing parts of world will boost the growth of household cleaning tools and supplies market.
 

Increased standard of living along with importance for hygienic environment to drive product demand in North America

North America Household Cleaning Tools and Supplies Market

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North America household cleaning tools and supplies market is projected to register gains over 3.5% CAGR between 2021 to 2027 owing to the increased awareness for hygiene along increased standard of living has boosted the demand for cleaning tools in the region. Further, the presence of major household cleaning tool manufacturers along with new product development offered by them is expected to boost the growth of the market during the forecasted timeframe.
 

Additionally, the advancement of healthcare sector along with increase in online shopping has boost the demand for various cleaning tools such as wipes, gloves, mops and others thus driving region’s cleaning tools and supplies market. Also, high consumer purchasing power along with increasing health awareness programs by government will encourage the development of household cleaning tools and supplies market in the region.
 

New product development along with acquisition and collaboration is among the primary business strategies adopted by manufacturers

Global household cleaning tools and supplies industry share is a fragmented market owing to the presence of various global companies regulating industry growth. Some of the key players in the market include Freudenberg SE, 3M, The Procter & Gamble Company, Mop and Broom, Unger Global, and Newell Brands. The key players in the market are mainly focusing on new product launches, acquisition, and collaboration in developing and developed economies to capture a good market share. For instance, in June 2020, Karcher introduced KM 105/180 R Bp Classic, a high-performance industrial sweeper for heavy-duty applications.
 

The global household cleaning tools and supplies market report includes in-depth coverage of the industry with estimates & forecast in terms of volume in Million Units and revenue in USD Million from 2021 to 2027 for the following segments:

By Product

  • Cleaning brushes
  • Mops & brooms
  • Gloves
  • Wipes
  • Others   

By Application

  • Living room
  • Kitchen
  • Bedroom
  • Toilet
  • Others   

By Distribution Channel

  • Supermarkets/hypermarkets
  • Convenience stores
  • Online stores
  • Others 

The above information has been provided on a regional and country basis for the following:

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Russia
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • Thailand
  • Latin America
    • Brazil
    • Argentina
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
       

Authors: Kunal Ahuja, Tushar Malkani

Frequently Asked Questions (FAQ) :

Household cleaning tools and supplies market is slated to exceed USD 14 billion by 2027 and will witness a CAGR of over 4.5% from 2021 to 2027 with growing awareness for household cleanliness and hygiene.

Mops & broom segment will record valuation of over USD 6.5 billion by 2027 owing to the increased demand for effectively removing dust and dirt from floor and other surfaces and maintain proper hygiene in residential and workspace.

Toilet application segment will record valuation of over USD 4.2 billion by 2027 as toilets are more susceptible to bacteria and germs, making cleaning tools essential for this application.

North America household cleaning tools and supplies market will register a CAGR of over 3.5% through 2027 with the increasing awareness for hygiene along with the rising standard of living in the region.

Some of the key players in the market include Freudenberg SE, 3M, The Procter & Gamble Company, Mop and Broom, Unger Global, and Newell Brands.

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Premium Report Details

  • Published Date: Nov 2021
  • Companies covered: 10
  • Tables & Figures: 200
  • Countries covered: 20
  • Pages: 155

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