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Glucomannan Market size is expected to grow at a robust pace over 2023-2032 driven by its increasing use as a thickening agent in the trillion-dollar food sector. The product is generally used in weight management supplements, which is driving market progression. Thus, the growing prevalence of obesity and the subsequent need for weight management are expected to impel the demand for glucomannan.
Glucomannan helps in enhancing blood sugar levels in diabetic people while also aiding in reducing cholesterol levels and resolving health issues. However, excessive consumption of glucomannan-laced food products is anticipated to cause GI problems. This is expected to pose a threat to the growth of the overall market in the upcoming years. For instance, the Canadian Health Authorities advised that products containing glucomannan should not be taken before going to sleep. There are chances that it could cause blockage or choking of the throat, intestine, or esophagus. This resulted in different social media campaigns that spoke against the consumption of glucomannan, hindering the glucomannan market growth.
Furthermore, the growing global inflation is expected to impede industry development due to rising raw material prices and the declining purchasing power of consumers. Manufacturers in the dietary supplement and functional food industries are preparing for the worst situations, bolstering industry standards, and interacting with consumers to discuss concerns and discover methods to mitigate the potential pain of inflation all around.
Based on form, glucomannan is generally available in flour or powdered form of which the powered segment is set to gain traction through 2032 owing to its growing use in weight loss supplements. The health advantages of glucomannan have been widely researched and it is generally regarded as safe when taken as prescribed by nutritionists.
By application, glucomannan is being used extensively in the food & beverage industry, followed by the pharmaceutical industry to make medicines. Across the F&B industry, the product is used as an emulsifying and thickening agent in various food items. These include sweets like gummies, jellies, and candies, beverages such as fiber drinks & soft drinks, and other bakery products. Increased consumption of these products is expected to impel product adoption across the food sector.
North America glucomannan market is slated to account for major gains in the coming years. This can be attributed to the increased preference for organic and natural food products, an upsurge in cases of obesity, and the mounting need for supplementary food products. In addition, rising consumption of canned meat products is foreseen to propel the demand for glucomannan in North American economies like the United States and Canada, among others.
Elevating cases of diabetes in the Asia Pacific economies, including India, China, Japan, and others, are projected to have a significant impact on the regional glucomannan market outlook through 2032.
Global glucomannan market key players include FMC Biopolymer, AuNutra Industries Inc., Precision Nutrition Inc., Green Fresh Group, TIC Gums Inc., Konjac Foods, Kowa India Pvt. Ltd., and others. These players have been engaged in various marketing tactics and industry strategies like acquisitions, mergers, and collaborations, that help them improve their standing in the overall market.