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Enterprise Mobility Management Market Size By Component (Software [Mobile Device Management, Mobile Application Management, Mobile Security Management, Mobile Content Management], Service [Professional Service, Managed Service]), By Device (Smartphone, Tablets, Laptops), By Deployment Model (On-Premise, Cloud), By Application (IT & Telecom, BFSI, Retail, Healthcare, Automotive, Manufacturing), Industry Analysis Report, Regional Outlook, Growth Potential, Competitive Market Share & Forecast, 2020 – 2026

  • Report ID: GMI352
  • Published Date: May 2020
  • Report Format: PDF

Enterprise Mobility Management Market Size

Enterprise Mobility Management Market size exceeded USD 3.5 billion in 2019 and is estimated to grow at over 15% CAGR between 2020 and 2026. The industry is expected to undergo a dynamic transition due to the rapid penetration of employee smartphones and other personal devices in enterprise related activities. Rising competition has pressurized enterprises in cutting down the time to market through better communication between the staff and increased productivity. This has led to a rapid surge in the demand for BYOD management.

Enterprise Mobility Management Market

Enterprise Mobility Management Market Trends

The enterprise mobility market demand is witnessing adoption of cloud computing technologies including Software-as-a-Service (SaaS) and cloud storage. These allow employees to securely access sensitive enterprise data without the need to install additional software/applications on their devices. Cloud storage also ensures that sensitive data is securely accessed only through the cloud and not stored locally on personal devices.

Additionally, the recent work-from-home trend across various industry verticals imposed owing to the COVID-19 outbreak has strengthened the demand for enterprise mobility tools. It has been estimated that about 85% global organizations are dependent on their employee’s personal devices during the coronavirus situation to ensure market competitiveness and business continuity.

Enterprise Mobility Management Market Analysis

In Germany, the software component held more than 75% of the enterprise mobility management market share in 2019 and is predicted to exhibit a steady growth through 2026. The reduction in device-leasing costs for enterprises in Germany as their employees work on personal devices has accentuated the demand for enterprise mobility solutions. Mobile Device Management (MDM) is also gaining traction across the country as enterprises are increasingly adopting MDM solutions to secure crucial enterprise data on employee devices and provide streamlined access to enterprise digital resources over residential networks.

Japan Enterprise Mobility Management Market

The smartphones segment in Japan captured around 50% of the enterprise mobility market revenues in 2019 led by shifting preference of regional enterprises toward BYOD practices on smartphones. Modern smartphones offer robust computing performance for low-resource intensive tasks and their high portability ensures that employees stay connected anywhere. In March 2020, leading Japanese corporates including Sony and Toyota had already enforced an enterprise-wide BYOD policy to streamline work-from-home.

Brazil Enterprise Mobility Management Market

In Brazil, the on-premise segment is set to attain a CAGR of around 15% through 2026 driven by the increasing concern over enterprise data security and strict compliance laws. On-premise solutions securely enable workforce mobility while ensuring that corporate data is secured and in compliance with all industry regulations. Moreover, the increasing use of data-at-rest encryption practices for on-premise data has created new market opportunities.

In the U.S., the IT & telecom application accounted for above 30% of the enterprise mobility management market revenue share in 2019 impelled by the rising awareness of the usage of enterprise mobility tools to complement the capabilities of unified communications and collaboration systems. IT service providers in the U.S. are increasingly shifting toward mobile devices and IP-based instant messenger facilities to counter dynamic market conditions and address evolving customer requirements.

Telecom enterprises are also under considerable pressure to invest in future technologies, with strong emphasis on flexible workforce mobility and better customer service in a competitive market. Enterprise mobility and digital workplace practices are assisting the U.S. telecom enterprises to offer innovative value-added services.

North America Enterprise Mobility Management Market

North America enterprise mobility management market size garnered a significant portion with over 35% share in 2019. The regional market is characterized by the presence of major solution providers including IBM, Google, Cisco, Honeywell, and Oracle. However, the growing market penetration of smartphones for business activities in Canada in the wake of COVID-19 situation has accentuated the demand.

SMEs in North America are rapidly adopting enterprise mobility solutions to reduce the cost of device ownership and to promote flexible working culture for better team collaboration. This is another major factor contributing to the expanding market presence of enterprise mobility technologies in the region.

Enterprise Mobility Management Market Share

The global enterprise mobility management market is characterized by intensified rivalry amongst major players fueled by strategic partnerships and new product launches. For instance, in September 2019, Infosys launched the Live Enterprise Suite, a set of digital platforms to accelerate and complement enterprise mobility environments.

The emergence of several SMEs in the market, such as Appthority, MobileSpaces, Enterproid, and V-Key, has exerted immense strain on established players to continuously launch new products with added functionalities to maintain revenue share and profitability.

Some of the key players operating in the enterprise mobility management market are:

  • Accenture Plc
  • Apperian, Inc
  • AT &T, Inc
  • BlackBerry Ltd
  • Capgemini SE
  • Cisco Systems, Inc
  • Citrix Systems, Inc
  • Google LLC
  • HCL Technologies Ltd
  • Honeywell International, Inc
  • Hewlett Packard Enterprise Company (HPE)
  • IBM Corporation
  • Infosys Ltd
  • Microsoft Corporation
  • MobileIron Inc
  • Oracle Corporation
  • VMware, Inc.

This enterprise mobility market research report on includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD from 2015 to 2026 for the following segments:

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Market, By Component

  • Software
    • Mobile Device Management
    • Mobile Application Management
    • Mobile Security Management
    • Mobile Content Management
    • Others
  • Service
    • Professional Services
    • Managed Services

Market, By Device

  • Smartphones
  • Tablets
  • Laptops

Market, By Deployment Model

  • On-premise
  • Cloud

Market, By Application

  • IT & Telecom
  • BFSI
  • Retail
  • Healthcare
  • Automotive
  • Manufacturing
  • Others

The above information has been provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Russia
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • ANZ
    • Southeast Asia
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • UAE
    • Saudi Arabia


Authors: Preeti Wadhwani

Frequently Asked Questions (FAQ) :

The market size of enterprise mobility management surpassed USD 3 billion in 2019.

The industry share of enterprise mobility management is anticipated to grow at 15% CAGR between 2020 to 2026.

The recent work-from-home trend across various industry verticals imposed due to COVID-19 outbreak has strengthened the demand for enterprise mobility tools, boosting the market growth.

North American market is witnessing high demand as SMEs in region are rapidly adopting enterprise mobility solutions to reduce the cost of device ownership and to promote flexible working culture for better team collaboration.

Some of the key players operating in the market are Accenture Plc, Apperian, Inc., AT &T, Inc., BlackBerry Ltd., Capgemini SE, Cisco Systems, Inc., Citrix Systems, Inc., Google LLC, HCL Technologies Ltd., Honeywell International, Inc., Hewlett Packard Enterprise Company (HPE), IBM Corporation, Infosys Ltd., Microsoft Corporation, MobileIron, Inc., Oracle Corporation, and VMware, Inc.

The on-premise deployment model in the Brazil market is predicted to attain a growth rate of over 15% by 2026 due to increasing concern over enterprise data security and strict compliance laws.

Enterprise Mobility Management Market Scope

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Premium Report Details

  • Base Year: 2019
  • Companies covered: 17
  • Tables & Figures: 443
  • Countries covered: 21
  • Pages: 250
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