Global Cupuacu Butter Market is anticipated to show high pace growth in the predicted period, owing to its wide application in beauty and personal care products such as body lotions, lip balm, lipsticks, sun care product, cleanser, shampoo, conditioner, and cream. Furthermore, it is widely used in various sectors such as food processing, and pharmaceuticals industry, which should fuel its demand in the forecasted timeframe.
Cupuacu butter is witnessing rising adoption as a natural ingredient in food and skincare products. The Cupuacu fruit comes from the Brazilian Amazon rainforest and it is closely related to cocoa fruit. Various parts of the cupuacu fruit are used for different purposes such as the pulp around the seed is used to produce ice-cream, jam, and juice, whereas the seeds are pressed to remove oily butter. This butter is majorly classified based on different grades such as refined, unrefined, and highly refined.
Cupuacu butter is a powerful emollient rich in phenolic compounds such as proanthocyanidins which keep the skin protected from oxidative damage and it also contains flavonoids known as theograndins. These antioxidants protect the skin from oxidative stress that occurs due to chronic diseases and premature aging. Cupuacu butter is used to avoid dry wrinkles, skin, and restore elasticity and flexibility to the skin. More importantly, the product has a high capacity for holding water and helps to hydrate the skin. These multiple benefits of cupuacu butter should aid in driving its market growth over the forecasted period.
Low consumer awareness of cupuacu butter is one of the factors which may restrict its growth in emerging economies such as China, India and Vietnam. It is a newly introduced product in the global market, which contributes to its low awareness among consumers who use other substitutes available in the market such as, traditional dairy-based butter, mango, and shea butter. Nevertheless, players in the cupuacu butter market are focusing on developing strong marketing and promotional strategies to create awareness among the consumers.
Europe cupuacu butter market is expected to show high growth in the predicted timeframe, pertaining to the rising vegan population in developed countries such as Germany, France, Switzerland and others. Consumers are opting more vegan products compare to other dairy an animal-based products, owing to rising concerns regarding health, environment, and animal wellbeing.
North America region has shown significant share in the global cupuacu butter market in recent times, due to its high consumption rate owing to multiple uses and benefits. It is a great source of nutrients and minerals, it is rich in antioxidants and an abundant source of vitamins A, C, B1, B2, and B3, and also used in anti-obesity drugs. Whereas due to the spread of Covid-19 pandemic and government prevention to control it, such as lockdown, border closures, and disruption of the supply chain may hamper the growth of cupuacu butter market in North America, especially in the U.S.
Asia Pacific led by, India, China, Japan, Australia and New Zealand is anticipated to show high demand for cupuacu butter, as the substitute for diary-based traditional butter. Europe dairy alternative market is valued at about USD 3 billion in 2020, owing to changing consumer lifestyles and product choices. Consumers exhibit shifting preference towards natural, organic, and chemical-free products. Innovation and the introduction of new products by the food and cosmetic manufacturers should stimulate cupuacu butter market size.
Global cupuacu butter market share is moderately consolidated and includes various prominent manufacturers such as Beraca Ingredientes Naturais SA., Henry Lamotte Oils GmbH, BIOBRAZIL BOTANICALS, Leith Sourcing, LLC, Shieling Laboratories, Jarchem Industries Inc., Butters.Si, Amanaci Ingredients UG & Co. KG, Hallstar, Natural Sourcing LLC., and CTCGroup Philippines. Key players in the market are increasing investments more in research and development to introduce new products in their product portfolio.
Cupuacu Butter Market, By Nature, 2015-2026 (Tons) (USD Million)
Cupuacu Butter Market, By Grade, 2015-2026 (Tons) (USD Million)
Cupuacu Butter Market, By End-Use Industry, 2015-2026 (Tons) (USD Million)
Cupuacu Butter Market, By Sales Channel, 2015-2026 (Tons) (USD Million)
The above information is provided for the following regions and countries: