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Barbeque Grill Market - By Product (Gas, Charcoal, Electric), By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online Retail), By Application (Household, Commercial), Forecast 2023 – 2032

  • Report ID: GMI6546
  • Published Date: Aug 2023
  • Report Format: PDF

Barbeque Grill Industry Analysis

Barbeque Grill Market size was valued at USD 5.3 billion in 2022 and is projected to grow at a CAGR of over 4% between 2023 and 2032. The industry is gaining momentum owing to the increasing popularity of outdoor leisure activities. From casual picnics to camping trips and backyard get-togethers, the demand for barbeque grills is driven by their role as essential tools for cooking and socializing in open-air settings. As individuals seek to enhance their outdoor experiences with flavorful meals and enjoyable gatherings, the convenience and versatility of barbeque grills make them an ideal choice, propelling market growth.

Barbeque Grill Market

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The evolving culinary trends and the rise of barbeque cuisine are crucial factors fueling the demand for barbeque grills. The art of grilling, once associated with traditional cookouts, has transformed into a revered cooking technique that resonates with food enthusiasts. As consumers strive to replicate restaurant-like dishes at home, the appeal of grill-marked perfection and smoky flavors is stimulating their interest, encouraging them to invest in high-quality grills to elevate their cooking endeavors.

The maintenance of barbeque grills, involving cleaning, maintenance & occasional repairs, presents a challenge for users. While regular cleaning is essential for safe and efficient operation, some consumers may find the process cumbersome. The time and effort required for maintenance can potentially deter individuals from utilizing their grills frequently. Manufacturers can address this challenge by designing grills with user-friendly features and providing resources that simplify cleaning & maintenance tasks.

COVID-19 Impact

The COVID-19 pandemic had a significant impact on the barbeque grill market. As lockdowns and restrictions limited dining out and social gatherings, many individuals turned to outdoor cooking and grilling as a safer & enjoyable alternative. This led to a surge in demand for barbeque grills as people sought to recreate restaurant experiences at home. However, supply chain disruptions, manufacturing delays & economic uncertainties posed challenges to both production and consumer spending. Overall, the pandemic's impact highlighted the resilience of outdoor cooking trends while presenting operational challenges for the industry.

Barbeque Grill Market Trends

The trend of electric barbeque grills is driving the barbeque grill industry growth. As consumers seek convenience, cleanliness & eco-friendliness, electric grills offer hassle-free operation, quick heating, and smokeless cooking. For instance, in August 2023, Ninja's BBQ NINJA introduced a woodfire electric barbeque grill & smoker designed for summer outdoor cooking. This innovative cooking apparatus offers seven distinct cooking functions: smoking, air frying, grilling, roasting, baking, reheating, and dehydrating. This trend aligns with rising environmental awareness, attracting health-conscious and sustainability-focused consumers and contributing to the business expansion & diversification.

Barbeque Grill Product Segmentation

 Barbeque Grill Market Revenue, By Product, 2021 – 2032, (USD Billion)

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Based on product, the barbeque grills market is divided into gas, charcoal, electric grill, and others. The gas segment is expected to grow at a CAGR of around 3.5% during the forecast period. The new multi-purpose gas barbeque grills are offering lucrative growth opportunities for the barbeque grill market. These barbeque grills comprise features to cook multiple dishes at once, providing high convenience to consumers. For instance, in April 2023, LANDMANN, a German barbeque grill manufacturer launched, the versatile LANDMANN Caliano 6.1 Gas BBQ with Pizza Oven is equipped with six adaptable stainless steel gas burners, allowing the preparation of various dishes simultaneously, making it an ideal choice for cooking for large groups.

Barbeque Grill Application Segmentation

Barbeque Grill Market Share, By Application, 2022

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Based on application, the barbeque grill market is categorized into household and commercial. The commercial segment was valued at over USD 3 billion in 2022. The primary factor boosting commercial applications in the barbeque grill industry is the growing demand from restaurants, catering services, and food businesses. Barbeque grills offer efficient & flavorful cooking, making them appealing for preparing a wide range of dishes in commercial settings. The ability to serve freshly grilled food enhances customer experiences and attracts a broader clientele. As the culinary industry seeks diverse and enticing menu options, commercial establishments increasingly rely on high-quality barbeque grills to meet consumer demands.

Barbeque Grill Regional Analysis

North America Barbeque Grill Market Revenue, 2021 -2032, (USD Billion)

North America held a dominant market share of over 55% in 2022. The North America barbeque grill market growth is attributed to the region's burgeoning food culture. The trend of barbeque cuisine and the fascination with grilling techniques have created a strong demand for high-quality grills. Consumers are increasingly exploring diverse cooking styles & flavors and investing in advanced grilling equipment to replicate restaurant-grade results at home. This food enthusiasm, coupled with the desire for flavorful & well-cooked meals, is a key factor propelling market growth across North America.

Barbeque Grill Industry Leaders

Major players operating in the barbeque grill market are Broil King, Char-Broil Corporation, Dyna-Glo Manufacturing, Fire Magic, Landmann Group, Napoleon Grills, and Weber Stephen Products LLC. The barbecue grill market features a diverse competitive landscape, with various players competing through innovation, product differentiation, and market positioning.

Barbeque Grill Industry News

  • In April 2022, Napoleon, a leading provider of groundbreaking products and eco-conscious offerings, introduced a greener alternative for grilling. The innovative Napoleon Rogue EQ Connected Electric Grill Series marked the industry's first collection of outdoor electric grills integrated with IoT technology.
  • In August 2021, BBQGuys, the primary online retailer for outdoor living & grilling products, introduced a fresh range of Victory grills, a brand owned by BBQGuys. This innovative line redefined the standards of quality and cost-effectiveness within the entry-level grill market.

The barbeque grill market research report includes in-depth coverage of the industry with estimates & forecast in terms of revenue (USD Million) from 2018 to 2032, for the following segments:

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By Product

  • Gas
  • Charcoal
  • Electric
  • Others

By Distribution Channel

  • Supermarkets & hypermarkets
  • Specialty stores
  • Online retail

By Application

  • Household
  • Commercial

The above information is provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Nordics
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • Singapore
    • Indonesia 
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • MEA
    • UAE
    • South Africa
    • Saudi Arabia


Authors: Preeti Wadhwani

Frequently Asked Questions (FAQ) :

Market size for barbeque grill was USD 5.3 billion in 2022 and will record over 4% CAGR between 2023 and 2032.

The gas segment is expected to record around 3.5% CAGR from 2023 to 2032 as multi-purpose gas barbeque grills that can cook varied dishes with convenience.

North America barbeque grill share was over 55% in 2022 and will grow drastically through 2032 attributed to the region's burgeoning food culture.

Broil King, Char-Broil Corporation, Dyna-Glo Manufacturing, Fire Magic, Landmann Group, Napoleon Grills, and Weber Stephen Products LLC.

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Premium Report Details

  • Base Year: 2022
  • Companies covered: 15
  • Tables & Figures: 269
  • Countries covered: 20
  • Pages: 256
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