AI PC Market Size - By Form Factor, By Operating System, By Compute Type, By End Use - Global Forecast, 2025 - 2034

AI PC Market Size

The global AI PC market size was valued at USD 50.68 billion in 2024, with a volume of 43.03 million units, and is estimated to grow at 42.8% CAGR from 2025 to 2034. The integration of neural processing units (NPUs) into PCs is a significant driver for the growth of the market.
 

According to Intel, NPUs are custom-built for accelerating AI workloads efficiently and locally on the device without relying on the cloud. With rising demand for AI-accelerated tasks like live captioning, photo editing, noise cancellation, and personal AI assistants, NPUs are becoming essential in modern computing devices. This transformation is comparable to the shift toward GPUs for graphics two decades ago. The Intel Core Ultra processor, launched in December 2023, marked a milestone by introducing dedicated NPUs in laptops, setting the standard for the next wave of AI PC innovation.
 

Trade policies like tariffs on imported semiconductors, advanced computing hardware, and AI development tools have impacted the AI PC market by increasing production and deployment costs. These trade measures have led to price fluctuations, longer lead times, & reduced access to critical foreign technologies used in AI-accelerated processors and components. PC manufacturers are reviewing their global supply chains & moving towards regionally manufactured AI hardware to lower down exposure to trade-related disruptions. This approach supports compliance with national technology regulations, ensures continuity in production, & aligns with government-backed initiatives such as U.S. CHIPS and Science Act and the EU Chips Act, which promote domestic semiconductor manufacturing and AI innovation.
 

The surge in AI-powered applications across productivity, security, content creation, and collaboration is reinforcing the need for AI PCs. As per data from Intel, over 300 AI-enhanced features are being enabled on PCs by software partners such as Adobe, Microsoft, and Zoom. These capabilities operate natively on the device via NPUs & built-in AI accelerators, providing data privacy and low-latency performance. Applications include real-time language translation to intelligent meetings & AI-powered digital content creation, highlighting the rising reliance on AI-native computing hardware.
 

The growth of cloud & edge computing ecosystems is complementing the strengths of AI PCs. With hybrid work gaining traction, AI PCs are utilized as smart endpoints that supplement cloud AI services. They perform sensitive data locally and complement edge servers and cloud platforms for distributed workloads. This architecture supports real-time inferencing, lowers latency, and enhances security by minimizing cloud dependency. Governments and associations like the International Telecommunication Union (ITU) emphasize the need for secure, distributed, and responsive AI architectures demands that are increasingly being fulfilled by next-generation AI PCs.
 

AI PC Market Trends

• One of the key trends in the AI PC industry is the addition of AI-powered productivity tools to improve UX flows & efficiency. As intelligent computing solutions become more in demand, AI PCs are being activated with features like real-time language translation, high-end image, video editing, and predictive text input. For instance, Microsoft's Copilot within Windows takes advantage of local AI computing to support users with smart content creation, system exploration, and workflow efficiency directly on the device without requiring a perpetual connection to the internet.
   
• The movement to cloud-integrated AI PC solutions is making collaborative working & remote access easy. Conventional computer systems are likely to experience difficulties in scalability & flexibility, issues that are progressively being overcome through the incorporation of cloud features in AI PCs. Through integration, it is possible to handle data centrally, apply updates in real time,& implement more secure features, improving ease of organization management & cross-location collaboration.
   

AI PC Market Analysis

On the basis of form factor, the market is divided into desktop, laptop and workstation.
 

• The laptop segment holds the market share of 56.5% in 2024 and dominated the market. The laptop market is showing growth with the incorporation of AI-optimized processors, which is enhancing mobile computing capabilities. Microsoft have introduced Surface Laptop 7, driven by Qualcomm's Snapdragon X Elite processors, which have dedicated NPUs for on-device AI processing. These innovations allow for capabilities like real-time language translation, smart content creation, & better battery life, making them appealing to business professionals & consumers who want portable and capable AI-capable devices.
   
• The desktop segment is estimated to grow at 40.6% CAGR from 2025 to 2034. The desktop segment of the AI PC market is growing strongly, driven mainly by enterprise adoption of AI features and upcoming hardware refresh cycles. This is also being driven by the upcoming end-of-support for Windows 10 in October 2025, which is causing organizations to upgrade their current desktop infrastructure to be compatible with newer operating systems & AI features.
   

On the basis of operating system, the AI PC market is categorized into windows, MacOS and others.
 

• The windows segment holds the market share of 68.7% in 2024 and dominated the market. The expansive ecosystem of hardware vendors, software partners, & enterprise adoption dominates the market. Semiconductor allies such as Intel & AMD integrating NPUs within Windows devices, OEMs are launching AI PCs with intrinsic support for AI-powered features. The forthcoming end-of-support for Windows 10 in October 2025 is also fueling a hardware refresh cycle, forcing companies to make the investment in AI-powered Windows PCs that provide improved productivity, security, & compliance with the latest enterprise-level AI software tools.
   
• The Mac OS segment is estimated to grow at 46.2% CAGR from 2025 to 2034. Apple's Mac OS segment is showing growth in the AI PC segment due to the seamless integration of AI capabilities within its own M-series chips. With features like on-device speech recognition, enhanced image & video analysis, & AI-driven accessibility improvements, Mac devices are becoming durable platforms for AI-based productivity.
   

On the basis of compute type, the AI PC market is divided into GPU, NPU & others.
 

• The GPU segment holds the market share of 51% in 2024 and dominated the market. These are important to AI PCs, offering substantial corresponding processing capabilities essential for AI workloads & high-end graphics rendering. NVIDIA's GeForce RTX 50 Series GPUs, unveiled at CES 2025, are based on the Blackwell architecture, with 4th Gen RT cores & 5th Gen Tensor Cores. These technologies allow for real-time ray tracing and AI-powered features such as DLSS 4, which leverages Transformer models for better image quality and performance.
   
• The NPU segment is estimated to grow at 44.5% CAGR from 2025 to 2034. They are dedicated processors with the capability to process AI-native tasks in-device efficiently, avoiding latency & strengthening privacy. The Lunar Lake processors from Intel integrate the "NPU 4" architecture with up to 48 TOPS (trillions of operations per second) allocated for AI loads, supporting Microsoft's demands on Copilot+ PCs. Through this, PCs can perform AI tasks like computer vision and natural language processing efficiently directly on-device, without necessarily depending on the cloud.
   

• The U.S. AI PC market is projected to reach USD 551.78 billion by 2034. The U.S. AI PC industry is exhibiting growth based on a number of key drivers like fueled by massive investments in local AI infrastructure. This action supports U.S. policy changes toward tech sovereignty & minimizing reliance on foreign semiconductor manufacturing. Large-scale generative AI adoption in U.S. businesses is driving demand for edge AI computing & AI-optimized personal computers.
   

• The Germany AI PC market is anticipated to grow at a CAGR of 43.9% by 2034. Market is rising due to the nation's focus on digitalization & automation. The government backing of AI start-ups and usage of AI in manufacturing industries are major growth accelerators. Apart from this, the OEC D's examination also points towards Germany's adoption of its national AI strategy as well as increases the adoption rate of AI technology in different sectors.
   

• China AI PC market is expected to grow at a CAGR of 45.4% during the forecast period. The market is growing rapidly, supported by government subsidies and incentives aimed at boosting the PC market. During Q4 2024, the proportion of AI-capable PCs in China jumped to 15% of China's overall PC market from 7% in Q4 2023, reflecting a solid consumer trend towards AI-powered devices. The growth is also spurred by increased expansion of AI infrastructure and the maturation of local AI technologies.
   

• Japan is expected to account for a share of 15.2% of the AI PC market in Asia Pacific in 2024. The Japanese AI PC industry is also showing strong growth as AI PCs are predicted to occupy more than 70% of commercial PCs in 2030. The rise in demand for AI PCs is due to growing adoption among Japanese businesses, reflecting Japan's vision of adopting leading-edge technologies to integrate into its business practices. Microsoft's plans to expand its cloud infrastructure in Japan also signify the country's interest in exploiting AI for its economic development.
   

• The AI PC market in India is anticipated to grow at a CAGR of 46.4% by 2034. Driven by factors like the shift from Windows 10, rising interest in generative AI solutions, & accelerating digital adoption across industries. Big cities like Bengaluru, Hyderabad, & Delhi NCR are showing demand, led by robust enterprise, startup, & IT services sector adoption. Tier 2 and Tier 3 cities are gradually emerging as growth hubs, supported by expanding retail networks and rising tech awareness.
   

AI PC Market Share

The market is highly competitive. The top 3 players in the market are Apple Inc., Lenovo and HP Development Company accounting for a significant share of over 50% in the market.
 

Regulatory support and operational productivity are becoming key growth drivers in the AI PC market. As global and local data protection norms evolve, enterprises in sectors like finance, healthcare, and education are increasingly required to implement secure and efficient computing solutions.AI-based PCs, with integrated NPUs, facilitate on-device AI processing, making it possible for compliance with privacy regulations through less reliance on cloud-based data transfers. The systems also facilitate enterprises in adhering to cybersecurity and data localization requirements, particularly in markets such as India, where digital sovereignty is attracting growing regulatory interest.
 

In addition, companies are adopting AI PCs to enhance productivity among workers and automate mundane functions like generating documents, customer service, and data analysis. AI PCs reduces time spent on manual tasks, improve decision-making, & optimize employee efficiency by combining generative AI models & smart assistants. Strategic collaborations between PC makers & software providers are facilitating greater AI integration into daily operations. These advances are also impacting big-time IT refresh cycles, as firms look for systems that can support AI workloads, thus balancing compliance requirements & operational efficiency imperatives.        
                       

AI PC Market Companies

Some of the prominent market participants operating in the AI PC industry include:

• Apple Inc.
• Lenovo
• HP Development Company, L.P.

Apple Inc. is leading the way in merging AI capabilities with its Mac lineup, providing AI-driven personal computing solutions for improved productivity, user experience, & energy efficiency. Riding on its exclusive Apple Silicon (M-series chips), Apple integrates sophisticated neural engines into the hardware, facilitating efficient on-device AI processing for tasks like voice recognition, image editing, and intelligent automation independently of cloud usage. Apple's macOS environment is engineered specifically for AI-native applications, & users can execute generative AI tools, content creation applications, & machine learning workloads with top-notch speed and privacy.


Lenovo is establishing itself as a leading contributor in the market for AI PCs by infusing generative AI capabilities into its product line to meet enterprise and consumer needs.
The firm is introducing purpose-built AI chips & NPUs in its ThinkPad & Yoga line, supporting on-device AI workloads like voice support, real-time transcription, image improvement, & smart battery management without invading data privacy. Lenovo's AI PCs are tailored to provide hybrid work models & digital transformation projects, especially for industries like education, healthcare, & financial services.

HP's new AI-enabled devices, such as its Elite and Dragonfly lines, feature specialized AI engines and hybrid AI processing support that balances cloud and on-device performance to enhance user experience in enterprise and creative use cases. HP's AI PCs feature smart capabilities like automatic framing, background noise elimination, power management, and real-time language translation.
 

AI PC Industry News

• In April 2025, Acer has launched its latest Nitro gaming PCs, containing NVIDIA GeForce RTX 50 Series GPUs & AMD Ryzen AI processors. The Nitro AI laptops, such as the new Nitro 16 and Nitro 18 models, provide improved AI rendering capabilities and mobility. The small form factor Nitro 20 desktops provide decent performance with an RTX 5060 GPU, emphasizing power efficiency & a smaller chassis.
   
• In May 2024, Dell launched a strong lineup of Copilot+ AI PCs featuring Snapdragon X Elite and X Plus processors, which is a strong push in the AI PC segment. The latest XPS, Inspiron, and Latitude products provide cutting-edge AI features, superior battery life (up to 27 hours), and on-device AI computing. Dell's breakthroughs bring greater productivity, creativity, and security to consumers and business professionals alike.
   

The AI PC market research report includes an in-depth coverage of the industry with estimates and forecast in terms of revenue in USD million and units from 2021 to 2034 for the following segments:

Click here to Buy Section of this Report

Market, By Form Factor

• Desktop
• Laptop
• Workstation

Market, By Operating System

• Windows
• Mac OS
• Others

Market, By Compute Type

• GPU
• NPU
• Others

Market, By End Use

• Consumers
• Enterprises

The above information is provided for the following regions and countries:

• North America 
  • U.S.
  • Canada
• Europe 
  • Germany
  • UK
  • France
  • Spain
  • Italy
• Asia Pacific 
  • China
  • India
  • Japan
  • ANZ
  • South Korea
• Latin America 
  • Brazil
  • Mexico
• Middle East and Africa 
  • UAE
  • Saudi Arabia
  • South Africa