Watering Equipment Market - By Type, By Material, By End Use, By Distribution Channel, Forecast 2025 to 2034

Watering Equipment Market Size

The global watering equipment market size was valued at USD 12.2 billion in 2024 and is estimated to grow at a CAGR of over 6.6% from 2025 & 2034. Decreasing water availability, coupled with preserving the ecosystem, has (in recent years) led to increased demand for watering tools that are efficient - this is also endorsed by the state and NGOs alike. It has been observed that there has been a greater reliance on smart irrigating devices due to the water shortage in the area. Over the past five years, there has been increased reliance on micro-sprinklers, drip systems, and water timers, which keep plants healthy while minimizing water waste.
 

Government policies and subsidies are also incentivizing the population to resort to water-preserving technologies. Regulations are now being placed on the farming, landscaping, and gardening industry, particularly on water usage - this is also backed up by incentivizing schemes such as tax breaks and subsidies, which aim to encourage homeowners, businesses, and farmers to switch to efficient watering tools.
 

All the factors mentioned above can be beneficial for manufacturers while helping the environment. The environmental awareness of consumers serves to benefit the market on a larger scale: people, as never before, are trying to find eco-friendly watering solutions, such as equipment equipped with moisture sensors and automated controls. All the previously mentioned aspects, such as government regulations and environmental awareness, together play a crucial role in determining the amount of water conservation that will take place, upwards pushing growth in the market.
 

Watering Equipment Market Trends

• There’s a concerted shift in the market towards smart automation. The transformation of water delivery through IoT-enabled irrigation systems and AI-powered water management devices is noteworthy. Such systems utilize specific sensors to record soil moisture, climatic conditions, and plant requirements, which then translate into accurate irrigation solutions and cost savings.
   
• There is also a growing trend towards the use of green materials and modular construction techniques that enable clients to implement tailored equipment solutions for households or industries. This trend also shows greater emphasis on sustainability and efficiency since the end installations can be controlled by mobile devices and provide monitoring functions that are dynamic in nature.
   

Watering Equipment Market Analysis

The high cost of advanced watering equipment, such as IoT-enabled irrigation systems and automated sprinklers, limits market growth, especially among small-scale farmers and residential users. These barriers are excessive for some market segments, such as small farm holders or household users. Even in the developing regions of the world, the cost of such systems, which is highly integrated with sensors, software, and durable materials, is too expensive for a majority of users. Adding up more concerning factors about the systems is their technical complexity and the poor accessibility, training, as well as support for them, which further prevents potential (buyers) from purchasing them, often settling for simpler traditional ones instead. Due to these factors, wider and faster dissemination of advanced equipment, as well as raising water efficiency, will remain concentrated in high-price segment regions and large-scale operations.
 

• Based on type, the watering equipment market is segmented into watering cans, drip irrigation kits, sprinklers, hose nozzles, misters, others (pumps, pipes, valves). The sprinkler systems market held the largest share of approximately 4.3 USD Billion of the total market in 2024, earning over 4 billion, and is predicted to continue to grow at a CAGR of 7% throughout the forecasted period. Sprinklers are among the most important kinds of watering devices for agricultural, residential, or commercial premises.
   
• These machines are quite useful in watering large areas of land covering trees and flowers because they mimic artificial rain. Sprinklers are mostly used in watering crops, irrigating landscapes, and maintaining sports fields. Nowadays, advanced smart sprinklers are equipped with sensors and timers, which enhance water saving. As the emphasis on automation and water saving increases, the segment remains important for modern irrigation systems and is further expanding.
   

• Based on distribution channel, the watering equipment market is classified into direct sales & indirect sales. The indirect sales segment dominated the market in 2024 with a market share of about 68.2% of the total share and is projected to experience a compounded annual growth rate of 6.9% over the forecast period. The market for watering equipment covers indirect sales to customers through wholesalers, retailers, and internet sales.
   
• Local shops, chains, garden centers, and hardware stores are regarded as primary distributors for household and small business clients, presenting them with product variety and brand assortment. The expansion of e-commerce has boosted this segment by offering urban, tech-savvy customers improved access, lower prices, and better data about products. This method of distribution allows manufacturers to serve a greater number of buyers in different geographies.
   

• The U.S. watering equipment market has a share of USD 2.3 Billion approximately and a forecasted 6.8% CAGR for the next couple of years. The US multi-billion market all-in-all combines the commercial and residential along with the agricultural sectors. The market development is propelled by the increased attention consumers give towards water-saving technologies such as green irrigation systems.
   
• Additionally, government policies encourage efficient use of water, especially in the agriculturally important regions such as California. The growth of urban landscapes also aids market expansion, as well as the existing major retail and e-commerce channels through which IoT devices and smart devices get sold.
   

North America: The watering equipment market in the United States is ranked high globally with growing demands from households, businesses, and farms for irrigation systems. This has resulted in the integration of technology into the irrigation systems, for example, IoT sprinklers and automated drip irrigation, especially with the increasing concern around the world of water scarcity. Companies in the United States are beginning to use technology such as AI-based systems for water management as well as water recycling systems to better manage their water usage. The introduction of government rebates and water management programs has garnered interest amongst the US population towards urban landscaping as well as gardening, further assisting in the market expansion.
 

Europe: Germany is one of the key countries within Europe which concentrates on the irrigation market as a result of their innovative and efficient water management systems catered towards modern agriculture needs. The irrigation systems that German manufacturers build make use of integrated technologies enabling the systems to use less water. The government funds that are geared towards providing incentives and setting water use targets have opened the doors to high demand for these watering systems. Germany leads the market in both utilization and advancement of irrigation systems with its distinct gardening culture and engineering systems.
 

Asia Pacific: China’s watering equipment market is expected to witness huge growth owing to the immense agricultural productivity of the country, increasing population density in the cities, and the enhancement of integrated water resources management. Being one of the biggest agricultural producers in the world, China aims to implement modern irrigation technologies to increase agriculture productivity and mitigate water activities in the dry regions. This, accompanied by the country’s preference for a clean environment and technological development, encourages smart irrigation solutions to be commercialized promptly. This market incorporates the solar-powered drip irrigation system, automated devices that help to monitor water supply consumption in real-time, and inexpensive durable sprinklers for smallholders. These developments not only meet the special requirements of the agricultural market in China but also enable China to emerge as the most cost-effective and accessible watering technology market.
 

Watering Equipment Market Share

The industry of landscaping and irrigation tools is growing, further increasing the need for water-efficient solutions that are strictly required, since many companies have been pouring in money into R&D for the purpose of creating automated as well as IoT compatible technologies for efficient water management systems. A large percentage of the manufacturers are also switching over to eco-positive products, materials, and energy efficient equipment. The market currently is fragmented, with a few key players holding a market share of only 10-15%.
 

Watering Equipment Market Companies

Major players operating in the watering equipment industry include:

• Briggs & Stratton Corporation
• Gilmour Manufacturing Company
• Hunter Industries Incorporated
• Irritrol Systems, Inc.
• Jain Irrigation Systems Ltd.
• John Deere & Company
• K-Rain Manufacturing Corporation
• Lindsay Corporation
• Netafim Ltd.
• Orbit Irrigation Products, Inc.
• Rain Bird Corporation
• The Scotts Miracle-Gro Company
• The Toro Company
• T-L Irrigation Company
• Valmont Industries, Inc.
   

Watering Equipment Industry News

• In November 2023, Xylem Inc. and Microsoft entered into a partnership where they aim at actively changing the digital landscape of water management by employing the use of cloud capabilities and AI.
   
• In an eco-friendly manner, Grundfos A/S, released its new energy efficient water systems as late as May 2024 with the goal of reducing urban carbon emission and improving urban water distribution.
   
• In May 2024, Mueller Water Products completed an acquisition of a smart water technology startup to enhance their digital water infrastructure monitoring and leak detection capabilities.
   

The watering equipment market research report includes in-depth coverage of the industry, with estimates & forecast in terms of revenue (USD Billion) and volume (Thousand Units) from 2021 to 2034, for the following segments:

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Market, By Type

• Watering cans
• Drip irrigation kits
• Sprinklers
• Hose nozzles
• Misters
• Others (pumps, pipes, valves)

Market, By Material

• Plastic
• Metal
• Rubber
• Others

Market, By End Use

• Agriculture
• Residential gardening (home & garden)
• Commercial landscaping (parks, gardens, public spaces)
• Sports and golf fields

Market, By Distribution channel

• Direct sales
• Indirect sales

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia 
• Latin America
  • Brazil
  • Mexico
• MEA
  • Saudi Arabia
  • UAE
  • South Africa