Stretch Wrappers Market Size - By Product Type, By Film Type, By Load Type, By Automation Level, By End Use, By Distribution Channel, Forecast 2025 - 2034

Stretch Wrappers Market Size

The global stretch wrappers market was estimated at USD 4.1 billion in 2024 and is projected to grow at a CAGR of 5.3% between 2025 and 2034.
 

Increasing demand for automated packaging machinery is fueling the stretch wrapper industry. Businesses are seeking to develop speedier, more efficient, and economical solutions for addressing rising production and intricate supply chains.
 

Machine stretch wrappers make pallet wrapping easier for businesses more accurately and consistently than manual methods. This is critical in industries such as e-commerce, food & beverage, pharmaceuticals, and logistics where high volumes demand secure packaging. Automation reduces the labor costs associated with it, enabling businesses to shun labor shortages and increased labor expenses. Automation minimizes the risk of repetitive motion injury.
 

They offer consistent load containment, which delivers improved product stability and reduced damage during transport and warehousing. Pre-stretch film technology, programmable controls, and interfaces to factory automation systems characteristics in automatic stretch wrappers reduced time and costs for companies.
 

Government statistics reflect the growing application of automation. Factory production rose 2.3% in 2023, partly because of automation technology, says the U.S. Bureau of Labor Statistics (source). Likewise, the European Commission Industry 5.0 report of 2023 too highlights automation as a key driver for optimizing and making supply chains sustainable (source).
 

Since companies are investing in process streamlining and waste reduction, demand for automated stretch wrapping equipment is increasing, especially in areas concentrating on intelligent manufacturing and sophisticated supply chains.
 

Stretch Wrappers Market Trends

• The stretch wrapper market is evolving towards minimizing waste packaging because of environmental factors, increased regulations, and business sustainability goals.
   
• Packaging makers are forcing companies to reduce their green footprint, with packaging trash, particularly plastic film, being a primary source of concern. The packaging sector is devising strategies that allow it to utilize fewer films without compromising on load stability. For example, advanced machinery with pre-stretch technology can stretch film up to 300%, minimizing material usage per pallet while retaining secure packaging.
   
• Companies are also employing variable-setting computerized machines to provide even wrapping consistent with the load weight and volume. This minimizes excessive film consumed in hand wrapping. Others employ smart sensors and monitoring equipment to adjust in real time for film application, resulting in even more waste reduction.
   
• In line with the U.S. Environmental Protection Agency (EPA), 12.2% of municipal solid waste in 2021 was due to plastic waste, justifying solutions to lower plastic consumption. The trend also supports Environmental, Social, and Governance (ESG) objectives where companies reduce costs and set a good example of environmental responsibility. Waste-reduction stretch wrappers are becoming more popular across industries in lieu of adopting green and efficient packaging.
   

Stretch Wrappers Market Analysis

Based on product type, the market of stretch wrappers is categorized into turntable stretch wrappers, rotary arm stretches wrappers, rotary ring stretch wrappers, orbital (horizontal) stretch wrappers, and robotic / mobile stretch wrappers. The turntable stretches wrappers segment accounted for revenue of around USD 1.3 billion in the year 2024 and is estimated to grow at a CAGR of 6% from 2025 to 2034. 
 

• Turntable stretch wrappers are growing in the product type market segment due to being cost-effective, versatile, and appealing to small and medium enterprises.
   
• Turntable stretch wrappers are easy to use and involve less investment than sophisticated systems such as rotary arm or ring wrappers. Turntable stretch wrappers find extensive application across food and beverage, consumer products, and logistics companies where moderate to low packaging speeds are adequate.
   
• Turntable stretch wrappers can be used for a range of pallet and load dimensions, and their compact footprint is suitable for facilities with limited space. Many models also have semi-automatic or automatic functions, so companies can provide future proof when needed.
   
• Small- and medium-sized enterprises account for 98.6% of total U.S. manufacturing companies, states the U.S. Census Bureau, a fact underlining the need for low-cost and user-friendly packages such as turntable stretch wrappers. Such companies concentrate on streamlining operations and implementing fundamental automation, and the industry continues to expand as a low-cost and convenient option within the market for stretch wrappers.

The mode of operation of stretch wrappers market consists of automatic and semi-automatic. The semi-automatic segment emerged as leader and held 56.3% of the total market share in 2024 and is anticipated to grow at a CAGR of 4.5% from 2025 to 2034.
 

• Semi-automatic stretch wrappers are the driving force behind market evolution, striking the right balance between price feasibility, convenience, and efficiency enhancement. They are therefore particularly attractive to small and medium-sized enterprises and operations with modest packaging needs.
   
• Semi-automatic machines, as compared to manual machines, not only conserve effort but also provide constant load quality. More cost-efficient than full-automatic systems, the machines require little training, provide simple installation, and accept multiple pallet sizes and loads. Such considerations suit them well for industries such as food & beverage, retail, and logistics—industries requiring automation but not in a position to invest in full-size systems.
   
• Additionally, semi-automatic wrappers are an in-between option for new entrant companies to enter automation. They assist in reducing film wastages and throughputs, all without the weight of exorbitant capital expenditure. With companies turning to modernization without embarking on full infrastructure transformation, the need for semi-automatic machines increases—predominantly for SMEs and in underdeveloped countries—enhancing their control over the stretch wrapper market segment.
   

The distribution channel of stretch wrappers market consists of direct and indirect channel. direct segment emerged as leader and held 51.8% of the total market share in 2024 and is anticipated to grow at a CAGR of 4.6% from 2025 to 2034.
 

The U.S. dominates an overall North America market and valued at USD 900 million in 2024 and is estimated to grow at a CAGR of 6.8% from 2025 to 2034.
 

• The United States dominates the market with its leading manufacturing, logistics, and retail sectors, which demand efficient packaging automation. The robust e-commerce industry and advanced storage facilities of the country create demand for semi-automatic and automatic stretch wrappers. Based on the U.S. Census Bureau, in 2022, United States e-commerce sales were $1.06 trillion, which reflects increasing demand for automated packaging systems. Greater labor costs and the emphasis on further improving efficiency led industries to employ such technologies further.
   

The stretch wrappers market in the Germany is expected to experience significant and promising growth from 2025 to 2034.
 

• Germany has a commanding presence in the European market since it possesses strong manufacturing sector in autos, engineering, and chemicals. Destatis, the German Federal Statistical Office, reported that the manufacturing industry accounted for 23.4% of GDP in 2023 and hence speaks volumes of its industrial strength. Its focus on precision engineering and bias on automation with early adoption of smart factory technology ensures incessant demand for high-end stretch wrapping equipment. The vast packaging machine producers and export industries requiring secure packing have their headquarters there.
   

The market in the China held 29.3% market share in 2024 and is anticipated to grow at a CAGR of 6% from 2025 to 2034.
 

• China remains the Asia-Pacific's biggest manufacturing center as the globe's biggest manufacturing center, ranging from electronics and autos to food & beverage and consumer goods. Industrial production increased by 3.6% during 2023, as indicated by the National Bureau of Statistics of China, portraying the rapid industrialization and growth in export quantities. Government programs like "Made in China 2025" result in automation within the manufacturing industry, which creates a demand for packaging equipment, i.e., stretch wrappers. China's huge domestic market and strong supply chains also require high-capacity pallet wrappers.
   

The Middle East and Africa market, UAE is expected to experience significant and promising growth from 2025 to 2034.
 

• The UAE is leadership-positioned in the MEA region through being a re-export and logistics center, notably in Dubai. The UAE Federal Competitiveness and Statistics Authority shows that the logistics sector contributed 8.4% of the GDP in 2023. Strategically located ports, free zones, and sophisticated infrastructure support massive warehousing and distribution in the UAE. The state initiative for industrialization and mechanization, together with increasing e-commerce, fuels the use of stretch wrapping technology.
   

Stretch Wrappers Market Share

• Robopac (Aetna Group), Lantech, Wulftec International (Duravant Group), Signode (ITW Mima / Octopus brand), and Orion Packaging Systems (ProMach) are the market leaders in the stretch wrapper industry with a collective market share of 30–35%. They achieve this by having a diverse product portfolio, strong geographical coverage across the globe, and having an advanced technological base. These businesses offer different models of stretch wrapping machines, such as turntable, rotary arm, ring, and mobile, suitable for small businesses and heavy industrial lines. They emphasize automation, the use of Industry 4.0 technology, and reducing film wastage to address the increasing demand for efficiency and sustainability.
   
• To remain competitive, these companies spend a lot on research and development to develop features such as smart controls, remote monitoring, and film-saving technology. They also provide customization, which enables the customer to tailor machines for their requirements. With robust global distribution and after-sales service, they render hassle-free service and training, which enables them to retain customer loyalty. They primarily fall under big packaging or automation groups, where they enjoy acquisitions and alliances. Their emphasis on sustainability, best performance, and customer care makes them preferred partners for food & beverage, logistics, pharmaceutical, and consumer goods industries.
   
• Leading stretch wrapper manufacturers in the industry offer different equipment for different automation levels and industry needs. Arpac, Atlanta Stretch, Phoenix Wrappers, and Wulftec International offer turntable, rotary arm, orbital (horizontal), and fully automatic systems. Lantech offers semi- and fully automatic turntable and rotary arm stretch wrappers. Fromm Packaging Systems and Robopac of the Aetna Group offer mobile and robotic stretch wrappers, thus are versatile for small and large operations.
   
• Orion Packaging Systems and Signode Industrial Group, with Octopus rotary ring systems, specialize in rotary technology for high-speed operations. Technowrapp offers high-speed rotary ring systems for automatic lines, and Webster Griffin offers specialized stretch wrapping for bulk and palletized packages. These firms, such as Berran Industrial, Nitech IPM, Paxiom Group, and Premier Tech, produce durable turntable and rotary arm equipment, typically as complete end-of-line automation. They market these to these industries as food and beverage, logistics, construction, and consumer packaged goods to improve packaging efficiency, load stability, and operation speed.
   

Stretch Wrappers Market Companies

Major players operating in the stretch wrappers industry include:

• Arpac
• Atlanta Stretch
• Berran Industrial
• Fromm Packaging Systems
• Lantech
• Nitech IPM
• Orion Packaging Systems
• Paxiom Group
• Phoenix Wrappers
• Premier Tech
• Robopac
• Signode Industrial
• Technowrapp
• Webster Griffin
• Wulftec International
   

Stretch Wrappers Industry News

• November 2023 - Coveris, an Austrian packaging company, launched new sustainable stretch films called Unterland R and Unterland Crystal for wrapping silage bales. These films are made entirely from renewable resources to improve sustainability.
   
• August 2021 - Revolution expanded its business by acquiring Five Points Film, a stretch film manufacturer in Tennessee. Five Points is known for making high-quality products and using post-consumer materials in its stretch films. This acquisition helped Revolution grow its product range and customer base.
   
• February 2021 - Cortec introduced Eco Wrap, a compostable industrial stretch film. It works with most standard automated stretch wrap machines to prepare pallets for storage, inventory, or shipping.
   

The stretch wrappers market research report includes in-depth coverage of the industry, with estimates & forecast in terms of revenue (USD Billion) and volume (Thousand Units) from 2021 to 2034, for the following segments:

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Market, By Product Type

• Turntable stretch wrappers
• Rotary arms stretch wrappers
• Rotary ring stretch wrappers
• Orbital (horizontal) stretch wrappers
• Robotic / mobile stretch wrappers

Market, By Mode of Operation

• Automatic
• Semi-automatic

Market, By Film Type

•  Machine stretch film
• Hand stretch film
• Pre-stretched film
• High-performance film

Market, By Load Type

• Light-duty loads
• Medium-duty loads
• Heavy-duty loads

Market, By End Use

• Food & beverage
• Consumer goods
• Pharmaceuticals
• Logistics & warehousing
• Automotive
• Textiles
• Chemicals
• Building & construction materials

Market, By Distribution Channel

• Direct
• Indirect

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada 
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia 
• Latin America
  • Brazil
  • Mexico 
• MEA
  • Saudi Arabia
  • UAE
  • South Africa