Sleeping Bag Market Size, Share and Industry Analysis Report, Regional Outlook, Growth Potential, Competitive Market Share & Forecast, 2024 – 2032

Sleeping Bag Market Size

Sleeping Bag Market size is projected to expand at robust CAGR from 2024 to 2032, owing to the increasing popularity of outdoor activities, camping, and adventure tourism. The strong focus on promoting camping sites through online platforms is escalating the demand for sleeping bags. An illustrative example is Brand Dubai's December 2022 launch of the interactive Dubai Destinations Picnic and Camping Guide, featuring various outdoor destinations in the country.
 

Higher disposable incomes, increasing spending power, and the growing trend of outdoor experiences will further fuel the production and consumption of sleeping bags. However, seasonal demand variations, challenges in catering to diverse climate conditions, and impacts of economic fluctuations may affect the consumer spending on outdoor products, restraining the market expansion to some degree.
 

Sleeping Bag Market Trends

The surge in the number of adults engaging in outdoor recreation, mainly in developed regions like the U.S. will drive the industry expansion. The rising disposable incomes and purchasing capacities are also anticipated to stimulate the production of sleeping bags for adults and other consumer segments on a global scale. Based on statistics from the World Tourism Organization (UNWTO), between January and December 2022, close to 700 million tourists traveled internationally, a 133% increase from the number recorded during the same period in 2021. This rise of the tourism industry amid the gradual travel recovery along with the expanding population of adventure enthusiasts will proliferate the demand for wearable sleeping bags for immersive camping experiences.
 

Sleeping Bag Market Analysis

Based on insulation material, the market value from the down fill segment is projected to rise at robust CAGR from 2024 to 2032, due to the superior insulation properties offered by down feathers in providing exceptional warmth and compressibility. The increasing demand for lightweight and highly efficient sleeping bags for outdoor activities coupled with the increasingly appealing natural insulating qualities of down fills will favor the segment development.
 

Sleeping bag market share from the online distribution channel segment is expected to witness robust expansion between 2024 and 2032. The progression can be attributed to the swift digitalization and the expanding population with internet access. The increasing preference for cashless transactions in the e-commerce sector is also pushing the segment expansion. Additionally, the growing awareness of novel and innovative solutions for attracting broad consumer base will drive the sales of sleeping bags through online platforms.
 

The North America sleeping bag industry size is estimated to record exceptional growth between 2024 and 2032, owing to the increase in outdoor recreation programs in the U.S. The growing population of rock climbers and other adventurous travelers is favoring the uptake of sleeping bags. For instance, in December 2023, the U.S. Disposable Personal Income Per Capita was at a level of USD 61242. This evolution in disposable incomes of consumers will positively affect the demand for several products, including sleeping bags in the region.
 

Sleeping Bag Market Share

Some of the major sleeping bag companies are:

• Jarden
• Gelert (Frasers Group)
• Jack Wolfskin
• Exxel Outdoors
• Columbia Sportswear
• Vaude
• Johnson Outdoors
• Snugpak
• AMG Group
• Big Agnes
• Oase Outdoors
   

Major companies operating in the sleeping bag industry are engaged in development strategies, ranging from new product development and partnerships, to strengthen their market presence in the emerging and existing market across the globe. For instance, Big Agnes has been actively deploying cutting-edge technologies and techniques to manufacture award-winning tents, sleeping bags, sleeping pads, and other products.
 

Sleeping Bag Industry News:

• In March 2022, Big Agnes introduced its 3N1 Sleeping Bag series with an aim to transform its renowned sleep system. This series is innovatively designed with three sleeping bag configurations within one system for enhancing temperature control and versatility for users.