Moringa Ingredients Market Size By Product (Seed and Oil [By Application {Food, Cosmetics, Water Purification}, By Distribution Channel {Online, Supermarket, Retail Stores, Specialty Stores}], Moringa Tea [By Distribution Channel {Online, Supermarket, Retail Stores, Specialty Stores}], Leaf Powder [By Application {Cosmetics, Dietary Supplement, Food}, By Distribution Channel {Online, Supermarket, Retail Stores, Specialty Stores}]), Industry Outlook Report, Regional Analysis, Application Potential, Price Trends, Competitive Market Share & Forecast, 2019 - 2025

Published Date: Sep 2019  |  Report ID: GMI4352  |  Authors: Kunal Ahuja, Kritika Mamtani

Report Format: PDF   |   Pages: 300   |   Base Year: 2018

Summary Table of Contents Industry Coverage Methodology

Industry Trends

Moringa Ingredients Market size was over USD 5.5 billion in 2018 and industry expects consumption at over 2.5 million tons by 2025.

Moringa Ingredients Market

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Increasing demand for food supplements owing to rising awareness about nutrition, growing geriatric population, hectic lifestyle, and rising disposable income shall foster the moringa ingredients market growth. Growing awareness regarding the medicinal benefits of moringa-based products is projected to propel industry growth. Moringa flowers, seeds, pods, leaves, gum, and bark have properties to relieve vitamin and mineral deficiencies, promote normal blood glucose levels, provide support for a healthy cardiovascular system, body’s anti-inflammatory mechanisms, immune system, neutralize free radicals, and enrich anemic blood. They have potential benefits to overcome malnutrition, lactating mothers, general weakness, depression, menopause, osteoporosis, and arthritis.

Growing incidence of obesity and increasing preference of individuals towards fast food products are the key factors augmenting the dietary supplements market demand. Global dietary supplements market surpassed USD 125 billion in 2018. In dietary supplements, moringa is used as an ingredient due to presence of a large number of essential nutrients that help in improving health.  Rising consumer awareness and dietary supplements consumption in the U.S., Canada, India, China, UK, Germany, and Australia are the key contributing factors towards market growth.

Global cosmetics market size may grow significantly at around 5.5% during the forecast timeframe owing to growing consumer demand for hair and skin potions. Shift in consumers preference towards herbal cosmetic products which in turn may accelerate the overall market demand.

Increasing demand for wheat-based products is projected to hamper moringa ingredients market profitability. Also, stringent government regulations regarding the export of moringa may hinder the market growth. Organic certification is important before using it for nutritional supplement purpose, which may drive the market share.

Moringa Ingredients Market Report Coverage
Report Coverage Details
Base Year:2018
Market Size in 2018:5.5 Billion (USD)
Forecast Period:2019 to 2025
Forecast Period 2019 to 2025 CAGR:8.9%
2025 Value Projection:10 Billion (USD)
Historical Data for:2014 to 2018
No. of Pages:300
Tables, Charts & Figures:569
Segments covered:Product and Region
Growth Drivers:
  • North America: Increasing demand for dietary supplements
  • Europe: Growing demand for organic products
  • Asia Pacific: Growing demand for plant-based cosmetic products
Pitfalls & Challenges:
  • Stringent government regulations. 2 Increasing demand for wheat-based products

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Moringa Ingredients Market, By Product

Global moringa leaf powder market demand is expected to exceed USD 6 billion up to 2025 on account of increasing demand in the dietary supplement and food applications. Increasing consumption of leaves and leaf powder for the treatment of arthritis, fever, and other diseases is projected to have a positive impact on the market growth. Increasing demand botanical and herbal supplements may support market growth. Rising concerns regarding the glutamic disorder in the U.S., UK, Germany, and Japan may boost plant-derived supplements demand.

Moringa leaf powder market size from dietary supplements application may register gains at over 8% during the foreseeable timeframe. Rapid urbanization in the Germany, UK, the U.S., India, and China coupled with rising health awareness among individuals may upsurge market demand. Moreover, the prevalence of diseases such as cardiovascular diseases, obesity, and atherosclerosis owing to nutritional gaps may contributes towards industry demand.

Moringa oil and seed market size may register growth at over 8% during the predicted timeframe on account of its demand in food and cosmetics industries. Increasing application demand in cosmetic sector owing to its functional properties such as oxidatively stable, moisturization, and non-GMO shall foster the industry growth. Growing demand for plant-derived cosmetic products rather than products manufactured from mineral oils may encourage moringa oil & seed market demand.  

Moringa tea market size from online distribution channel may register gains close to 7.5% during the forecast time period. Growing per-capita disposable income along with increasing penetration of online purchase in the U.S, India, China, Germany, and UK may contribute towards segment growth.

Regional Insights

North America, driven by Canada, Mexico, and the U.S. moringa ingredients market demand should surpass USD 5 billion by 2025 due to the growing demand for plant-based supplements. Increasing demand for natural cosmetic products in the U.S. and Canada may augment regional growth. Increasing demand for organic health supplements as they are used to reduce weight and calorie reduction may support regional growth.

Europe moringa ingredients market demand driven by Germany, France, UK, and Italy may exceed USD 2 billion up to 2025. Increasing demand for food supplements to prevent diseases may support regional industry growth. Growing demand for moringa tea in the region as it promotes weight loss, provides nourishment, help in food digestion, and improves skin health may boost industry demand.

Asia Pacific, led by India, Japan and China market size may grow significantly at around 8% during the forecast time period. Rising awareness among individuals regarding nutritional enrichment may accelerate regional growth demand. Increasing number of brand campaigns on electronic media to create product awareness among individuals by major manufacturers should favor market growth. Presence of a large number of moringa products in India and China, owing to the abundant availability of raw materials, and favorable FDI policies may support industry growth in the region.

Competitive Market Share

Global moringa ingredients market share is fragmented including Ancient Greenfields, Earth Expo Company, Grenera Nutrients, Herbs & Crops Overseas, Genius Nature Herbs, and Kuli . Major industrial participants are involved in R&D activities of new products to expand business globally and gain a competitive edge in the value chain.

Industry Background

Moringa oleifera also known as drumstick tree or miracle tree is the sole genus in the Moringaceae flowering plant family. It comprises 14 species from tropical and subtropical regions. It is widely used in the manufacturing of supplements, perfumes, body creams, and medicines. Moringa seed oil is used as an ingredient in cosmetics, lubrication, and biodiesel.

Frequently Asked Questions (FAQ) :

Soaring demand for dietary supplements in North America and plant-based cosmetic products in Asia Pacific is likely to trigger the demand for moringa ingredients globally.
Rising need for natural cosmetic products and organic health supplements in the U.S. and Canada will help North America make a significant contribution toward rising global demand for moringa ingredients.
Prevalence of disease including atherosclerosis, obesity and cardiovascular diseases and robust urbanization in Europe and Asia Pacific will boost the popularity of moringa leaf powder in dietary supplements.
Seemingly increasing demand for wheat-based products, along with rigorous regulations regarding the export of moringa is likely to derail the growth of moringa ingredients.

Premium Report Details

  • Published Date: Sep 2019
  • Pages: 300
  • Tables: 547
  • Charts / Figures: 22
  • Companies covered: 15
  • Countries covered: 21

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