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Home Standby Gensets Market Size By Power Rating (< 10 kVA, 10 kVA - 50 kVA, 50 kVA - 100 kVA, > 100 kVA), By Fuel (Diesel, Gas), By Phase (Single Phase, Three Phase), By Product (Air Cooled, Liquid Cooled), Industry Analysis Report, Regional Analysis, Covid-19 Impact Analysis, Application Potential, Competitive Market Share & Forecast, 2021 – 2027

  • Report ID: GMI3308
  • Published Date: Sep 2021
  • Report Format: PDF

Industry Trends

Home Standby Gensets Market size exceeded USD 4.5 billion in 2020, and annual installation is anticipated to exceed 1.7 million units by 2027. A home standby genset is an emergency backup generator that is permanently installed, adjoining a residential facility to supply reliable backup power in case of power disruption or grid failure.

Introduction of stringent regulatory norms focused on adoption of energy-efficient appliances accompanied by increased consumer spending towards high end technologies will stimulate the product deployment. Furthermore, significant economic transformation on account of rapid urbanization is set to positively influence the home standby gensets market expansion. For instance, as per the UN, 68% of the world’s population is projected to be urban by the end of 2050.

Home Standby Gensets Market

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The sudden outspread of COVID-19 has resulted in halting of several industry operations across all economies following indefinite nationwide lockdowns and strict ban on public movement. However, continuing digital revolution attributed to upsurge in industry automation and technological upgradations will positively influence the market share. These units cater to a wide range of applications across residential, and light duty commercial sites, thereby enhancing the product penetration.

Increased deployment across smaller homes to cater to the basic power needs will fuel the sturdy deployment of < 10 kVA rated home standby gensets

The capability of < 10 kVA power rated gensets to act as an economic emergency power solution for average consumers will foster the unit’s deployment across smaller homes and regular apartments. These units can reasonably power regular home appliances including refrigerator, sump pump, furnace, freezer, lights, television, and a microwave oven, thus encouraging the gensets demand. Moreover, inadequate power supply, chronic outages, rising consumer spending in addition to growing stringency of emissions regulations will define the global <10 kVA home standby gensets market trends in the coming years.

The 10 kVA - 50 kVA rated standby gensets are anticipated to witness increased adoption  owing to their ability to handle larger loads from well pumps, electric hot water heaters, alongside larger central air conditioning units, and multiple kitchen appliances. The prominence of these mid-sized gensets can significantly be attributed to their wider applicability suited to varying end-user requirements accompanied by rising consumer propensity. Higher flexibility, robust energy supply, and material efficiency are some of the additional characteristics escalating the product deployment for heavy load conditions.

Long-operational life and clean emission profile is anticipated to drive the gas based home standby gensets industry growth

U.S. Home Standby Gensets Market By Gas

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Escalating concerns for energy security, apprehensions over consumption of fossil-fuel, and shifting inclinations toward renewables & green fuels will positively influence the gas-based home standby gensets market dynamics. Furthermore, rising adoption of low emission units to comply with the existing industry mandates will encourage the gas gensets business scenario. For instance, the government of Sri Lanka in 2016, signed a global partnership formed under the Climate Vulnerable Forum at the COP 22, Morocco. Following this partnership, the nation plans to completely shift to renewable electricity generation by the end of 2050.

Diesel fueled home standby gensets in 2020, accounted for over 44% of the global market share. Enhanced performance and easy fuel availability coupled with unit’s high reliability and ability to offer economic power supply will strengthen the market scenario. Lack of adequate gas pipeline infrastructure along with inability of legacy grid infrastructure to offer consistent power supply are the underlying parameters stimulating large-scale deployment of these units. Moreover, high scalability and ability to offer longer engine lifespan are some of the prominent features sustaining the use of DG sets across the global home standby gensets landscape.

Ongoing product innovations in conjunction with increased consumer disposable income will boost the three phase HSB gensets market size

UK Home Standby Gensets Market By Phase

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The three-phase home standby gensets market is anticipated to grow owing to increasing capital spending in premium & luxury housing infrastructure that requires a huge backup power output. Increasing demand from bigger residential facilities to deliver highly efficient and reliable power is set to augment the product demand. These gensets are widely deployed for establishments that are equipped with multiple HVAC, security solutions, lighting, and enhanced smart home systems. Higher flexibility, robust energy supply, and material efficiency are some of the prominent characteristics encouraging these units’ deployment for heavy load conditions.

Strengthening consumer demand for zero downtime and increased reliability on emergency backup solutions will simulate the product adoption

The air-cooled home standby gensets market is projected to witness a CAGR of over 8% from 2021 to 2027. The capability of these gensets to effectively cater to day-to-day power requirements correlated with domestic usage will further stimulate product penetration. The hazardous threat associated with the unit concerning overheating when deployed for a long period in hot environments may hamper the product adoption. However, easy in maintenance, non-complex functioning and no risk of coolant freezing, or leaking are some of the factors promoting the deployment of air-cooled gensets.

The Asia Pacific market is set to witness growth on account of increasing adoption of advanced technologies

Global Home Standby Gensets Market By Region

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The U.S. across the North America home standby gensets market is estimated to gain substantial momentum on account of recurrent and intensifying natural calamities followed by prolonged brownouts and blackouts. For instance, California and Texas witnessed a significant increase for backup power driven by local utilities triggering significant and numerous power shutoff events with an aim to mitigate the risk of wildfires. Similar occurrences have consecutively led to significant rise in shipment of home standby systems in the defined timeframe. Moreover, the significant transition of the application of these gensets from a mere secondary power source to a basic necessity across multitude of households is set to drive the regional industry statistics.

The Asia Pacific home standby gensets market will witness a substantial growth owing to the rapid urbanization along with substantial economic transformation across the region. Escalated commercial growth, accompanied by shift in reliance on electrical & electronics appliances will simulate the product deployment amongst commercial and residential consumers. Several Asian countries including India, Indonesia and Thailand are witnessing robust investments toward the housing sector. For instance, the Thai government initiated its Thailand 4.0 national plan to promote digitalization along with development of smart cities, thereby imparting an impetus to the burgeoning industry expansion across the region.

Competitive Market Share

Major industry players are changing their business trends and are aiming for product differentiation and innovations across their extensive product series to address various household and customer requirements. Additionally, enhanced marketing techniques, brand equity, and economies of scale are some of the key strategies adopted by the leading manufacturers to emphasize effectiveness across the industry while diminishing the consequences of counterfeiting. The eminent industry participants operating across the global home standby gensets market include Cummins, Briggs & Stratton, Generac, Caterpillar, Honeywell, Rolls-Royce Power Systems, Eaton, Champion, Mahindra Powerol, Powerica, HIMOINSA, Ashok Leyland, Sommers, and Kohler amongst others.

Global home standby gensets market research report includes in-depth coverage of the industry with estimates & forecast in terms of “’USD Million” and “’000 Units” from 2017 to 2027, for the following segments:

By Power Rating

  • < 10 kVA
  • 10 kVA - 50 kVA
  • 50 kVA - 100 kVA
  • > 100 kVA

By Fuel

  • Diesel
  • Gas
  • Others

By Phase

  • Single phase
  • Three phase

By Product

  • Air cooled
  • Liquid cooled

The above information has been provided for the following countries:

  • North America
    • U.S.
    • Canada
  • Europe
    • Russia
    • UK
    • Germany
    • France
    • Spain
    • Austria
    • Italy
  • Asia Pacific
    • China
    • Australia
    • India
    • Japan
    • South Korea
    • Indonesia
    • Malaysia
    • Thailand
    • Vietnam
    • Philippines
  • Middle East
    • Saudi Arabia
    • UAE
    • Qatar
    • Turkey
    • Iran
    • Oman
  • Africa
    • Egypt
    • Nigeria
    • Algeria
    • South Africa
    • Angola
    • Kenya
    • Mozambique
  • Latin America
    • Brazil
    • Mexico
    • Argentina
    • Chile


Authors: Ankit Gupta, Srishti Agarwal

Frequently Asked Questions (FAQ) :

The home standby gensets industry share surpassed USD 4.5 billion in 2020 and will record an annual installation of 1.7 million units through 2027.

The air-cooled home standby gensets demand will register a CAGR of 8% by 2027 driven by their capability for effectively catering to the day-to-day domestic power requirements.

The U.S. home standby gensets industry will depict lucrative growth due to the intensifying and recurrent natural calamities and prolonged brownouts and blackouts.

The Asia Pacific home market size will expand through 2027 propelled by the substantial economic transformation and rapid urbanization in the region.

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Premium Report Details

  • Base Year: 2020
  • Companies covered: 16
  • Tables & Figures: 885
  • Countries covered: 36
  • Pages: 424

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