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Endpoint Security Market Size & Share 2020 to 2026

Market Size by Component (Software [Firewall, Intrusion Prevention, Anti-virus/ Anti-Malware, Endpoint Application Control, Encryption Technologies, Mobile Device Security] Service [Training and Consulting Service, Maintenance and Updates Managed Service]), by Deployment Model (On-premise, Cloud), by Application (BFSI, Telecom & IT, Retail, Healthcare, Government and Public Sector, Education, Transportation), COVID-19 Impact Analysis, Regional Outlook, Growth Potential, & Forecast.

Report ID: GMI1620
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Published Date: July 2020
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Report Format: PDF

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Endpoint Security Market Size

Endpoint Security Market size exceeded USD 8 billion in 2019 and is estimated to grow at over 9% CAGR from 2020 to 2026. Growing demand to prioritize IT security of organizations is fueling the industry growth.

Endpoint Security Market

Enterprises are focusing on implementing risk management policies that involve establishing a risk management framework, assigning responsibility for managing the risk, effective communication & consultation related to the risk, and maintaining & upgrading risk management capabilities. The growing BYOD trend on account of recent COVID-19 outbreak is supporting the demand for endpoint security solutions across organizations.
 

Endpoint Security Market Analysis

The software segment in the U.S. held more than 80% of the endpoint security market in 2019 due to rising demand for large scale installation to secure networks from breaches by malicious files and applications. These solutions are centrally deployed and managed to offer easily scalable protection of enterprise-wide endpoints. These solutions ensure optimal security against evolving malware types and viruses, threatening the security and integrity of critical data.
 

The mobile device security software segment in the U.S. is poised to witness growth rate of around 5% through 2026. With growing popularity of the BYOD trend among organizations, the attack surface for hackers has significantly increased in terms of mobile devices used in corporate networks. With an increasing number of mobile devices being used in corporate networks, enterprises are focusing on developing effective mobile endpoint protection strategies that strike a balance between effective information security and an excellent user experience.
 

On-premise deployment model dominated the UK endpoint security market in 2019, with a revenue share of nearly 70%. Enterprises prefer to establish their IT security infrastructures on their premises to ensure safety and reliability, and the on-premise deployment is the most preferred one for implementing endpoint security solutions. However, with the rapidly increasing popularity of cloud computing technology, which offers high flexibility and scalability to deploy endpoint security solutions over cloud networks, the market for cloud-based deployment model is expected to exhibit the fastest growth.
 

China Endpoint Security Market Share, By Application

BFSI application segment is anticipated to exhibit growth of over 15% through 2026 impelled by rising demand to protect data across financial institutions, leading to high acceptance of endpoint security solutions by organizations. Owing to stringent government regulations for ensuring maximum security and confidentiality of financial data, companies are adopting and maintaining sophisticated endpoint protection solutions in their IT infrastructures. The exponential growth of fintech platforms coupled with increasing attacks targeted toward financial databases is facilitating the growing usage of strong cyber security initiatives by government institutions.
 

Canada Endpoint Security Market Size, By Component

North America is predicted to dominate the endpoint security market share through 2026 led by widespread adoption of these solutions in public and private sectors in the U.S. to mitigate the risks arising from frequent cyber theft attacks. The increasing incidences of data breaches and cybersecurity attacks in the U.S. are promoting the usage of endpoint security solutions among enterprises. Data breaches have gained more attention due to impacts of digitization on financial, healthcare, SME, and other industries. Moreover, growing deployment of IoT devices in the region is also propelling the demand for endpoint security solutions.
 

Endpoint Security Market Share

The industry leaders are emphasizing on introducing advanced endpoint security solutions to support changing security demands for modern enterprises. For instance, in March 2020, FireEye introduced innovative architecture for its endpoint security solutions to enable enterprises to deploy advanced IT security features. This initiative helped the company to strengthen its position with fully customizable security solutions.
 

Some of the key players operating in the endpoint security market are:

  • AhnLab, Inc
  • Avira Operations GmbH & Co. KG
  • Bitdefender
  • Carbon Black, Inc
  • Check Point Software Technologies Ltd
  • Cisco Systems, Inc
  • Comodo Group, Inc
  • Cylance Inc
  • ESET spol. s.r.o
  • FireEye Inc
  • Fortinet, Inc
  • F-Secure
  • IBM Corporation
  • McAfee, Inc
  • Kaspersky Lab
  • Microsoft Corporation
  • Panda security
  • Sophos Ltd
  • Symantec Corp
  • Trend Micro Inc
  • VIPRE Security
  • Webroot Inc.
     

The market research report on endpoint security includes in-depth coverage of the industry with estimates & forecast in terms of revenue in USD from 2015 to 2026 for the following segments:

Market, By Component

  • Solution
    • Firewall
    • Intrusion Prevention
    • Anti-Virus/ Anti-Malware
    • Endpoint Application Control
    • Encryption Technologies
    • Mobile Device Security
    • Others
  • Service
    • Training and Consulting Services
    • Maintenance and Updates
    • Managed Services

Market, By Deployment Model

  • On-premise
  • Cloud

Market, By Application

  • BFSI
  • Telecom & IT
  • Retail
  • Healthcare
  • Government and Public Sector
  • Education
  • Transpiration
  • Others

 

Authors:  Preeti Wadhwani, Aishvarya Ambekar

Research methodology, data sources & validation process

This report draws on a structured research process built around direct industry conversations, proprietary modelling, and rigorous cross-validation and not just desk research.

Our 6-step research process

  1. 1. Research design & analyst oversight

    At GMI, our research methodology is built on a foundation of human expertise, rigorous validation, and complete transparency. Every insight, trend analysis, and forecast in our reports is developed by experienced analysts who understand the nuances of your market.

    Our approach integrates extensive primary research through direct engagement with industry participants and experts, complemented by comprehensive secondary research from verified global sources. We apply quantified impact analysis to deliver dependable forecasts, while maintaining complete traceability from original data sources to final insights.

  2. 2. Primary research

    Primary research forms the backbone of our methodology, contributing nearly 80% to overall insights. It involves direct engagement with industry participants to ensure accuracy and depth in analysis. Our structured interview program covers regional and global markets, with inputs from C-suite executives, directors, and subject matter experts. These interactions provide strategic, operational, and technical perspectives, enabling well-rounded insights and reliable market forecasts.

  3. 3. Data mining & market analysis

    Data mining is a key part of our research process, contributing nearly 20% to the overall methodology. It involves analysing market structure, identifying industry trends, and assessing macroeconomic factors through revenue share analysis of major players. Relevant data is collected from both paid and unpaid sources to build a reliable database. This information is then integrated to support primary research and market sizing, with validation from key stakeholders such as distributors, manufacturers, and associations.

  4. 4. Market sizing

    Our market sizing is built on a bottom-up approach, starting with company revenue data gathered directly through primary interviews, alongside production volume figures from manufacturers and installation or deployment statistics. These inputs are then pieced together across regional markets to arrive at a global estimate that stays grounded in actual industry activity.

  5. 5. Forecast model & key assumptions

    Every forecast includes explicit documentation of:

    • ✓ Key growth drivers and their assumed impact

    • ✓ Restraining factors and mitigation scenarios

    • ✓ Regulatory assumptions and policy change risk

    • ✓ Technology adoption curve parameter

    • ✓ Macroeconomic assumptions (GDP growth, inflation, currency)

    • ✓ Competitive dynamics and market entry/exit expectations

  6. 6. Validation & quality assurance

    The final stages involve human validation, where domain experts manually review filtered data to identify nuances and contextual errors that automated systems might miss. This expert review adds a critical layer of quality assurance, ensuring data aligns with research objectives and domain-specific standards.

    Our triple-layer validation process ensures maximum data reliability:

    • ✓ Statistical Validation

    • ✓ Expert Validation

    • ✓ Market Reality Check

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Verified data sources

  • Trade publications

    Security & defense sector journals and trade press

  • Industry databases

    Proprietary and third-party market databases

  • Regulatory filings

    Government procurement records and policy documents

  • Academic research

    University studies and specialist institution reports

  • Company reports

    Annual reports, investor presentations, and filings

  • Expert interviews

    C-suite, procurement leads, and technical specialists

  • GMI archive

    13,000+ published studies across 30+ industry verticals

  • Trade data

    Import/export volumes, HS codes, and customs records

Parameters studied & evaluated

Every data point in this report is validated through primary interviews, true bottom-up modelling, and rigorous cross-checks. Read about our research process →

Frequently Asked Question(FAQ) :
How big is the endpoint security market?
The market size of endpoint security crossed USD 15 billion by 2026, growing at around 9% CAGR.
What are the forecasts for U.S. mobile device security software market?
According to the analysts at GMI, the mobile device security software segment in the U.S. is poised to witness 5% growth rate through 2026.
How has endpoint security software segment fared in the U.S.?
The U.S. endpoint security software segment held over 80% of the market share in 2019.
Which are the prominent companies in the endpoint security landscape?
Some of the key industry players are AhnLab, Inc., Avira Operations GmbH & Co. KG., Bitdefender, Carbon Black, Inc., Check Point Software Technologies Ltd., Cisco Systems, Inc., Comodo Group, Inc., Cylance Inc., ESET, spol. s.r.o., FireEye Inc., Fortinet, Inc., F-Secure, IBM Corporation, McAfee, Inc., Kaspersky Lab., Microsoft Corporation, Panda security, Sophos Ltd., Symantec Corp., Trend Micro Inc., VIPRE Security, and Webroot Inc.
Why is North America dominating the endpoint security industry share?
North America is predicted to dominate the market share during 2020-2026 led by widespread adoption of endpoint security solutions in public and private sectors in the U.S. to mitigate the risks arising from frequent cyber theft attacks.
Endpoint Security Market Scope
  • Endpoint Security Market Size

  • Endpoint Security Market Trends

  • Endpoint Security Market Analysis

  • Endpoint Security Market Share

Authors:  Preeti Wadhwani, Aishvarya Ambekar
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Premium Report Details:

Base Year: 2019

Companies Profiled: 22

Tables & Figures: 784

Countries Covered: 22

Pages: 450

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