Display Market Size By Application (ATM [By Display Size {7”, 8”, 10”, Above 10”}, By Resolution {700x340 pixels, 800x600 pixels}], POS Terminals [By Display Size {10”, 12”, 15”, 17”, 19”, 20”}, By Resolution {1,024x768 pixels, 1,366x768 pixels, 1,280x800 pixels}], Kiosks [By Display Size {15” – 17”, 17” – 32”, 32” – 65”, Above 65”}, By Resolution {1,024x768 pixels, 1,280x1,024 pixels, 1,920x1,080 pixels}]), Industry Analysis Report, Regional Outlook (U.S., Canada, UK, Germany, France, Italy, Spain, Russia, China, Japan, South Korea, India, Taiwan, Malaysia, Hong Kong, Brazil, Mexico, Saudi Arabia, UAE, South Africa), Growth Potential, Price Trends, Competitive Market Share & Forecast, 2017 – 2024

Published Date: Feb 2018 | Report ID: GMI2418 | Authors: Ankita Bhutani, Pallavi Bhardwaj Report Format: PDF

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Summary Table of Contents Industry Coverage Methodology

Industry Trends

Display Market size surpassed USD 7 billion in 2016 and is poised to register gains at around 14% from 2017 to 2024. The global unit shipments were over 45 million units in 2016.

China display market size, 2016 & 2024 (USD Million)

China display market size, 2016 & 2024 (USD Million)

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The rapid growth of cashless transactions and the implementation of a greater number of self-service devices are propelling the growth of the display market. The growing demand for banking and finance services has created a need to provide better service accessibility to customers, which is making these institutions to increase the number of ATMs. Moreover, POS terminals are gaining traction with their ability to make instant transactions by using credit and debit cards. Larger as well as small-sized retailers are adopting POS terminals for added functionalities such as managing monthly sales reports, managing inventories, and others. The advancements in display technologies and reducing prices of components, such as touch sensors and display panels, are enabling the implementation of improved and larger displays in kiosks, ATMs, and POS terminals. NFC-enabled POS devices have further improved customer experiences with better transaction speeds.

The risk associated with ATM frauds is one of the major factors hampering the display market demand. The ATM operators are facing increasing challenges to maintain the security and reliability of transactions. ATM security has become one of the major concerns for banks and financial institutions. In January 2018, some of the major vendors in the ATM market, such as Diebold Nixdorf and NCR, as well as the U.S. Secret Service issued warnings regarding attacks and hacking of ATMs.

By Application

Kiosk devices are expected to contribute significantly to the display market. Kiosk devices have gained popularity with their penetration in a large number of self-service applications such as ticketing, sales, and others. The growing need to reduce the inconvenience faced due to long queues and inclination toward self-service devices is enabling the implementation of kiosk devices at railway stations, airports, and other places. Obtaining travel insights in car rental facilities, buying flight insurances, paying electricity bills, and checking out houses for sale are some of the functionalities offered by kiosk devices.

Supermarkets and retail stores are at the forefront of adopting kiosk devices to improve customer services. Retail kiosks provide several benefits such as increased customer reach without high investments, displaying marketing messages, advertisements & offers, product information, and others. Vehicle charging kiosk is another rapidly emerging kiosk application area. According to the Kiosk and Retail report by USA Technologies Collaboration, the vehicle charging kiosk market in the U.S. is expected to grow at a CAGR of 22.29% in 2019, creating a greater demand for these devices.

By Display Size

ATMs with more than 10” display size are expected to witness lucrative growth in the display market owing to the implementation of a greater number of features by banks. The banks are shifting to larger display sizes to improve the user experience. ATMs have become an important point of contact as customers and banks are shifting their focus on sleeker ATMs with a greater number of features. In June 2017, the Bank of America introduced Extreme ATMs or XTMs having 32-inch monitors aimed at displaying the targeted offers and advertisements to customers. The bank is planning to deploy around 1,000 such ATMs in the coming years.

Kiosks with 65” sizes and more are gaining traction with the implementation of video walls and collaborative communication displays in enterprises. These devices provide highly interactive user experiences and can be used for product demonstrations and other informative activities. In June 2019, Elo introduced a 65-inch touchscreen 6553L for interactive signage solutions.

By Region

Global display industry share, by region, 2024 (USD Million)

Global display industry share, by region, 2024 (USD Million)

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Latin America is one of the rapidly growing regions with increasing implementation of display devices, particularly kiosks. Brazil is witnessing considerable growth of the retail industry creating to a higher need for kiosk devices. According to the Brazilian Institute of Geography and Statistics, the retail sales in the country increased by 2.3% in 2018, which is highest in five years. Mexico will also contribute significantly to the growth of the display market in the region. In April 2018, three busiest airports in the country started installing biometric-enabled kiosks for improving passenger check-ins, allowing passengers to check-in in less than two minutes. Moreover, these kiosks are also accessible to persons with disabilities.

Countries in the Asia Pacific region are witnessing rapid economic developments, propelling the demand for banking and financial services. High population is creating a need for a larger number of POS terminals and ATMs in the region. The effort toward improving security as well as customer services is enabling banking organizations to replace current ATMs with improved multi-function systems. According to NCR Corporation, one of the leading players in the market, the current ATMs in India are likely to be replaced with smart ATMs with advanced features such as biometrics and facial recognition. These upgrades will increase the demand for display panels in the region.

Competitive Market Share

Fujitsu Limited, NCR Corporation, Fametech, Inc., Epson America, Inc., Displax SA, Diebold Nixdorf Inc., 3M Company, LS Retail ehf., NEC Corporation, and Advantech Co., Ltd. are among the major players in the display market. The growing demand for improvements in user experience and secure transactions is making companies introduce advanced features in display devices. In February 2019, NEC Corporation announced the introduction of a facial recognition system for ATMs of E. SUN Commercial Bank Ltd., a major bank from Taiwan. The companies are inclined toward providing more responsive touchscreen panels. In May 2019, Fujitsu Components America, Inc. entered into a partnership with Display Logic USA, Inc to provide single source access to projected capacitive touch panels and resistive touch panels by Fujitsu. The company is aiming to provide optimization in product design, differentiation, and reduction in time to market for its customers.

Industry Background

Display Market Segmentation

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The growing popularity of self-service devices particularly in developed countries boosted the implementation of kiosks, POS terminals, and ATMs. The organizations are facing increasing challenges to provide services to a greater number of customers effectively. The growth of multi-touch technologies has highly influenced the display industry value. This has enabled users to pinch, zoom, and easily operate kiosk devices for store information, provide feedback, and access numerous customer services.

The payments industry is undergoing rapid transformations with a greater number of digital platforms and cashless transactions. The enormous growth of credit & debit card users created a need for POS terminals at various retail outlets. The aggressive marketing strategies by banking organizations and provision of offers, discount vouchers, and other facilities are boosting the number of card transactions, creating further demand for POS terminals.

What Information does this report contain?

Historical data coverage: 2013 to 2016; Growth Projections: 2017 to 2024.
Expert analysis: industry, governing, innovation and technological trends; factors impacting development; drawbacks, SWOT.
6-7 year performance forecasts: major segments covering applications, top products and geographies.
Competitive landscape reporting: market leaders and important players, competencies and capacities of these companies in terms of production as well as sustainability and prospects.

Premium Report: Details

Pages: 550
Tables: 924
Charts / Figures: 30
Companies covered: 23
Countries covered: 20

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