Continence Care Market size is expected to grow substantially over the coming years. The market expansion can be attributed to the increasing occurrence of obesity and diabetes and presence of a large elderly population base. High number of individuals with neurological conditions is also a key factor driving the demand for continence care products. The introduction of new products in the market, growing penetration of high-end products, and widespread adoption of home healthcare solutions will further augment the market growth.
Continence refers to the ability of a person to control the untimely discharge of urine of feces. Continence care is a field of healthcare wherein physicians help patients establish and maintain control of their bladder of bowel function by effective continence assessment, through necessary treatments, and by giving them tips on how to keep the bladder in good shape. Continuous product innovations will bolster the continence care market outlook.
In terms of usability, the market for disposable continence care products will experience robust demand during the forecast period. Disposable products are typically used by patients suffering from urinary incontinence. They are most commonly used by elderly individuals who are unable to manage the urinary influx. Disposable continence care products are generally made of medical grade nonwoven fabrics. Growing hygiene concerns amid the COVID-19 pandemic has increased the use of disposable medical products.
Europe continence care market will witness an upward growth trend between 2021 and 2027 led by ongoing technological innovations. Due to strict regulatory standards which medical device manufacturers need to follow, the market is constantly showcasing the penetration of high-quality products. The demand for these solutions is rising owing to the increasing burden of neurological disorder and spinal injuries. A large geriatric population and the emerging trend of home healthcare will further amplify the regional trends. A greater level of awareness among the general public regarding incontinence will positively impact the regional growth.
B. Braun Melsungen AG, Boston Scientific, Hollister Incorporated, Coloplast Group, Kimberly-Clark Corporation, ConvaTec Group PLC, C.R. Bard, Inc. (BD), and Medical Technologies of Georgia are among the prominent names in the continence care market. Manufacturers are focusing on launching new, more effective continence care solutions to the market. For instance, in March 2021, Hollister Inc. had rolled out the Infyna Chic intermittent catheter in the U.S. market, expanding its line of hydrophilic catheter products.
Companies are also adopting growth and expansion strategies such as mergers, acquisitions, and partnerships to strengthen their position in the market. In November 2020, for example, Coloplast Group had completed the acquisition of Nine Continents Medical, Inc., a privately held firm which develops innovative solutions for people with overactive bladder (OAB). OAB is a condition characterized by a number of symptoms such as incontinence or leakage, the need to urinate more frequently, a need to urinate at night, or increased urgency.
The outbreak of the coronavirus pandemic has affected the quality of life for a vast number of individuals globally. Complications associated with the disease has also led to the occurrence of neurological conditions in many patients. Some of the potential neurological effects of COVID-19 infection including headache, hyposomnia, anosmia, dysgeusia, seizures, impaired consciousness, demyelinating neuropathy, and encephalitis. Some of these problems can potentially result in bladder and bowel incontinence. As a result, the demand for continence care products has been fairly consistent. Restrictions on hospital services, however, have impacted specialized visits and surgical treatment of patients with urinary incontinence.
Market, by type, 2014-2025 (USD Million)
Market, by End-use, 2014-2025 (USD Million)
Market, by usability, 2014-2025 (USD Million)
The above information is provided for the following regions and countries: