Home > Healthcare > Medical Devices > Therapeutic Devices > Continence Care Market

Continence Care Market Size - By Product (Protective Incontinence Garments, Urine Bag, Urinary Catheter, Incontinence Drainage Bags, Incontinence Slings, Incontinence Pessaries, Incontinence Clamps, Nerve Stimulation, Artificial Sphincters), Incontinence Type & Forecast, 2022 - 2030

  • Report ID: GMI3535
  • Published Date: Sep 2022
  • Report Format: PDF

Continence Care Market Size

Continence Care Market size was worth more than USD 14 billion in 2021 and it is expected to grow at a CAGR of over 7% through 2030. Supportive reimbursement initiatives and advancements in healthcare systems are driving global market growth.

Continence Care Market

The burgeoning adoption of continence care products along with the advancements in healthcare services is slated to amplify the revenue inflows of this industry in the ensuing years. Technical upgradations pertaining to the identification and treatment of chronic renal ailments as well as increasing awareness of incontinence diseases are further boosting product demand.

A number of federal initiatives backed by both government and non-government organizations, as well as the favorable reimbursement policies, encourage the use of continence care products and related therapies. A wide range of both private and public insurers, as well as international healthcare organizations support the adoption of continence care products through reimbursement initiatives.  For instance, Medicare and Medicaid in the US compensate for around 120 and 200 catheters per person each month, respectively.

Lack of consumer awareness will hamper market expansion

 A lack of awareness about continence care products in certain low-income and middle-income nations and the availability of alternative solutions might have a detrimental effect on continence care market revenue. Negligence of optimal personal and sanitary care to control urinary disorders may also hinder product usage in healthcare settings, which is projected to negatively impact demand for such products.

Continence Care Market Analysis

The continence care market segments based on product categories include artificial sphincters, urine bag, urinary catheter, incontinence drainage bags, nerve stimulation, incontinence slings, artificial sphincters, incontinence pessaries, protective incontinence garments, and incontinence clamps. Urinary catheters segment is projected to grow over USD 3 Billion by 2030. Urinary tract infection is one of the common urinary conditions that is pushing more patients to use urinary catheters. The need for urinary catheters will increase due to the rising prevalence of chronic urinary ailments connected to unhealthy lifestyles, growing aging population, and unsanitary health practices.

Continence care market from disposable segment held a sizeable market share of around 80% in 2021.  The aging population, growing hospitalization due to incontinence, and other ailments including diarrhea and bowel problems are the major factors propelling market landscape. Furthermore, the global product demand is expected to rise resulting from the rising incidence of renal disorders and nephrological disorders and technical developments in the materials used to make disposable goods.

Urine incontinence, fecal incontinence, and dual incontinence are the three applications of continence care products. Dual incontinence is a medical disorder that includes both urinary and fecal incontinence. This disorder is common in geriatric patients and primarily affects women. Dual incontinence segment is anticipated to expand at a 7.5% CAGR through 2030. The growing prevalence of widespread conditions such as diarrhea, constipation, and muscle or nerve damage has increased the use of the product in a variety of healthcare settings bolstering the overall industry size.

Global Continence Care Market Share, By Incontinence Type

Based on incontinence types, the continence care market is divided into stress, urge, mixed, and other type of incontinences.  The mixed segment is anticipated to expand at a 7.5% CAGR by 2030. Mixed incontinence combines urge and stress incontinence and is becoming more common in women imposing a substantial negative impact on quality of life, which in turn will increase the demand for continence care. Additionally, the market will continue to propel owing to the growing comorbidities and medical issues among the female population. According to NCBI statistics from 2021, about 30% of all incontinent women worldwide experience mixed incontinence.

Global Continence Care Market, By Disease

Based on diseases, the continence care market is segmented into feminine health, chronic disease, benign prostatic hyperplasia, bladder cancer, mental disorders, and others, among which the feminine health segment is predicted to expand at a 7% CAGR through 2030.  The market will propel owing of growing comorbidities and medical issues among the female population. Pregnancy and delivery, menopause, and hysterectomy are a few of the dominant factors increasing the need for continence care and products among women which in turn will contribute to overall market revenue.

Based on the product distribution channel, the continence care market is divided into retail stores and ecommerce platforms. The retail stores segment is expected to be valued around $16 billion by 2030.  The multiple advantages linked with the distribution of continence care goods through retail establishments have a substantial impact on market progression. These advantages include reduction in stockholding and distribution expenses, better customer accessibility, and regional growth of the company.

Global Continence Care Market, By Region

Asia-Pacific continence care market is anticipated to grow at 9% CAGR between 2022 and 2030. The increasing prevalence of diabetes in the APAC area, which is directly linked to incontinence, is having an impact on the adoption of these products. According to estimates from the International Diabetes Federation, 140 million people in China had diabetes in 2021. Moreover, supportive measures made by regional government agencies and nonprofit groups will promote market expansion in the region.

Continence Care Market Share

Some of the major companies operating in the continence care market includes leading manufacturers such as:

  • Essity AB
  • Kimberly-Clark Corporation
  • Coloplast
  • Unicharm Corporation
  • Paul Hartmann AG
  • Ontex
  • First Quality Enterprises
  • Medline Industries Inc
  • Hollister Incorporated
  • ConvaTec Group PLC
  • B. Braun Melsungen AG
  • Attends Healthcare Products Inc
  • Becton Dickinson and Company
  • Urocare Products Inc
  • Cardinal Health
  • Fu Burg Industrial Co Ltd
  • MRK Healthcare Pvt. Ltd. (Nulife)
  • Principle Business Enterprises

Impact of COVID-19 Pandemic

The industrial, supply chain, and logistics sectors were severely affected by the COVID-19 pandemic, which had a significant impact on the healthcare sector as well. The distribution of continence care products was impacted by the standard operating procedures and introduction of social distancing norms. In France, for instance, around 74% of functional urological treatments were delayed or cancelled during the peak pandemic period of 2020, according to a study report presented by the French Association of Urology and released by the National Centers for Biotechnology Information (NCBI) in 2021.

The continence care market research report includes an in-depth coverage of the industry with estimates & forecast in terms of revenue in USD and volume in Kilotons from 2018 to 2030, for the following segments:

Click here to Buy Section of this Report

By Product

  • Protective Incontinence Garments
    • Disposable adult diaper
    • Disposable protective underwear
    • Cloth adult diaper
    • Disposable pads and liners
      • Male guards
      • Bladder control pads
      • Incontinence liners
        • Belted and beltless under garments
        • Disposable under pads
  • Urine Bag
    • Leg Urine Bag
    • Bedside Urine Bag
  • Urinary Catheter
    • Indwelling (Foley) Catheter
    • Intermittent Catheter
    • External Catheter
  • Incontinence drainage bags
  • Incontinence slings
    • Male incontinence slings
    • Female incontinence slings
  • Incontinence pessaries
    • GellHorn pessaries
    • Ring pessaries
    • Other pessaries
  • Incontinence clamps
  • Nerve stimulation
    • Sacral nerve stimulation
    • Electrical nerve stimulation
  • Artificial sphincters
    • Artificial urinary sphincters
    • Artificial bowel sphincters

By Usability

  • Disposable
  • Reusable

By Application

  • Urine Incontinence
  • Fecal Incontinence
  • Dual Incontinence

By Incontinence Type

  • Stress
  • Urge
  • Mixed
  • Others

By Disease

  • Feminine Health
    • Pregnancy and Childbirth
    • Menapause
    • Hysterectomy
    • Others
  • Chronic Disease
  • Benign Prostatic Hyperplasia
  • Bladder Cancer
  • Mental Disorders
  • Others

By Material

  • Plastic
  • Cotton fabrics
  • Super Absorbents
  • Latex
  • Others

By Gender

  • Male
  • Female

By Age

  • Below 20 years
  • 20 to 39 years
  • 40 to 59 years
  • 60 to 79 years
  • 80+ years

By Distribution Channel

  • Retail Stores
  • E-commerce

By End-use

  • Hospital
  • Ambulatory Surgical Centers
  • Nursing Facilities
  • Long term care centers
  • Others

The above information is provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • UK
    • France
    • Spain
    • Italy
  • Asia Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
  • Latin America
    • Brazil
    • Mexico
    • Argentina
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE


Authors: Mariam Faizullabhoy

Frequently Asked Questions (FAQ) :

The global continence care market was valued over USD 14 billion in 2021 and is anticipated to expand at a CAGR of over 7% through 2030, driven by growing health consciousness among individuals.

The urinary catheter market segment held a sizable market share in 2021 and is projected to be valued at approximately USD 3 billion by 2030 owing to its increasing usage resulting from the rising prevalence of chronic urinary ailments and other health disorders.

The market growth is anticipated to be driven by the growing comorbidities linked with rising health concerns among the female population due to various medical conditions. The feminine health disease segment is estimated to witness a CAGR of more than 7% CAGR over 2022-2030.

The key companies in the continence care industry include Essity AB, Kimberly-Clark Corporation, Coloplast, Unicharm Corporation, Paul Hartmann AG, Ontex, First Quality Enterprises, Medline Industries Inc., Hollister Incorporated, ConvaTec Group PLC, B. Braun Melsungen AG, ABENA A/S, Attends Healthcare Products, Inc., Becton Dickinson and Company, Urocare Products, Inc., Cardinal Health, Fu Burg Industrial Co. Ltd., MRK Healthcare Pvt. Ltd. (Nulife), Principle Business Enterprises, Inc. and others.

Continence Care Market Scope

Buy Now

Immediate Delivery Available

Premium Report Details

  • Base Year: 2021
  • Tables & Figures: 1131
  • Countries covered: 18
  • Pages: 630
 Download Free Sample