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Cloud Testing Market size is projected to experience a healthy growth during 2023 to 2032, led by the surging adoption of cloud computing services across a broad industry vertical.
A paradigm shift from on-premises to cloud-based infrastructure has accelerated the demand for cloud-based testing services to measure, analyze, and regulate workflow. Enterprises are rapidly switching to cloud testing platforms for better testing owing to their ability to improve communication, planning, strategizing, and test execution.
The growing popularity of cloud testing can be attributed to the myriad of benefits such as test automation for diverse teams, testing-as-a-service (TaaS), resource-oriented paradigm, and enhanced test coverage. Additionally, the outbreak of the COVID-19 pandemic catalyzed the digitization of businesses worldwide encouraging the adoption of cloud computing models. Hence, the demand for cloud testing solutions and services increased substantially across the IT, healthcare, government, and manufacturing sectors.
The cloud testing market from GUI interface segment is estimated to record substantial revenue gains up to 2032, due to its ability to ensure compatibility between software application functions and specific requirements. This helps users effectively analyze screens and control systems including menus, buttons, and others.
In terms of applications, the cloud testing industry is anticipated to witness sizeable growth from retail and e-commerce applications through 2032. Retailers are increasingly investing in cloud infrastructures to reduce the extra expenses associated with the development and maintenance of the IT infrastructure. The growing adoption of cloud computing across the retail sector has fostered significant development of advanced cloud testing solutions and services. For instance, in February 2022, Microsoft launched Cloud for Retail, a robust portfolio of AI-powered retail solutions.
North America cloud testing market will gain remarkable momentum during the forecast timeline, attributed to the increasing spending on cloud infrastructure. A dynamic growth in the number of cloud-based data centers across the region will favor the industry expansion. The presence of leading tech companies and retail giants is set to boost the adoption of cloud-based solutions and services. For instance, in January 2023, Amazon’s cloud business announced plans to earmark USD 35 billion in spending for the development of new data centers in Virginia by 2040, to compete with Microsoft and Alphabet. Furthermore, with rapid penetration of BYOD (Bring Your Own Device) trends, and increasing sales of smartphones, and laptops, the region is likely to witness an upsurge in demand for cloud services.
The competitive landscape of the cloud testing market include IBM, Oracle Corporation, Google Inc., Cigniti Technologies, Cognizant, Capgemini, Micro Focus International plc., CA Technologies (Broadcom Inc.), and Cygnet Infotec. These companies are launching innovative products and novel offerings to cater to a larger audience and strengthen their competitive lead in the market. For instance, in March 2023, Google revealed new AI-powered features for its cloud customers including OpenAI, and Midjourney.