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Automotive Display Market size exceeded USD 13 billion in 2021 and is projected to grow at a CAGR of over 9% between 2022 and 2028. Rising investments in the automotive sector by industry players are supporting the business demand.
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Automotive displays when integrated into the infotainment systems offer an extensive range of intriguing services such as music, videos, vehicle health monitoring, and other connected services. The integration of advanced hardware & software systems, such as Apple CarPlay, Android Auto, and Spotify, is further driving the market expansion.
Increasing sales of electric and hydrogen fuel cell vehicles across the globe are creating a favorable environment for the market. Various governments, such as the UK, India, Canada, and South Korea, are adopting various strategies to accelerate the EV sales in the region. For instance, in December 2021, the UK Government announced to provide a scheme of grant for electric vehicles in the country. With this plan, the government will provide a grant of USD 2,063, with a selling price of up to USD 44,100 for the passenger cars. Additionally, the government is providing a grant of USD 687.7 for mopeds and motorcycles with a selling price of up to USD 13,755.
Report Coverage | Details |
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Base Year: | 2021 |
Market Size in 2021: | 13 Billion (USD) |
Forecast Period: | 2022 to 2028 |
Forecast Period 2022 to 2028 CAGR: | 9% |
2028 Value Projection: | 24 Billion (USD) |
Historical Data for: | 2018 to 2021 |
No. of Pages: | 230 |
Tables, Charts & Figures: | 369 |
Segments covered: | Product, Screen Size, Display Technology |
Growth Drivers: |
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Pitfalls & Challenges: |
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The growing demand for automobiles is encouraging passenger car manufacturers to expand their manufacturing facilities. Established automobile OEMs, such as Maruti Suzuki India Limited, BMW AG, and Zhejiang Geely Holding Group Co., Ltd., are significantly investing in production facilities. Automotive displays are witnessing high growth owing to various innovations by market players to attract consumers. Established manufacturers, such as HARMAN International, Yazaki Corporation, and Magnachip Semiconductor Corporation, are investing in their R&D for advanced automotive display innovations.
One of the vital factors affecting the automotive display market growth is high-cost prices associated with automotive display. To establish the automotive display manufacturing facility, high investment is required, limiting the industry demand. Additionally, minute defects in screen results in the replacement of full display, thereby increasing the maintenance costs. LED displays need to maintain the brightness content to enhance readability.
Industry statistics was negatively affected due to the novel COVID-19 outbreak worldwide. The automotive display sales were declined in the first three quarters of 2020 owing to various factors including manufacturing suspension and disruption in the global supply chain. However, the rising demand for automobiles from mid-2021 is expected to observe a steady growth recovery after the pandemic.
Center stack display held around 45% of the automotive display market share in 2021 led by increasing demand for advance infotainment systems and gesture controls. Center stack display can be interfaced with multiple infotainment systems & IoT features and is easy to operate.
The rising popularity of semi-autonomous cars worldwide will create favorable environment for center stack displays. Industry participants are establishing strategic partnerships with display OEMs to enhance their service offerings.
5” – 10” size screens are standard sizes used in the majority of passenger cars and medium commercial transport vehicles. The companies, such as Visteon Corporation and Robert Bosch GmbH, are focusing on investments to enhance the capabilities of this standard sizes screen display. For instance, in June 2021, Visteon Corporation developed a microZone display technology providing about 70% contrast ratio, which is more compared to LED displays, The displays integrated with microZone in standard sizes are predicted to be in the market by early 2024.
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The TFT-LCD display segment is poised to witness nearly 9% gains through 2028. TFT-LCD display cost is lower than OLED and they are majorly available in the market. Furthermore, TFT-LCDs can be integrated with minimum circuit design and offers high light transmittance. TFT displays response time is fast & accurate and possess the ability to deliver sharp visibility with minimal energy consumption, creating considerable opportunities for the automotive display industry.
Manufacturers are introducing new TFT-LCD displays in potential regions to achieve higher profitability. Companies, such as Continental AG and Hyundai Mobis, are focusing on compact sizes TFT-LCD displays for commercial transport vehicles.
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The automotive display market size in Asia Pacific valued at above USD 6 billion in 2021. The growing demand for passenger cars in the region is encouraging car OEMS to setup manufacturing facilities, creating robust opportunities for these displays. For instance, in November 2021, Xiaomi Corporation announced to setup its first electric car factor in Beijing, China, which will be introduced by 2024.
Automotive manufacturers are highly emphasizing on improving the flexibility and connectivity features of their display system to attract a larger consumer and enhance their market share.
The key automotive display market participants include Alpine Electronics, Blaupunkt, Continental AG, Denso Corporation, HARMAN International, Hyundai Mobis, Mitsubishi Electric, MTA S.p.A., Stoneridge Inc., Nippon Seiki, Panasonic Automotive Systems, Magneti Marelli, Pricol Ltd., Robert Bosch GmbH, Simco, Ltd., Visteon Corporation, and YAZAKI Corporation.
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Market, By Type
Market, By Screen Size
Market, By Display Technology
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