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Based on the product type, the bleaching agent market size is classified into peroxide based, chlorine based, reducing agents, enzymes and phenolic based bleaching agents. Chlorine based bleaching agent generated over USD 14.5 billion in 2017. They are mainly used as disinfectant and as laundry cleaning product which helps in destroying germs. The product finds application for cleaning swimming pools to keep them free of waterborne germs which may cause diarrhea, swimmer’s ear, etc. According to the Association of Pool & Spa Professionals (APSP), U.S. consists of 10.4 million residential and 309,000 public swimming pools, which will have subsequent positive impact on the chlorine based bleaching agents demand for cleaning purposes.
Based on applications, the market is categorized into pulp & paper, water treatment, textile, construction, healthcare, electronics and food & beverage. Water treatment application segment is expected to grow at a CAGR close to 5.5% through 2025. Rapid industrialization & urbanization in the emerging economies such as India, Malaysia and Indonesia have witnessed strong growth in its industrial activities and a consistently growing need to treat contaminated water. These trends will propel product demand as they are widely used in water treatment activities owing to its excellent disinfectant properties.
Wastewater treatment processes are widely applicable across industrial and residential sector due to the rising environmental & aquatic concerns. Scarcity of clean water, danger to aquatic lives, growing water borne diseases etc. are some of the major reasons for treating waste water. Several European nations are upgrading and developing waste water treatment plants to contest its water scarcity.
Asia Pacific bleaching agents market generated revenue close to USD 17.5 billion in 2017 due to gradual rise in hydrogen peroxide demand from pulp & paper and chemical industries in countries including India and China. For instance, rising pulp & paper industry applications, such as printing digital pictures, social books, flex printing and other types of keepsakes, is increasing which is likely to upsurge demand for paper in the form of packaging.
North America is witnessed to be contributing a healthy revenue share towards bleaching agents industry owing to high chlorine based bleaching agent consumption. Moreover, rising government investments in waste water treatment plants will also drive the bleaching agents market share in the coming years.