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Many smart air purifiers are designed to be energy-efficient and use eco-friendly materials, appealing to environmentally conscious consumers. For instance, Atem X, a smart, slim, bionic air purifier, was unveiled in November 2022 by IQAir, a Swiss company that specializes in air quality technology. It is the newest model in IQAir's line of high-performance air purifiers. Four seemingly unrelated qualities—powerful air purification, quiet operation, low energy consumption, and a slim, elegant design—were brought together to create AtemX. In some regions, government initiatives and regulations promoting indoor air quality and environmental health have encouraged the adoption of smart air purifiers, supporting market growth.
For instance, the Clean Air Act, the main federal law that regulates air pollution in the United States, sets standards for six major air pollutants, including particulate matter, ozone, and nitrogen dioxide. The EPA also has regulations for indoor air quality, such as the National Emission Standards for Hazardous Air Pollutants (NESHAPs) for radon and asbestos.