Menstrual Cup Market Size

Menstrual Cup Market Size

Menstrual Cup Market size was valued at USD 314.3 million in 2022 and is projected to reach USD 475.1 million by 2032 driven by increasing inclination towards organic products.

To get key market trends

  Download Free Sample

A menstrual cup is a reusable feminine hygiene product designed to collect menstrual fluid during menstruation. It is a small, bell-shaped cup made of medical-grade silicone, latex, or elastomer materials. Menstrual cups are inserted into the vagina to collect menstrual blood rather than absorbing it such as pads or tampons. Further, menstrual cups are considered to be a discreet and convenient option for managing menstrual flow, allowing women to participate in various activities without discomfort or leakage.

Additionally, rapid urbanization and growing literacy rate among women is accelerating business progression. The World Banks’s Water Global Practice is collaborating with countries of all nations to include menstrual health and hygiene in water-related projects. For instance, the Rural Water, Sanitation and Hygiene for Human Capital Development Project in Bangladesh aims to eradicate stigma associated with women buying various menstrual products such as menstrual cups and promotes women empowerment.

Furthermore, rising literacy rates among the female population base is significantly impacting the expansion of industry. In rural areas of developing countries, absenteeism is influenced by taboo associated with menstruation and a lack of infrastructure. For instance, in Kenyan research, 95% of menstrual girls missed 1-3 school days, 70% said their grades suffered, and over 50% dropped out of class owing to their periods.