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Marketing Analytics Market Share

  • Report ID: GMI7269
  • Published Date: Nov 2023
  • Report Format: PDF
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Marketing Analytics Market Share

Major players operating in the marketing analytics industry are:

  • CleverTap
  • Google
  • HubSpot
  • Mailchimp
  • Microsoft Corporation
  • Salesforce
  • SAP SE
  • SAS Institute, Inc.
  • Semrush

HubSpot, Mailchimp, and Microsoft Corporation dominate the market owing to their comprehensive and user-friendly analytics tools. HubSpot offers an all-in-one marketing platform. Mailchimp excels in email marketing analytics and customer engagement. Microsoft provides advanced analytics solutions catering to diverse business needs. The user-centric interfaces, robust features, and wide-ranging capabilities of these companies make them dominant players as they can fulfill marketing analytics requirements effectively.

Authors: Preeti Wadhwani

Frequently Asked Questions (FAQ) :

The marketing analytics industry was valued at USD 4.6 Billion in 2022 and is anticipated to register over 19.5% CAGR between 2023 and 2032.

The retail & consumer goods segment accounted for a market share of 26% in 2022 and is poised to grow through 2032 due to heightened competition and evolving consumer behaviors.

North America marketing analytics industry share was around 40% in 2022 and is projected to register significant growth through 2032 due to advanced technological infrastructure and significant investments in data-driven solutions.

CleverTap, Google, HubSpot, Mailchimp, Microsoft Corporation, Salesforce, SAP SE, SAS Institute, Inc., and Semrush.

Marketing Analytics Market Scope

  • Marketing Analytics Market Size
  • Marketing Analytics Market Trends
  • Marketing Analytics Market Analysis
  • Marketing Analytics Market Share

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    Premium Report Details

    • Base Year: 2022
    • Companies covered: 20
    • Tables & Figures: 285
    • Countries covered: 19
    • Pages: 220
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