Breast Pads Market Analysis

Breast Pads Market Analysis

The breast pads market by type is segregated into reusable, disposable, hydrogel, and silicone. The reusable segment garnered more than USD 69 million revenue size in the year 2022. Reusable breast pads are softer and more environmentally friendly. These are more reasonably priced over the lo ng term and washable. Additionally, these offer better air circulation, ventilation, and breathability as they are typically manufactured from natural fibres, therefore these are crucial for the recovery of a painful nipple.
 

On the basis of distribution channel, the breast pads market is classified into retail, wholesale, and e-commerce. The retail segment accounted for over 43% industry share in the year 2022.These mass merchandisers give customers greater convenience, designated spaces for mother-care products, plans, bundling discounts, and a straightforward shopping experience all under one roof. Moreover, these methods of distribution are designed to be a "one-stop-shop" for breast care supplies. To make them easily accessible to the customers, these are typically situated close to a residential area.
 

U.S. breast pads market accounted for USD 75 million revenue size in 2022. Breastfeeding rates in the U.S. have been increasing over the years due to various factors, including awareness campaigns, educational initiatives, and improved support for breastfeeding mothers. As more mothers choose to breastfeed their babies, the demand for breast pads is also increasing in order to manage breast milk leakage. Additionally, major shift of mothers from other breast milk substitutes to natural breastfeeding.
 

Breast Pads Market Share