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App Analytics Market Share

  • Report ID: GMI6241
  • Published Date: Jul 2023
  • Report Format: PDF

App Analytics Market Share

Major companies operating in the app analytics market are

  • Adobe Systems Inc.
  • Amazon.com
  • IBM Corporation
  • Google
  • Mixpanel
  • Localytics
  • Yahoo Inc.

These players are focused on strategic partnerships, new product launches, and commercialization efforts for market expansion. They are also heavily investing in research to introduce innovative products and garner the maximum market revenue.

Authors: Preeti Wadhwani

Frequently Asked Questions (FAQ) :

The market size of app analytics reached USD 3.3 billion in 2022 and is poised to expand at 21.8% CAGR from 2023 to 2032, owing to the proliferation of smartphones and growing popularity of mobile applications.

The ad monitoring & marketing analytics segment held around 21% market share in 2022 and is expected to grow as businesses increasingly focus on optimizing their advertising campaigns and measuring their marketing performance.

North America market accounted for 35% of revenue share in 2022, due to factors including high smartphone penetration, presence of major app analytics vendors, technological advancements, and a robust digital ecosystem.

Adobe Systems Inc., Amazon.com, IBM Corporation, Google, Mixpanel, Localytics, and Yahoo Inc.

App Analytics Market Scope

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Premium Report Details

  • Base Year: 2022
  • Companies covered: 17
  • Tables & Figures: 334
  • Countries covered: 18
  • Pages: 300
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