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Global Additives Market Share
- Report ID: GMI4776
- Published Date: Jul 2020
- Report Format: PDF
Global Additives Market Share
Global additives market for deodorants and antiperspirants is fragmented with major players including :
- Nouryon
- Givaudan
- BASF SE
- Dow Chemical
- Symrise AG
- Wacker Chemie AG
- IFF Inc
- Firmeinch
Participants in additives industry for deodorants and antiperspirants application are incorporating strategies including capacity expansions, mergers & acquisitions, new product launches and partnerships & collaborations. For instance, In 2018, Givaudan acquired Expressions Parfumées, a pioneer in natural fragrance perfumes that is sold under the brand name, NACTO. This acquisition will help the company to gain a brand recognition in the market and broaden its consumer base.
In 2018, Firmenich launched its third white biotechnology perfumery ingredient, a refined & highly environmentally friendly variant of the iconic Z11, enhancing its product offerings in the market. In 2018, the company acquired Agilex Fragrances significantly increasing its market share with small- & mid-sized customers in North America. This was followed by the acquisition of Fragrance West in California making it the only fragrance company to serve the U.S. middle-market with manufacturing capabilities on both the East and West Coast.
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Additives Market Scope
