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Based on type, the white mushrooms market from button mushrooms segment dominated around USD 25.26 billion revenue in 2022. Button mushrooms, also known as Agaricus bisporus, dominate the market. These mild-flavored and versatile mushrooms are widely used in various cuisines and food products, making them a staple in households and the foodservice industry alike.
Following closely are oyster mushrooms, which have been gaining popularity due to their earthy and nutty flavor profile. Their adaptability in different dishes and their potential health benefits have contributed to their market share growth. The other category includes various less common white mushroom varieties, such as enoki and beech mushrooms, which collectively hold a smaller share in the market.
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Fresh mushroom segment accounted for 80% of the white mushroom market share in 2022. Fresh mushrooms constitute the largest market share, being the most commonly consumed form. They are prized for their natural flavor, texture, and versatility in cooking, making them a staple in salads, stir-fries, soups, and various culinary applications. Following fresh mushrooms, processed mushrooms hold a significant share, encompassing various forms such as canned/jarred, frozen, dried, and powdered mushrooms.
Among these, canned and jarred mushrooms have a substantial market presence due to their convenience and longer shelf life. Frozen mushrooms are also popular, offering year-round availability and ease of use. Dried and powdered mushrooms, although holding a smaller share, are gaining traction as they are prized for their extended shelf life, concentrated flavor, and versatility in seasoning and flavoring dishes.
Based on grade, the white mushrooms market is anticipated to grow at 6.5% CAGR through 2032. The standard category, which typically holds a larger market share, includes mushrooms that meet the basic quality standards in terms of size, appearance, and freshness. These mushrooms are widely available, competitively priced, and commonly used in everyday cooking and foodservice establishments. They cater to a broad consumer base seeking affordable and reliable mushroom options. On the other hand, the premium category represents a smaller but growing market share.
Based on application, the white mushroom market from culinary & food service segment will gain remarkable momentum during the forecast timeline. The culinary and foodservice sector commands the largest share, as white mushrooms are a fundamental ingredient in various cuisines worldwide. Their mild flavor, meaty texture, and adaptability to a wide range of dishes make them a staple in both home kitchens and professional foodservice establishments, such as restaurants, hotels, and catering services. The retail sector, encompassing fresh and processed mushroom products, holds a substantial market share, serving the needs of consumers who prefer to purchase white mushrooms for home consumption.
Based on distribution channel, the white mushroom market from supermarkets and hypermarkets segment to show tremendous growth through 2032, owing to their extensive reach, diverse product offerings, and the convenience they offer to consumers. These large retail outlets provide a wide selection of fresh and processed white mushrooms, catering to the needs of both individual shoppers and families. Convenience stores also play a significant role, particularly in urban areas, by offering a convenient option for quick purchases of mushroom products, including packaged and canned varieties.
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Asia Pacific white mushroom market size held over USD 11.93 billion in 2022, due to its vast population, strong agricultural production capabilities, and a long history of mushroom cultivation. Chinese consumers have a deep appreciation for mushrooms, both for culinary and medicinal purposes, contributing significantly to the market's size.
India also plays a notable role in the Asia-Pacific market, with a growing population and an increasing focus on health and nutrition, leading to rising demand for white mushrooms. Countries such as Japan and South Korea have well-established markets for white mushrooms, with a preference for premium-quality mushrooms, including various specialty varieties. These markets have a significant share of health-conscious consumers who value the nutritional benefits of white mushrooms.