Washing Machine Market Trends

Washing Machine Market Trends

Sales promotions, discounts, and attractive financing options by manufacturers and retailers played a role in encouraging washing machine purchases. For instance, Samsung is offering a free set of detergent with the purchase of select washing machines through September 30, 2023. Similarly, GE is offering a buy-one-get-one-free promotion on select washing machines through November 30, 2023. Besides, innovations in washing machine technology, such as energy efficiency, smart features, and advanced washing modes, enticed consumers to upgrade their older models. For example, Load-sensing technology senses the weight of the laundry load and adjusts the water and energy usage accordingly. This can save up to 30% on energy costs.