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Vitamin A Market Size, By Product (Food-Grade, Feed-Grade, Pharmaceutical-Grade), By Type (Natural, Synthetic), By Application (Dietary, Supplements, Food & Beverages, Animal Feed {Poultry [Layers, Broilers, Turkey], Cattle [Dairy, Beef, Calf], Swine, Aquaculture}, Personal Care & Cosmetics) Industry Analysis Report, Regional Outlook, Application Potential, Covid-19 Impact Analysis, Price Trends, Competitive Market Share & Forecast, 2021 – 2027

  • Report ID: GMI1765
  • Published Date: Aug 2021
  • Report Format: PDF

Industry Trends

Vitamin A Market size exceeded USD 490 million in 2020 and is estimated to grow at a CAGR of over 5% from 2021 and 2027. Growing awareness of health, affordability due to socioeconomic development, and government initiatives will positively impact the global vitamin A industry expansion.

Consumers have realized its benefits in reducing the risk of prostate, lung & other types of cancers and lifestyle diseases including measles, diabetes, cardiovascular diseases, obesity, Age-related Macular Degeneration (AMD), and diarrheal diseases. The growing awareness of consumers on maintaining a healthy diet will be a key factor influencing the market dynamics.

Vitamin A Market

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Rapid spread of COVID-19 through major cities, ports, and business centers is likely to increase the prices of vitamin A raw materials in the short and medium run. The demand for vitamin A increased during the COVID-19 pandemic. Medicines, dietary supplements, and food & beverages were included in the essential category during the COVID-19 crisis. The relaxation on transportation and import & export of essential goods supported the supply of vitamin A in the market.

Stringent government regulations on vitamin A labeling and application are anticipated to restrict the vitamin A market demand over the forecast period. For instance, the dietary supplement industry is regulated by several rules defining the consumption and labeling of vitamin A quantity, which may affect the dietary supplement and vitamin A industry growth. Moreover, manufacturers of dietary supplements have to pay a close attention to the quantity of vitamin A used in supplements as some types of vitamin A can be dangerous in high doses. Excess preformed vitamin A can lead to dizziness, nausea, migraines, coma, and death. This factor can hinder the product demand.

Wide benefits of vitamin A to drive demand in the animal feed industry

Global Vitamin A Market Size By Feed-Grade  

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Vitamin A market from feed-grade segment is expected to surpass USD 470 million by 2027 and is anticipated to demonstrate a 4.5% CAGR during the forecast period. Vitamins are added to animal meals in moderate doses to aid their general growth, well-being, and performance. As ruminants become more productive, they require several vitamins. As a result, livestock farmers commonly utilize feed additives, such as vitamin A, to boost the animals’ antioxidant capacities and prevent economic losses.

Growing demand for fortified supplements to support the natural vitamin A market statistics

Global Natural Vitamin A Market Size

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Natural vitamin A market is expected to showcase significant CAGR of over 6% from 2021 to 2027 and is anticipated to reach over USD 45 million by 2027. Natural vitamin A is expected to grow as people become more aware about the benefits of natural products. Rising usage of fortified food and supplements is due to changing consumer behavior and eating habits, which will support the natural vitamin A demand.

The outbreak of COVID-19 is anticipated to support the demand for vitamin A in dietary supplements

Global Vitamin A Market Size By Dietary Supplements

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Vitamin A market from dietary supplements will surpass USD 135 million by 2027 and is anticipated to record over 5.5% CAGR during the forecast period. Dietary supplements are increasingly popular around the world and the sales of dietary supplements have risen dramatically in amid the COVID-19 pandemic in most nations. According to a survey by MDPI, the worldwide dietary supplement industry was valued at over USD 101.38 million in 2018 and was predicted to quadruple that amount in 2020, driving the rising demand for vitamin A. Moreover, the usage of dietary supplements has been steadily expanding over the world with roughly 50%- 75% of the population taking them on a regular basis, thus supporting market expansion.

Rising incidences of vitamin A deficiency diseases to propel the Asia Pacific vitamin A market forecasts

Asia Pacific Vitamin A Market Size

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The booming Asia Pacific pharmaceuticals industry is expected to drive the demand for vitamin A over the forecast period. The regional market is set to surpass USD 235 million by 2027. The rising prevalence of photoreceptor pigment disorder and expanding pharmaceutical industry in the region will boost market demand. Furthermore, the government has initiated various policies to control the spread of vitamin A deficiency diseases including lack of rhodopsin, a photoreceptor pigment.

Strategic acquisitions and mergers among industry participants to accelerate vitamin A market competitiveness

Key players operating in the global vitamin A market include BASF, DSM, Zhejiang Medicine, Adisseo, Zhejiang NHU Co., Ltd., Xiamen Kingdomway Group, Zhejiang Tianhecheng Bio-technology Shares Co., Ltd., Vitafor NV, Nutrilo GmbH, and Divi's Nutraceuticals. The key players in the market are engaged in different strategies including mergers & acquisitions to strengthen their market position and distribution channel. Moreover, several key market participants are working on new product development & launches and industrial capacity expansion as their key strategies to expand their foothold in the industry.

In January 2021, DSM announced Lake Chemicals and Minerals as the exclusive distributor of DSM’s products such as minerals, carotenoids, nutritional lipids, nutraceuticals, specialty products, and antioxidants. The products will serve the Republic of Ireland’s food, nutrition, and supplement sectors. This strategy will help the company to enhance its market share and reach in the country.

In March 2018, Adisseo formed a strategic partnership with Seventure Partners, a France-based financing innovation and life science microbiome investment company, by investing USD 28.51 million and launching AVF, an innovative venture capital fund dedicated to innovative animal health and nutrition. This strategy helped the company to develop innovative products and enhance its overall revenue.

The global vitamin A market research report includes in-depth coverage of the industry with estimates & forecast in terms of volume in Tons & revenue in USD Million from 2016 to 2027 for the following segments

By Product

  • Food-grade
  • Feed-grade
  • Pharmaceutical-grade

By Type

  • Natural
  • Synthetic

By Application

  • Food & Beverages
  • Dietary Supplements
  • Animal Feed
    • Poultry
      • Layers
      • Broilers
      • Turkey
    • Cattle
      • Dairy
      • Beef
      • Calf
    • Swine
    • Aquaculture
  • Personal Care & Cosmetics

The above information has been provided for the following regions and countries:

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Thailand
    • Malaysia
    • Australia
  • Latin America
    • Brazil
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
Authors: Kunal Ahuja, Tushar Malkani

Frequently Asked Questions (FAQ) :

The global vitamin A industry size had reached more than USD 490 million in 2020 and will strike a CAGR of over 5% up to 2027.

The vitamin A business size from the feed-grade product segment could attain close to USD 470 million by 2027 owing to increasing adoption by livestock farmers.

Natural vitamin A industry revenue will exceed USD 45 million through 2027 due to the higher usage of fortified food and supplements as well as the changing consumer behavior and eating habits.

The vitamin A industry in Asia Pacific is likely to touch USD 235 million by 2027 due to the flourishing pharmaceuticals sector in the region.

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Premium Report Details

  • Base Year: 2020
  • Companies covered: 20
  • Tables & Figures: 405
  • Countries covered: 18
  • Pages: 270

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