Global Plano Sunglasses Market size was worth over USD 16 billion in 2016 and is foreseen to surpass 450 million units by 2024.
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Necessity for eye protection against harmful UV radiation has enhanced the plano sunglasses market growth. As per AOA, prolonged exposure to solar radiation increases macular degeneration risks. Shifting consumer preference for vision comfort and prevention from macular degeneration will drive the plano sunglasses market demand.
Changing lifestyle and income trends has enhanced the demand for stylish plano sunglasses. Easy product availability at competitive prices through online stores and independent brand showrooms will propel the product penetration. Inclination towards sporty wraparounds, retro and cat-eye designs will support the plano sunglasses industry demand.
Positive impact of media offering promotional campaign particularly in emerging economies is expected to drive the plano sunglasses demand. Moreover, new product launches and expanding brand portfolio to complement the changing demographic trends will create new opportunities for plano sunglasses market growth.
|Plano Sunglasses Market Size in 2016:
|16 Billion (USD)
|2017 to 2024
|2024 Value Projection:
|29 Billion (USD)
|Historical Data for:
|2013 to 2016
|No. of Pages:
|Tables, Charts & Figures:
|Product, Material, Distribution Channel and Region
|Pitfalls & Challenges:
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Premium price trends particularly in Europe and the U.S. has enabled to be the major revenue contributors. Reduced spectacles usage due to contact lens penetration and emergence of advanced eye correction operations including LASIK will propel the plano sunglasses market growth. Rising demand for eye protection among the contact lens wearers will support the product demand.
Increasing product scope in sports applications due to its superior resistance and UV absorption will drive the business growth. Favorable regulations in fitness and sports organizations for mandatory product usage will provide positive outlook for industry growth. As per reports, around 40,000 sports related eye injuries are reported every year in the U.S.
Technological advancement in production process including press polish forming, vacuum forming and injection molding will propel the industry demand. Emergence of polarized products along with product innovations including anti-scratch and anti-glares has enhanced the product demand.
Increasing R&D spending along with growing manufacturing facilities particularly in China, India and Thailand will fuel the product development. However, increasing dependency on spectacles due to visual deficiencies including myopia and hyperopia are the key factors restraining the plano sunglasses market growth.