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Well-established companies such as
together signifies strong competition in global nitrile butadiene rubber powder industry. Product differentiation and strategic expansion among top players increases competition in the market.
For instance, Saudi Aramco has been producing NBR powder products though ARLANXEO with high focus on frictional materials. ARLANXEO was a JV formed between two companies, LANXESS and Saudi Aramco. In December 2018, LANXESS sold its 50% stake to Saudi Aramco making it the sole owner of ARLANXEO, one of the key manufacturers of synthetic rubber business.