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Ice Cream Parlor Market Trends

Report ID: GMI6706
Published Date: Sep 2023
Report Format: PDF

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Ice Cream Parlor Market Trends

Collaborations between ice cream companies and movies, resulting in movie-themed ice creams, have proven to be a lucrative growth strategy for the market. These collaborations generate buzz among consumers, garnering the attention of both moviegoers and ice cream lovers. For instance, in July 2023, Baskin Robbins, an American multinational ice cream chain, forged a strategic partnership with Barbie The Movie, becoming its designated dessert collaborator in India. For the film’s exclusive theatrical debut in July 2023, Baskin Robbins paid tribute to Barbie the Movie by introducing the ice cream, Mermaid Sundae. This synergy between entertainment and indulgence enhances brand visibility, customer engagement, and revenue for ice cream parlors.

Authors: Avinash Singh, Sunita Singh

Frequently Asked Questions (FAQ) :

Ice cream parlor industry size was USD 13.2 billion in 2022 and will register over 4.5% CAGR from 2023-2032 due to the growing innovations in ice cream flavors and products worldwide.

The franchise type segment is expected to register 37% share of the ice cream parlor industry by 2032, on account of the presence of emerging ice cream companies targeting and capitalizing on local expertise.

Asia Pacific registered over 41% share of the ice cream parlor market in 2022 and is expected to witness appreciable growth from 2023-2032 owing to the surging demand for frozen snacks, particularly among the millennial population in the region.

Cold Stone Creamery, Ben & Jerry’s Homemade Inc., Baskin Robbins, Blue Bell Creameries, Fosselman’s Ice Cream Company, Natural Ice Creams, and Marble Slab Creamery are some of the major ice cream parlor companies worldwide.