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Fitness Equipment Services Market Size

  • Report ID: GMI443
  • Published Date: Apr 2024
  • Report Format: PDF

Fitness Equipment Services Market Size

Fitness Equipment Services Market size was valued at USD 3.1 billion in 2023 and is estimated to register a CAGR of 3.5% between 2024 and 2032. As industry players seek to expand their offerings and market presence, strategic alliances have become integral. These partnerships enhance product portfolios, streamline operations, and capitalize on synergies.


For instance, in September 2023, A gym equipment company in Milton Keynes announced that it is poised for a substantial £20 million turnover this year following a recent merger with the United Kingdom's foremost sports and fitness product supplier. Dyaco UK, located at Wolverton Mill, officially announced a strategic collaboration with the well-known Sweatband brand. Sweatband specializes in selling equipment for various sports, including exercise machines and items for home gyms. This merger positions Dyaco as the sole provider in the UK capable of serving the complete fitness market, ranging from high-end commercial spaces to home fitness and covering a wide array of sports.

The increasing trend of mergers and acquisitions in the fitness equipment services sector underscores a dynamic market landscape driven by the quest for innovation and comprehensive solutions. This evolving market environment reflects a proactive response to changing consumer preferences and a commitment to delivering top-tier fitness solutions.

The fitness equipment services market experiences a surge in demand driven by the rising popularity of at-home equipment services. As the trend toward home fitness continues to grow, consumers increasingly invest in personalized workout spaces. This has led to an increased need for services such as equipment installation, maintenance, and repairs for at-home fitness setups.

The convenience and flexibility of exercising at home have fueled a robust demand for specialized services, reflecting a fundamental shift in the fitness industry toward meeting the evolving preferences of health-conscious individuals. In December 2021, Cult.fit, a prominent player in the fitness and wellness sector, acquired leading cardio equipment brands, including RPM Fitness, Fitkit, Onefitplus, and the bicycle brand Urban Terrain, strategically strengthening its position in the fitness direct-to-consumer (D2C) market and home fitness. This moves marks Cult.fit's entry into the bicycle business with the Urban Terrain acquisition.

Rapid technological advancements in fitness equipment are driving market demand. Innovations such as smart fitness machines, wearable technology, and integrated digital platforms have revolutionized the fitness industry. Consumers are seeking sophisticated equipment that offers personalized workout experiences, real-time performance tracking, and interactive features. The integration of technology into fitness equipment not only enhances user experience but also creates a demand for associated services, including maintenance, software updates, and technical support.

The fitness equipment services market faces constraints stemming from various factors. Economic uncertainties, particularly during downturns, lead to reduced consumer spending on non-essential items, impacting the demand for fitness equipment services. Logistic challenges, including supply chain disruptions and transportation issues, can hinder the timely delivery of equipment and services. Additionally, evolving safety regulations and standards may necessitate costly modifications, impacting profit margins. Market saturation and intense competition pose challenges for new entrants, making it crucial for companies to differentiate themselves through innovation and service quality amidst these constraints.

Authors: Preeti Wadhwani, Aishwarya Ambekar

Frequently Asked Questions (FAQ) :

The market size of fitness equipment services reached USD 3.1 billion in 2023 and is set to witness 3.5% CAGR from 2024 to 2032, owing to the rising popularity of at-home equipment services and growing trend toward home fitness worldwide.

The routine maintenance segment held over 35% share in 2023 and is expected to register an appreciable CAGR from 2024-2032, due to consumers and commercial establishments alike prioritizing preventive maintenance.

North America market recorded over 33% share in 2023 and is expected to register a commendable CAGR from 2024-2032, attributed to growing trend towards home gyms and commercial fitness centers, in the region.

Acumatica, FreshBooks, Intuit Inc., Microsoft Corporation, NetSuite (Oracle), Sage Group, SAP SE, Wave Financial Inc., Xero, and Zoho Corporation, are some of the major fitness equipment services companies worldwide.

Fitness Equipment Services Market Scope

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Premium Report Details

  • Base Year: 2023
  • Companies covered: 17
  • Tables & Figures: 340
  • Countries covered: 26
  • Pages: 220
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