Enterprise Application Market Analysis

Enterprise Application Market Analysis

In the UK, the CRM product segment held over 30% enterprise application market share in 2021, owing to the increasing uptake of CRM enterprise applications for the implementation of AI, big data, IoT, and connected devices. CRM solutions boost employee productivity, enhance customer engagement & retention, and offer various other business benefits.
 

Based on product by industry vertical, the healthcare sector will account for a significant share of the CRM segment by 2028. Healthcare providers deal with a massive number of private and confidential datasets of their customers, thus requiring reliable CRM solutions for management. These solutions also help providers access customer data quickly, reducing the chances of casualties. The ongoing COVID-19 pandemic has considerably augmented CRM use in healthcare facilities. The adoption of cloud CRM in healthcare is increasing due to the heightened use of connected medical devices.
 

The cloud segment dominated around 55% Japan enterprise application market share in 2021, due to an increase in the usage of cloud services to reduce the cost of ownership across various industries. Cloud-based deployment helps enterprises to manage their business operations during the pandemic and allows users to work remotely & execute day-to-day operations.
 

The hybrid cloud computing service model makes use of both public and private clouds, which are bound together by technology to share data and applications. It provides deployment options, flexibility to businesses, and lets them optimize their existing security compliance & infrastructure. This flexibility in business operations is one of the major factors impelling the market expansion.
 

In the U.S. enterprise application market, the manufacturing segment is poised to witness a substantial growth rate of 5% during the forecast period, as automotive manufacturers in the region are transitioning toward leveraging enterprise applications to streamline production and shift toward Industry 4.0 practices.
 

Within the manufacturing segment, the heavy metals & machinery segment is expected to gain nearly 10% through 2028. Machine & equipment manufacturing companies deploy EAM solutions to monitor and support efficient operations of modern automated production lines.
 

Europe enterprise application market is anticipated to reach USD 80 billion in revenue by 2028. The European market is characterized by the surging adoption of lean manufacturing practices by several organizations and increasing focus on providing cloud-based EAM solutions to satisfy customer demands across the energy & utility landscape. Moreover, the market growth is strongly supported by regulatory developments within the European power sector that continues to shift toward green methods.