Automotive Display Market Analysis

Automotive Display Market Analysis

Center stack display held around 45% of the automotive display market share in 2021 led by increasing demand for advance infotainment systems and gesture controls. Center stack display can be interfaced with multiple infotainment systems & IoT features and is easy to operate.

The rising popularity of semi-autonomous cars worldwide will create favorable environment for center stack displays. Industry participants are establishing strategic partnerships with display OEMs to enhance their service offerings.
 

5” – 10” size screens are standard sizes used in the majority of passenger cars and medium commercial transport vehicles. The companies, such as Visteon Corporation and Robert Bosch GmbH, are focusing on investments to enhance the capabilities of this standard sizes screen display. For instance, in June 2021, Visteon Corporation developed a microZone display technology providing about 70% contrast ratio, which is more compared to LED displays, The displays integrated with microZone in standard sizes are predicted to be in the market by early 2024.
 

The TFT-LCD display segment is poised to witness nearly 9% gains through 2028. TFT-LCD display cost is lower than OLED and they are majorly available in the market. Furthermore, TFT-LCDs can be integrated with minimum circuit design and offers high light transmittance. TFT displays response time is fast & accurate and possess the ability to deliver sharp visibility with minimal energy consumption, creating considerable opportunities for the automotive display industry.
 

Manufacturers are introducing new TFT-LCD displays in potential regions to achieve higher profitability. Companies, such as Continental AG and Hyundai Mobis, are focusing on compact sizes TFT-LCD displays for commercial transport vehicles.
 

The automotive display market size in Asia Pacific valued at above USD 6 billion in 2021. The growing demand for passenger cars in the region is encouraging car OEMS to setup manufacturing facilities, creating robust opportunities for these displays. For instance, in November 2021, Xiaomi Corporation announced to setup its first electric car factor in Beijing, China, which will be introduced by 2024.