Automation Testing Market Analysis

Automation Testing Market Analysis

The non-functional testing segment is expected to exhibit more than 16% growth rate through 2032, due to its rising adoption in security testing, performance testing, compatibility testing, compliance testing & software usability testing. Non-functional testing also considers the system's load performance, security, and disaster recovery procedures. It enables an in-depth understanding of technologies and product behavior. It lowers the software's production risks and associated costs. Non-functional testing also determines whether a system complies with the specifications. It covers everything that functional testing does not. The primary goal of this type of testing is to ensure that the non-functional aspects of the application are tested and the program functions properly.

The mobile segment held a 28.51% automation testing market share and recorded a revenue of over USD 6 billion in 2022, credited to the rising demand for Android, iOS, Windows, and other mobile operating systems & smartphones. Furthermore, factors including the low cost of smartphones, the abundance of mobile-based applications, the declining data costs, and increased purchasing power are creating a high demand for mobile automation testing. Frank, Appium, Robotium, and Selendroid are some well-known mobile automation tools that aid in shortening the testing cycle.
 

The healthcare industry segment will expand at a CAGR of 15% between 2023 and 2032, led by increasing use of mobile devices, the growing population, changing lifestyles, and awareness of health-related issues. Test automation services help healthcare applications improve revenue cycle integrity and system adoption. Data used in healthcare applications include patient information such as names, phone numbers, and dates of birth. Before running tests, QA teams must spend time manually entering the data into healthcare software, which may result in small data sets or errors during test execution. As software testing procedures adopt data-driven automation frameworks, all test data generation is accelerated, allowing a larger collection of test data across multiple test executions.
 

Furthermore, the software generates reports in HTML, PDF, CSV, and text formats that provide insight into key performance indicators. By selecting the appropriate automated functional testing tools, healthcare organizations can test & verify these reports across multiple formats, allowing them to detect and fix issues more quickly.
 

The Asia Pacific automation testing market size reached USD 4 billion in 2022 and is estimated to depict over 16% gains till 2032. The presence of a large population, increasing infrastructures, and emerging technologies are major factors responsible for the market expansion. The growth of automated testing vendors is highly likely in major economies of Asia Pacific including Australia, Japan, Singapore, China, New Zealand, and Hong Kong. Governments in the region are taking efforts to accelerate the adoption of new technologies such as cloud-based services, mobile & online applications, AI, ML, automation, and IoT. The adoption of remote work practices by businesses has increased the demand for cloud-based solutions and IoT gadgets.