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Various manufacturers have adopted different strategies such as new product development & differentiation, mergers & acquisitions, production capacity expansion, diversification of sales & distribution network, etc. to gain competitive advantage. For instance, Royal Ridge Fruits increased its production capacity to cater the rising demand from food industry. Nestle S.A. and Mondelez International Inc. are the leading product manufacturers in the world with their spray dried coffee powder segments.
There are many mid and small-scale players present in the market, catering to the local or regional demand. Some such companies in air-dried food market include