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The rising demand for specialized AI hardware, like GPUs and TPUs, is a key trend propelling the AI server industry forward. These hardware components offer unparalleled performance for complex computations required in AI tasks. As organizations invest in advanced AI applications, the need for hardware optimized specifically for these workloads grows, fueling the adoption of AI servers equipped with GPUs and TPUs to meet the demands of modern AI-driven solutions.
For instance, in January 2024, NVIDIA unveiled the GeForce RTX™ 40 SUPER Series GPUs, such as the RTX 4070 SUPER, GeForce RTX 4080 SUPER, and RTX 4070 Ti SUPER, enhancing gaming experiences and fueling AI-powered PCs. These GPUs, built on the Ada Lovelace architecture, offer up to 52 shader TFLOPS, 836 AI TOPS, and 121 RT TFLOPS, empowering gaming, content creation, and innovation. This launch significantly strengthens the market by introducing technologically advanced components with premium features, further amplifying its appeal and broadening consumer options.