Adaptogens Market Analysis

Adaptogens Market Analysis

Global adaptogens market share from ashwagandha will depict a CAGR of more than 6.5% through 2032. Ashwagandha is taken as an extract after the meal and it is used to increase immunity, lower blood pressure, cure anxiety, and stress. Leading beverage manufacturers are leveraging the stress and anxiety relieving properties of the ingredient and adding it to teas, flavored milk, and other energy drinks, where people are looking for natural and herbal ways to solve health problems. The Vicks ZzzQuil Pure Zzzs De-Stress and Sleep Gummies uses ashwagandha as one of its main ingredients. It is also known for effectively lowering blood pressure along with improving brain function and concentration.
 

Adaptogens market from food & beverage sector will grow with a CAGR of over 6.5% through 2032. The rising awareness towards healthy lifestyle post COVID-19 has played a major role in increasing the market for adaptogens in this industry. Swanson Health Products, for example, offers dietary supplements integrated with adaptogenic extracts like ashwagandha, ginseng, reishi mushroom, rhodiola rosea, schizandra, under the brand name Adaptogenic Herbal Complex, as a response to daily stress along with supporting the functioning of nervous and immune system.
 

Adaptogens market share from the drugstore segment is expected to observe more than 6.5% CAGR till 2032. Various companies are relying on drugstores distribution networks for increasing the sale of their adaptogen based products. They are also aiming to gain the trust of the consumers by merging with top retailers. For example, Rritual Superfoods that majorly deals with mushroom-based supplements and other various adaptogens recently collaborated with one of the leading drugstore chains in U.S., named Rrite Aid. The company has a vast market coverage of around 1000 stores in 17 states of the region.
 

Asia Pacific adaptogens market size is expected to depict a CAGR of more than 6.5% through 2032. The region is the second largest pharmaceutical market in the world, and thus triggers the growth of adaptogens in this region by the virtue of the various health benefits it offers. Accelerated demand for animal-based products is highlighting the advantages of animal feed to ensure supply of safe and disease-free protein for the population. High need for animal feed is expected to anchor the regional market trends.