Mobile Learning Market Analysis

Mobile Learning Market Analysis

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The mobile learning market from interactive assessment segment is expected to expand at a CAGR of 20% during the forecast period, attributed to the segment’s efficacy in assessing learner progress and information retention. It is also easy to offer immediate feedback to learners and get them actively involved in the process of learning through quizzes, simulations, and interactive scenarios through mobile devices. These assessments are highly interactive and presented in an interesting manner, boosting learner engagement, motivation, and knowledge application. The increasing usage of mobiles for learning and the high demand for interactional learning will drive the growth of this segment

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The mobile learning market from content provider segment dominated around USD 25 billion revenue in 2022, due to the growing demand for varied & superior educational content. Learners and associations are looking for diverse learning materials including courses, tutorials, eBooks, video conferencing, and interactive modules owing to the increase in mobile learning. Content providers play a vital role in fostering and creating this content, guaranteeing its relevance, accuracy, and educational value. The high demand for content providers with in-depth knowledge in different subjects will propel the industry growth.

The North America mobile learning market accounted for 40% revenue share in 2022. North America has been a leader in mobile learning adoption and growth. The region features advanced technological infrastructure, prevalent smartphone usage, and increased demand for digital education solutions. In the U.S. and Canada, mobile learning has been widely adopted across educational institutions, ranging from K-12 schools to universities and professional training programs. Corporate sectors in North America have also adopted mobile learning to train and develop employee skills.