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The key market players include Bridgestone Corporation, BASF SE, Continental AG, Dow Inc., ExxonMobil Chemical, Lanxess AG, Michelin Group, Sumitomo Chemical Co., Ltd., Synthos S.A., The Goodyear Tire & Rubber Company, Trelleborg AB, Zeon Corporation.
Construction elastomers companies use a variety of strategies, including as product innovation, geographic expansion, and strategic partner formation, to stay competitive. They focus on enhancing the properties of elastomers, such as their resilience to weather, sturdiness, and environmental friendliness. Additionally, they enter emerging markets by joint ventures or acquisitions, concentrating on areas with strong building industries. They also use powerful marketing techniques to emphasize the benefits of elastomers in the building industry. Moreover, they prioritize client engagement and customized solution delivery to strengthen bonds and expand their market share.
Dow Inc. focuses on product innovation, launching elastomers with enhanced functionality and environmentally beneficial features. ExxonMobil Chemical places a high priority on entering new markets with the goal of being a global leader in the building industry. By using complementary skills and resources, Lanxess AG seeks to strengthen its position and product offering in the building elastomers sector through the formation of strategic alliances and business acquisitions.
Major players operating in the market include: