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Active pedestrian protection system market volume will witness 18% CAGR from 2018 to 2024. The segment growth can be primarily attributed to the improvements in obstacle detection, driver warning & information conveyance, collision avoidance and integration of detection technologies with steering control. Information provided by these devices helps in mitigating dangerous situations ahead of time through warning and emergency braking. Moreover, the challenges faced in designing external passive systems for large commercial vehicles are expected to drive the demands for active detection technologies.
Passive pedestrian protection system accounted for the largest market share by volume in 2017. These systems include external airbags and pop-up bonnets that are activated in the event of a frontal collision. Passive protection systems involve the expansion of vehicle structures including bonnet and bumper during collision to minimise the impact on stroller’s leg or head hitting the vehicle and thereby aids in reduction of injuries occurred in such incidences.
Passenger cars automotive pedestrian protection system market segment accounted for over 90% industry revenue share in 2017. Increasing global motorization rates, spending in automotive sector, and inclination of consumers towards advanced safety systems are expected to present strong growth prospects for the segment growth. Moreover, high penetration of passive systems in passenger vehicles also contributed to the substantial industry share.
Electric & hybrid vehicles segment is expected to witness substantial growth over the forecast period. This can be attributed to the growing requirement for reducing the automotive emissions, improving vehicle performance, and overall vehicle safety. For instance, Tesla built its Model 3 in July 2017, with a pedestrian protection system to reduce head injuries to pedestrians and cyclist in a frontal collision. This was achieved by deploying 19 sensors to collect information and a supercomputer to analyse this information for avoiding collisions.
OEM dominated the overall volume share of the automotive pedestrian protection system market in 2017. Growth in automotive production along with the requirement of capacity utilization for maximum gains will fuel the industry growth. Furthermore, the vehicle manufactures are securing product patents in advanced safety assistance technologies. For instance, Volvo registered a patent for external airbag in 2012. Mercedes-Benz filled a patent application for pedestrian protection system with airbags on the A-pillar in 2015. In 2017, General Motors received patent for external airbags to reduce the impact of collision on the victim. This trend is expected to foster strong growth platforms for the OEMs through the forecast timeframe.
Europe dominated the overall automotive pedestrian market share contributing to around 45% of the overall industry volume share in 2017. High regional penetration can be attributed to the high consumer inclination towards vehicles offering high safety levels. Moreover, major automotive industry participants that have established strong industrial presence such as Robert Bosch, Continental, Volkswagen, Daimler, have made several technological advancements in the industry space. These factors are expected to provide strong growth prospects through the forecast period.