Airsoft Gun Market - By Product Type, By Mechanism, By Price Range, By Distribution Channel Analysis, Share, Growth Forecast, 2025 - 2034

Airsoft Gun Market Size

The global airsoft gun market size was estimated at USD 2.2 billion in 2024. The market is expected to grow from USD 2.3 billion in 2025 to USD 4.5 billion in 2034, at a CAGR of 7.8%. The market is driven by surging popularity of airsoft sports, rise in military simulation games and advancement in airsoft gun technology.
 

Airsoft is an emerging recreational activity, especially in nations such as the U.S., Japan, South Korea, and some European nations. Consumers are getting more involved in airsoft as a recreational activity, and events such as airsoft tournaments and military simulations are increasing demand for airsoft guns. Advances in technology have developed airsoft guns to be more practical, and with improved performance, design, and accuracy.
 

Advances in models with electric motors and gas pistons, combined with developments in recoil systems, have enhanced airsoft guns and made them appealing to crucial game players. An international airsoft shooting competition is held by the International Practical Shooting Confederation (IPSC). Every year, about 200K members from over 105 countries participate in this tournament.
 

Advancement in airsoft technology is fueling the growth of airsoft gun market. Wolverine Airsoft is an American airsoft company recognized for creating HPA airsoft guns, motors, and accessories recently created HAVOC next gen airsoft shotgun technology. Airsoft Gun India has launched the ASG CZ P-09 Pellet and BB CO2 Air Pistol. This CO2 air pistol is unique in that it is versatile enough to switch between pellets and BBs without any problems, making it perfect for recreational use as well as competitive shooting.
 

With consistent precision provided by CO2, the pistol has features such as realistic blowback action and rugged design that has a metal slide combined with a polymer frame. The additional feature of an integrated Picatinny rail allows users to personalize their experience with attachments such as lights or lasers.
 

Airsoft Gun Market Trends

• The airsoft market is in a process of continuous improvement, with technology, design, and production of airsoft guns, equipment, and accessories improving continuously. This innovation improving the expansion of the market, as game players look for newer and improved pieces of equipment to make their gaming experience better.
   
• As awareness of shooting sports and air guns becomes more widespread, more individuals are embracing recreational shooting as a sport. Target shooting or plinking cans in the back yard, air guns provide a safe experiencing of shooting.
   
• The market is full of a diverse range of air guns that suit various demand and shooting styles. From top brands such as Beretta, Umarex, and Glock to traditional designs such as revolvers and new-age innovations such as CO2 and PCP air rifles, there is diverse product range for customers.
   
• Gunfire is one of the largest retailers and distributors of airsoft guns (ASGs) in Europe. Gunfire collaborated with Gorrion to create a mobile application that enables airsoft gun users to control their replicas remotely for an enhanced experience.
   

Airsoft Gun Market Analysis

The market by product type is segmented into handguns, rifles, shotgun, and muzzle loading. In 2024, the handguns segment dominates the market generating revenue of USD 700 million and rifles segment is expected to grow at CAGR of around 7.8% during the forecast period 2025 to 2034.
 

• Air pistols and airsoft guns are popular recreational and training weapons that look like real guns but fire non-lethal ammunition. They are both commonly used for target practice, competitive shooting, and training but vary in power, application, and technology.
   
• An airsoft gun is a mock firearm that expels small, non-metal plastic BBs. They are utilized mainly in airsoft games that mimic military or tactical operations and also are used for firearms training exercises since they are made to look realistic and function so. The most prevalent form, Airsoft gun utilizes rechargeable batteries and motors to expel BBs. They provide full-automatic or semi-automatic fire and are well suited for airsoft battles.
   
• Airsoft guns are widely popular due to their role-playing capabilities, light BBs, and recreational safety because they inflict minimal damage relative to more robust air-powered firearms.
   

According to the mechanism, the airsoft gun market is segmented into spring powered, electric powered, and gas powered. Spring power made up 45% of the market in 2024, due to wide adoption and preference for inexpensive airsoft guns.
 

• Spring guns are usually the first preference for beginners as they are inexpensive and easy to use. Since there is no requirement for batteries or gas, they are cheap to upkeep and suitable for first-time players. As these guns do not have the same high-end features as electric or gas guns, they are still popular among players for casual games and small games.
   
• Electrically powered airsoft guns employ a spring-loaded piston pump similar to spring guns, but rather than being operated manually they generally employ portable rechargeable battery packs to drive an internal electric motor, which drives a gearbox, which drives the pump spring compression, propels the pellets through the compression of air, and loads the next pellet in cyclic manner.
   
• Selective fire modes of automatic, 3-round burst and semi-automatic operations are all available, which makes these firearms popular as an automatic electric gun. They are the most widely used and readily available kind of airsoft gun.  
   

According to the distribution channel, the airsoft gun market is segmented into online and offline. Offline made up 74% of the market in 2024, due to tangible experience as consumers can see, touch, and try products before buying.
 

• Most committed airsoft retailers provide not just gun sales but also accessories, parts, and repair services. These retailers can entice customers with first-hand experience, such as test fire ranges or try-out opportunities for equipment. Offline channels can be the preferred mode for those who value expert service and in-store knowledge.
   
• Airsoft fields or sports facilities occasionally have physical retail outlets, providing a unique shopping experience where customers can also test the equipment in a live setting. Sporting goods shops that sell airsoft guns are also becoming increasingly common as sport becomes more popular.
   
• The sale of airsoft guns through online distribution channels has been increasing at a fast pace, driven by the rising popularity of internet shopping.
   

With about 79% of the North American airsoft gun market share and estimated USD 680 million in revenue, the United States led the market in 2024. The expansion of the U.S. market is primarily driven by advancement in airsoft technology, consumer spending on recreational activities and suing popularity of airsoft sport.
 

• Airsoft is a recreational sport that is gaining popularity in the United States, with increasing numbers of individuals participating in the sport. It provides an experience that is tactical, unique, and full of adrenaline, which is very appealing to diverse age groups and demographics, particularly younger generations.
   
• Military simulation games and tactical simulations have become more popular in the U.S. as players participate in massive-scale battles that closely simulate military operations. As MilSim events continue to expand, the market demand for realistic and high-quality airsoft guns increases, promoting market growth.
   
• Replica guns and pallet guns are becoming increasingly popular in U.S. Over 12 million BB and pellet guns were purchased in the United States. Most of them are roughly the same weight, markings and finishes as authentic guns. But these replica look-alike guns aren't federally mandated to have any obvious sign that they do not fire bullets. Most states sell them for adults to buy without background checks or limits.
   

Europe: Europe is showing notable growth rate airsoft gun market for airsoft guns in the global as a result of growing involvement in airsoft games, growing popularity of military simulation (MilSim) events, and consumer interest in recreational shooting. The Germany dominates the European airsoft guns market due to a well-established airsoft community, rising demand for realistic training tools, and a strong retail presence. Favorable policies of airsoft sports, the ready availability of customizable airsoft rifles and pistols, and events of tactical gaming fuel the country's market growth.
 

Asia Pacific: Asia-Pacific is becoming one of the fastest-growing markets in the global airsoft guns market because of rapid urbanization, growing disposable income, and enhanced involvement in airsoft games. Home to some of the biggest economies and fastest-growing consumer markets globally include South Korea, Japan, China, and India.
 

Airsoft Gun Market Share

• The top five companies in Elite Force, ICS Airsoft, Krytac, Lancer Tactical, and Tokyo Marui and they collectively hold a share of 15%-20% in the market.
   
• These companies continue to acquire and merge with others, expand facilities, and make various collaborations to increase their product offerings, access customer bases, and secure their market positions.
   
• RedWolf Airsoft collaborating with KRISS USA and leveraging their combined production experience, this launch accurately reproduces the legendary KRISS Vector design as a gas blowback replica, establishing a new benchmark in airsoft innovation. The KRISS Vector has futuristic designs that were intended to assist it in recoil mitigation that enables a downward motion when the firearm is being cycled. This illegally produced airsoft GBB KRISS Vector has been much sought after since its release while the actual KRISS Vector found its way into various other forms of media beyond airsoft like video games, movies, and cartoons/animes.
   
• Capcom and Tokyo Marui announced that they are re-releasing the Albert Wesker Model 01P airsoft gun replica from Resident Evil 7. The product is sold through Tokyo Marui and Amazon Japan for about $173.
   

Airsoft Gun Market Companies

Major players operating in the airsoft gun industry are:

• Action Sport Games
• ARES Airsoft
• Classic Army
• CYMA
• Echo 1 USA
• Elite Force
• G & G Armament
• ICS Airsoft
• JG Works
• King Arms
• Krytac       
• KWA
• Lancer Tactical
• Tokyo Marui
• Umarex
• Vega Force Company
   

To improve the services and market share key players are constantly investing in technological activities and are also entering into partnerships to provide improved and better solutions for the customers. These investments are benefiting both companies and customers as they help develop and offer solutions as per the changing technological trends and thus the customer requirements.
 

Umarex has collaborated with Recover Tactical for a new partnership with Airsoft Pistols. Umarex is the sole distributor of Recover Tactical's accessories in Germany. Umarex will distribute Recover Tactical's pistol-upgrading kits, stabilizers, and other accessories. Recover Tactical provides modular systems for firearms, such as the P-IX Modular AR Platform for Pistols.
 

Airsoft Gun India, India's number one licensed air gun brand, was eager to introduce its new venture into the world of gel blasters. Among its promising effort is some popular models like the M4A1, SCAR 1, and M9A1, giving enthusiasts and amateurs alike an affordable alternative, a safe and enjoyable alternative to regular air guns and paintball equipment.
 

Airsoft Gun Industry News

• In November 2023, Elite Force launched the third-generation Glock 18C Airsoft Gun in the U.S., featuring semi-automatic and fully automatic modes, a metal slide, and a blowback action for realism. This development increases the demand for powerful, authentic Airsoft replicas; both collectors and professional players yearn for realistic experiences in gameplay.
   
• In September 2023, ICS Airsoft introduced the CXP-TOMAHAWK, a bullpup sniper rifle with a 510mm inner barrel for enhanced long-range accuracy. This launch strengthens ICS’s innovation in airsoft rifles, catering to enthusiasts who seek realistic, high-performance sniper models, reinforcing the company’s competitive position in the growing precision shooting segment of the airsoft market.
   
• In October 2022, Krytac, known worldwide as the premier manufacturer of high-performance airsoft replicas, unveiled its first gas-powered airsoft rifle. This milestone was developed through a licensing partnership with SilencerCo, the largest manufacturer of bullet silencers in the United States.  
   

This airsoft gun market research report includes in-depth coverage of the industry with estimates & forecasts in terms of revenue (USD Billion) and volume (Million Units) from 2021 to 2034, for the following segments:

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Market, By Product Type

• Handguns
• Rifles
• Shotgun
• Muzzle loading   

Market, By Mechanism  

• Spring powered
• Electric powered
• Gas powered       

Market, By Price Range  

• Low (up to 100$)
• Mid (100$-200$)
• High (above 300$)        

Market, By Distribution Channel 

• Online
  • E-commerce websites
  • Company websites 
• Offline
  • Hypermarket/supermarket
  • Departmental stores
  • Others      

The above information is provided for the following regions and countries:

• North America
  • U.S.
  • Canada
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Russia
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia 
• Latin America
  • Brazil
  • Mexico 
• MEA
  • UAE
  • Saudi Arabia
  • South Africa